Fundraising Fox

Marketingevolution

New York, US · 4 known investors

marketingevolution.com

Marketing Evolution provides a marketing intelligence platform, called the Substrate, that uses econometric methods to measure marketing performance, incrementality, and person-level insights without cookies or identity graphs. It serves marketing teams seeking to plan, measure, and optimize their marketing investments.

AI & Machine LearningData & InfrastructureMarketing Tech

Founders & leadership

JRJason Rex Briggs
Jason Rex BriggsFounder
AF
Andrew FrawleyExecutive
SD
Stephen DuBose WilliamsExecutive
JMJohn Matthews
John MatthewsinExecutive

Board

RG
Rajiv GihwalaBoard directorInvestor at Insight Partners
GM
George Mathewin𝕏Board MemberManaging Director at Insight Partners
MG
Mark Gorenbergin𝕏DirectorInvestor at Zetta Venture Partners
CM
Chris McClainBoard director
JH
Jeff Horingin𝕏Board directorCo-founder & Managing Director at Insight Partners
BM
Brett MarchandBoard director
LL
Lindsay LugerBoard director

Investors · 4

Competitors · 5

by search overlap
Improvado807 shared keywordsImprovado is a marketing data platform that connects to 1000+ marketing sources across paid, organic, CRM, analytics, retail media, and ecommerce, maps them to a shared data model, and delivers dashboards and AI-driven answers. It serves marketing teams, CMOs, and VPs of Marketing with reporting, attribution, and an AI agent that can shift budget, audit creative, and run analyses.
Sprout Social633 shared keywordsSprout Social offers a social media management platform with AI, automation, integrations and analytics tools for marketing teams. The product helps teams manage social content, customer interactions, workflows and performance reporting from a single platform.
Nielseniq587 shared keywordsNIQ provides consumer intelligence and market data analytics powered by AI, serving CPG manufacturers, retailers, and technology companies across 90+ countries. The platform processes trillions of data records weekly to deliver insights on consumer behavior, product performance, and market trends.
BigCommerce (NASDAQ:CMRC)549 shared keywordsBigCommerce is a cloud-based ecommerce platform that enables merchants and retailers to build and manage online stores. The company serves retailers of all sizes across 150+ countries.
AdRoll539 shared keywordsAdRoll is a multichannel digital advertising platform that runs cross-channel ad campaigns, social advertising, and attribution for ecommerce and other marketers, using proprietary machine learning engines. It also offers AdRoll ABM (formerly RollWorks), an account-based marketing product for generating B2B pipeline through multi-channel advertising and go-to-market orchestration.

Companies competing with Marketingevolution for the same Google search keywords, organic and paid, via search-intersection analysis.

Reported raises · per SEC filings

Form D private placements

$72.7M disclosed across 5 rounds · 2017–2025

$13.9MraisedDec 2025 · 6 investors · Other
Rule 506(b)
Officers, directors & promoters on the filing
  • Brett MarchandDirector
  • Andrew FrawleyDirector
  • Stephen DuBose WilliamsDirector, Executive Officer
  • Lindsay LugerDirector
  • Rajiv GihwalaDirector
  • George MathewDirector
Offering amount
$13.9M
Amount sold
$13.9M
First sale
Nov 2025
Incorporated
Corporation, Delaware
Federal exemptions
06b
Full filing on SEC EDGAR ↗
$8MraisedFeb 2021 · 5 investors · Other
Rule 506(b)
Officers, directors & promoters on the filing
  • Daniel MendezDirector
  • Jason Rex BriggsDirector
  • John MatthewsExecutive Officer
  • Mark GorenbergDirector
  • Lindsay LugarDirector
  • Jeff HoringDirector
Offering amount
$8M
Amount sold
$8M
First sale
Jan 2021
Incorporated
Corporation, Delaware
Federal exemptions
06b
Full filing on SEC EDGAR ↗
$26.2MraisedMar 2019 · 5 investors · Other
Rule 506(b)
Officers, directors & promoters on the filing
  • Mark GorenbergDirector
  • Lindsay LugerDirector
  • Jeff HoringDirector
  • Jason Rex BriggsExecutive Officer, Director
  • Chris McClainDirector
Offering amount
$26.2M
Amount sold
$26.2M
First sale
Mar 2019
Incorporated
Corporation, Delaware
Federal exemptions
06b
Full filing on SEC EDGAR ↗
$20.7MraisedFeb 2018 · 5 investors · Other
Rule 506(b)
Officers, directors & promoters on the filing
  • John MatthewsExecutive Officer
  • Mark GorenbergDirector
  • Chris McClainDirector
  • Jason Rex BriggsExecutive Officer, Director
  • Jeff HoringDirector
Offering amount
$20.7M
Amount sold
$20.7M
First sale
Jan 2018
Incorporated
Corporation, Delaware
Federal exemptions
06b
Full filing on SEC EDGAR ↗
$4MraisedFeb 2017 · 1 investors · Other
Rule 506(b)
Officers, directors & promoters on the filing
  • Christine GrammierExecutive Officer
  • John MatthewsExecutive Officer
  • Mark GorenbergDirector
  • Jason Rex BriggsExecutive Officer, Director
Offering amount
$4M
Amount sold
$4M
First sale
Jan 2017
Incorporated
Corporation, Delaware
Federal exemptions
06b
Full filing on SEC EDGAR ↗

Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.

Frequently asked questions

What does Marketingevolution do?
Marketing Evolution provides a marketing intelligence platform, called the Substrate, that uses econometric methods to measure marketing performance, incrementality, and person-level insights without cookies or identity graphs. It serves marketing teams seeking to plan, measure, and optimize their marketing investments.
Who founded Marketingevolution?
Marketingevolution was founded by Jason Rex Briggs.
Who are Marketingevolution's investors?
Marketingevolution's investors include Energy Impact Partners, SaaS Capital, Insight Partners, Zetta Venture Partners.
How much funding has Marketingevolution raised?
Marketingevolution has disclosed $72.7M raised across 5 rounds.
Where is Marketingevolution headquartered?
Marketingevolution is headquartered in New York, US.