Direct to Consumer Startups

Löwenzahn Organics produces organic baby food and nutrition products—such as infant formula (Pre and follow-on milk in cow's and goat's milk varieties) and bone broth—along with products for mothers, focused on nutrition during the first 1,000 days from conception to a child's second birthday. The company sells direct to parents online and through retail, developing its products with in-house nutrition scientists and independent labs.

2 investors

Lygg develops a photostable chemical ingredient for skincare that provides enhanced protection against UVA radiation, tripling the effectiveness of existing FDA-approved options for sun damage prevention.

2 investors

Lyra Collective is a house of consumer brands offering personal care essentials spanning skincare, feminine care, baby feeding, and family products. It positions its products as clean, quality everyday items for consumers and their families.

2 investors

Lyre's produces non-alcoholic spirits and drinks made with natural flavors, formulated to be low in calories and sugar while mimicking classic alcoholic beverages. The products target consumers seeking alcohol-free alternatives to traditional drinks.

2 investors

MacKenzie-Childs sells decorative home goods, tableware, and gifts, including seasonal collections and wedding registry items. Its products are marketed to consumers as heirloom-worthy home and lifestyle pieces.

2 investors

Nacho makes premium cat food featuring high-protein recipes and slow-simmered bone broth made with real ingredients and no fillers. The products are aimed at cat owners looking for varied, high-quality nutrition for their pets.

2 investors

MadeMan sells a two-step men's skincare system consisting of a combined facial cleanser/shaving gel and an all-in-one moisturizer, formulated with vegan, cruelty-free ingredients to address acne, irritation, and signs of aging. The products are marketed directly to male consumers and produced in the USA.

2 investors

MagicStory creates personalized children's books where a child, from an uploaded photo, appears as the hero of an illustrated story. It focuses on Black history narratives told as the child's own story.

2 investors

Mama Foods is an online store that sells and ships Latin American food and grocery products—such as Venezuelan tequeños, Colombian coffee, Peruvian ají, and Argentine mate—directly to consumers. It delivers refrigerated and frozen items across the United States, with free shipping in Florida and Texas.

2 investors

Maman is a New York-based café and bakery that sells retail and perishable food items, including its signature cookies and a branded cookbook, through an online shop with U.S. shipping. It also offers corporate gifting.

2 investors

Manduka designs and sells yoga and fitness equipment including yoga mats, Pilates mats, fitness mats, towels, and accessories, along with related apparel for men and women. It targets yoga practitioners, Pilates users, and fitness enthusiasts, selling directly to consumers and through studios and hotels.

2 investors

Margaux designs and sells women's luxury footwear with a focus on comfort, offering multiple widths and inclusive sizing (EU 33 to 45). Its shoes are made in a family-owned factory in Spain and sold directly to consumers.

2 investors

Markhor sells leather shoes and accessories that are hand-made by skilled craftspeople in South Asia.

2 investors

Marlies Dekkers is a Dutch designer brand offering lingerie and swimwear sold directly to consumers, with a focus on design, fit, and empowering women. The company has introduced a Digital Product Passport with Textracer to map its supply chain as part of its sustainability efforts.

2 investors

Marvelous Foods makes Yeyo, a coconut-based yogurt brand marketed as China's first coconut yogurt, along with related granola, super-food powders, and coconut frozen desserts. Its products are dairy-free with no added sugar and aimed at health-focused consumers.

2 investors

Mason builds technology that helps eCommerce brands, marketplaces, and teams replace fragmented toolchains and improve the customer experiences they create. It positions itself as a design-focused product company serving online retail and marketplace businesses.

2 investors

Mason Dixie Foods makes scratch-made frozen food products, such as biscuits and other comfort foods, using simple ingredients for consumers to prepare restaurant-quality meals at home.

2 investors

MasterChow sells ready-to-cook Asian food products such as sauces, noodles, and meal kits for home cooks. It operates as a direct-to-consumer food brand.

2 investors

MatchaBar sells ceremonial-grade single-origin matcha powder (from Kagoshima, Japan) and instant iced latte products, marketed as a source of calm, all-day energy. The company sells direct to consumers online.

2 investors

Marc Anthony develops professional-quality hair care and styling products rooted in salon expertise, sold to consumers at affordable prices. The company positions itself in the hair care and beauty product category.

2 investors

ME+EM is a fashion brand that sells women's clothing directly to consumers through its online store, shipping to the United States and the UK.

2 investors

Melorra is an online retailer of fashion jewellery, offering gold and other pieces organized by type, occasion, karat, style, and price. Its designs are inspired by international fashion runways such as Milan, Paris, and London.

2 investors

MEMEBOX (미미박스/MBX) is a global beauty company that builds and sells K-beauty brands and products, marketed to consumers in over 40 countries. The company generates most of its revenue outside its home market and has cumulative sales of more than 70 million units.

2 investors

Menza is an AI-powered operations platform for ecommerce and DTC brands that automates business workflows across advertising, inventory, customer service, and data analysis. It integrates with existing tools like Google Ads, Klaviyo, and inventory systems to monitor performance, flag issues, and execute business actions automatically.

2 investors