Fundraising FoxMeasured
6 known investors
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Measured provides media mix modeling that combines incrementality testing and real-world ad data to deliver weekly causal insights for marketing budget optimization. The platform serves marketers and CMOs who need accurate measurement of media spending effectiveness across channels in a privacy-first environment.
Founders & leadership
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Trevor TestwuideCEO, Co-FounderTrevor Testwuide is CEO and co-founder of Measured, which provides media mix modeling and incrementality testing for marketing measurement. He previously co-founded Conversion Logic, a multi-touch attribution platform, and held revenue leadership roles at multiple early-stage companies.
Investors · 6
TIMIA Capitallisted by TIMIA CapitalToronto
How we know: TIMIA Capital's portfolio page · Not right? Tell us
AV8 VenturesreportedPalo Alto · $500K – $10M
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Origin VenturesreportedSan Francisco · $500K – $5M
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Signal Peak VenturesreportedSalt Lake City · $250K – $5M
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Silicon Valley Data CapitalreportedMountain View
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Telescope PartnersreportedSan Francisco
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Companies working in the same space as Measured.
In the news
Frequently asked questions
- What does Measured do?
- Measured provides media mix modeling that combines incrementality testing and real-world ad data to deliver weekly causal insights for marketing budget optimization. The platform serves marketers and CMOs who need accurate measurement of media spending effectiveness across channels in a privacy-first environment.
- Who founded Measured?
- Measured was founded by Trevor Testwuide.
- Who are Measured's investors?
- Measured's investors include TIMIA Capital, AV8 Ventures, Origin Ventures, Signal Peak Ventures, Silicon Valley Data Capital, Telescope Partners.