Consumer Startups

Stylus provides cross-industry trends intelligence, expert trend analysis, and forecasts delivered through a research platform with AI research assistance and dedicated member support. It serves businesses across multiple industries looking to identify growth and innovation opportunities.

2 investors

SUBPAC provides exclusive music production tools, including Ableton Operator and Wavetable bass racks optimized for its wearable device, aimed at producers working in EDM, dubstep, trap, and sound design.

2 investors

Subsclife operates a subscription-based rental service for furniture and home appliances, offering designer furniture brands, lighting, and appliances such as chairs, tables, refrigerators, and washing machines. It serves consumers looking to furnish their homes on a subscription model, primarily in Japan.

2 investors

Subway is a fast-food restaurant chain that sells submarine sandwiches, sides, drinks, and catering, with online and in-app ordering plus a "Sub Club" loyalty program. It serves individual customers and group/catering orders.

2 investors

Sudden Coffee produces premium, single-serve coffee packets made from sustainably sourced beans, designed for convenient consumption anywhere. The company emphasizes ethical sourcing, fair trade practices, and environmentally responsible packaging.

2 investors

Flore creates personalized probiotics based on individual microbiome sequencing, analyzing gut health markers to formulate targeted probiotic blends for each customer. The company serves consumers seeking customized solutions for digestive and gut-brain health issues.

2 investors

Sundae School is a direct-to-consumer fashion retailer that sells clothing items such as jeogori tie-shell jackets. The company operates as a small brand shipping within the U.S. and Canada.

2 investors

Sundæ is a meal planning and grocery shopping app that imports recipes from TikTok, Instagram, and YouTube, uses AI to extract ingredients and provide USDA-based nutrition breakdowns, and builds pre-filled Instacart carts. It targets consumers who want to turn social media food content into cookable meals, and also lets food creators earn income when users shop their recipes.

2 investors

SuperApp is a mobile shopping platform that enables users to browse, purchase, and receive deliveries through a single app. It operates as a marketplace offering shopping promotions and discounts across East Java.

2 investors

A supplier of drought-tolerant grass sod for residential lawns that requires less water and maintenance than traditional varieties. The company serves homeowners seeking to reduce water consumption and maintenance costs while maintaining lawn quality.

2 investors

Superbloom Games is a mobile game studio that builds casual and lifestyle games, with a team drawn from established gaming companies. It operates as a distributed studio with staff across France, the US, and the Netherlands.

2 investors

Supercosi is an independent French mobile game studio that develops and launches casual games for players looking for relaxing, accessible challenges. The company combines creativity, data, and technology in its game design.

2 investors

Superfan is a social app for music listeners to share and view what friends are listening to, with features like weekly recaps.

2 investors

Supergreat operated an online community platform focused on beauty and product reviews; the service has since wound down and directs its community to Whatnot.

2 investors

Supermedium provides 3D content creation tools and generative AI workflows for creators, building on the A-Frame open-source framework.

2 investors

SUPERMONKEY operates a chain of self-service and group-class fitness studios, starting with a container-based gym in Shenzhen and offering pay-as-you-go group classes led by trained instructors. It serves fitness enthusiasts in downtown areas of first-tier Chinese cities including Beijing, Shanghai, Shenzhen, Guangzhou and Nanjing, positioning itself as a lifestyle fitness brand.

2 investors

Surreal produces zero-sugar breakfast cereals designed to taste great while providing nutritional value for everyday consumers. The company focuses on making breakfast more playful and healthy by combining good taste with wholesome ingredients.

2 investors

Swapp offers monthly car subscriptions in Dubai, UAE, as an alternative to daily rentals and long-term leases, with an all-inclusive price covering insurance, servicing, and 24/7 roadside assistance. It targets expats, digital nomads, and residents who want flexible, deposit-free vehicle access without long-term commitments.

2 investors

Swave operates the "Beleef" loyalty app that gives shoppers automatic rewards — free consumptions at local hospitality venues and free parking — when they spend in participating city-center stores, either by paying with a linked bank card/Payconiq or by scanning receipts. It serves consumers and partner retailers across Belgian cities including Aalst, Antwerp, Ghent, Hasselt, Kortrijk, Leuven, Mechelen and Roeselare.

2 investors

Sweetkiwi produces probiotic-rich, low-sugar frozen yogurt pints and bars designed as healthier alternatives to traditional desserts. The company targets health-conscious consumers seeking indulgent treats with nutritional benefits.

2 investors

Swella operates a braid bar offering luxury hair braiding services and accessories for Black women. The company connects customers with vetted braiders in their neighborhoods while developing a line of hair care products.

2 investors

Swerve is an iOS app that enables users to chat with AI characters. The platform serves consumers interested in conversational AI interactions.

2 investors

SWING is a shared micro-mobility service offering electric scooters, bicycles, and mopeds through a single app across South Korea, with features including foreign-resident access, student discounts, and license-free vehicle options. The company operates a fleet of over 100,000 devices and serves more than 3.1 million registered users.

2 investors

Swipii is a consumer loyalty and rewards app that gives shoppers automatic cash-back rewards when they pay with a registered Visa or Mastercard at connected retailers. It operates across UK local businesses including grocers, coffee shops, restaurants, pubs, and retail stores.

2 investors