Taboola (NYSE: 2021)
New York City, US · Founded 2007 · 2,020 employees on LinkedIn · 8 known investors
Taboola provides performance advertising technology that places ads on publisher media properties beyond search and social, using AI trained on publisher data and first-party audience targeting to drive conversions. It serves advertisers seeking measurable outcomes such as leads, sales, and return on ad spend.
Founders & leadership
Taboola (NYSE: 2021) was founded in 2007 by Adam Singolda.
AS
Adam SingoldaFounder
Investors · 8
Advance Venture PartnersSan Francisco · $10M – $25M
Aglae VenturesParis · $108K – $5.4M
Arrowshare VenturesAustin · $100K – $5Mvia Raphael Hakeem · inferred
Comcast VenturesNew York · $2M – $15M
DMG VenturesLondon · $1.3M – $6.3M
MarkerNew York
Qumra CapitalTel Aviv · $15M – $30M
Union Tech VenturesTel Aviv
Competitors · 7
by search overlap
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Sprout Social732 shared keywordsSprout Social offers a social media management platform with AI, automation, integrations and analytics tools for marketing teams. The product helps teams manage social content, customer interactions, workflows and performance reporting from a single platform.
AdRoll682 shared keywordsAdRoll is a multichannel digital advertising platform that runs cross-channel ad campaigns, social advertising, and attribution for ecommerce and other marketers, using proprietary machine learning engines. It also offers AdRoll ABM (formerly RollWorks), an account-based marketing product for generating B2B pipeline through multi-channel advertising and go-to-market orchestration.
Wix596 shared keywordsWix is a website builder and domain registrar that enables users to create professional websites and online presence. The platform serves businesses, creators, agencies, and enterprises with design tools, business management features, and AI-powered capabilities.
Improvado554 shared keywordsImprovado offers a marketing data platform with partnership programs for technology and solution providers, connecting marketing data sources to BI tools, data warehouses, and visualization platforms. It serves marketers and analytics teams building modern data architecture, working with technology partners and consulting/implementation firms.
Ahrefs540 shared keywordsAhrefs is an SEO and marketing platform that provides tools and data for keyword research, competitor analysis, content creation, site auditing, rank tracking, and monitoring brand visibility across search engines and AI chatbots. It serves marketers and enterprises, offering an API, custom dashboards, and AI-driven insights for improving search rankings and traffic.
BigCommerce (NASDAQ:CMRC)533 shared keywordsBigCommerce is a cloud-based ecommerce platform that enables merchants and retailers to build and manage online stores. The company serves retailers of all sizes across 150+ countries.
Companies competing with Taboola (NYSE: 2021) for the same Google search keywords, organic and paid, via search-intersection analysis.
Frequently asked questions
- What does Taboola (NYSE: 2021) do?
- Taboola provides performance advertising technology that places ads on publisher media properties beyond search and social, using AI trained on publisher data and first-party audience targeting to drive conversions. It serves advertisers seeking measurable outcomes such as leads, sales, and return on ad spend.
- Who founded Taboola (NYSE: 2021)?
- Taboola (NYSE: 2021) was founded by Adam Singolda in 2007.
- Who are Taboola (NYSE: 2021)'s investors?
- Taboola (NYSE: 2021)'s investors include Advance Venture Partners, Aglae Ventures, Arrowshare Ventures, Comcast Ventures, DMG Ventures, Marker, Qumra Capital, Union Tech Ventures.
- Where is Taboola (NYSE: 2021) headquartered?
- Taboola (NYSE: 2021) is headquartered in New York City, US.