Funnel
Stockholm, SE · Founded 2014 · 400 employees on LinkedIn · 8 known investors
Funnel is an AI-native marketing data platform that aggregates, models, and governs marketing data from 600+ sources into a single layer, then adds measurement and reporting on top. It serves marketing and data teams with tools for data collection, marketing measurement (MMM, MTA, incrementality testing), and reporting to BI and visualization tools.
Investors · 8
Funding
SEC filings, press & company announcements$32M disclosed across 1 of 2 rounds · 2023
- Undisclosed amountSeries B-2Nov 2023
RET Ventures (lead), Trinity Ventures
Source ↗ - $32MSeries B-2Oct 2023 · 2 sources
RET Ventures (lead), Trinity Ventures
Source ↗
Source: company announcements and press reports — follow each round's link for the claim.
In the news
Bombshell: El-Sayed's Birth Mother Helped Funnel Money to Taliban and Bin Laden? UPDATE – HotAirhotair.com · Aug 2026Frequently asked questions
- What does Funnel do?
- Funnel is an AI-native marketing data platform that aggregates, models, and governs marketing data from 600+ sources into a single layer, then adds measurement and reporting on top. It serves marketing and data teams with tools for data collection, marketing measurement (MMM, MTA, incrementality testing), and reporting to BI and visualization tools.
- Who are Funnel's investors?
- Funnel's investors include Balderton Capital, F-Prime Capital, Industrifonden, NavisionGroup, Oxx, Trinity Ventures, Camber Creek, RET Ventures.
- How much funding has Funnel raised?
- Funnel has disclosed $32M raised across 1 of its 2 known rounds.
- Where is Funnel headquartered?
- Funnel is headquartered in Stockholm, SE.


