/Companies

Lovage

YC W22

Orem, US · Founded 2020 · 3 employees · 9 known investors

Find your way into Lovage

Sign up to see every warm intro you have to Lovage

  • Paths you didn't know you had: your email and LinkedIn already hold routes to the Lovage team. We find them for you
  • 2nd- and 3rd-degree connections: the friend-of-a-friend routes that take hours to manually find through your inbox or LinkedIn
  • Answers now, not in days: momentum is everything in a raise. Skip asking around whether someone knows someone

Days of research, done the moment you sign in, with every route ranked by how warm it is.

Lovage automatically generates and posts social media content about open appointment slots for beauty professionals, helping them convert availability into client bookings using AI-generated designs.

Also known as Lovage Labs Inc. · Lovage Labs

Founders & leadership· Y Combinator alumni (W22)

Lovage was founded in 2020 by Austin Petersen, Robert Hinckley, and Alexander Steffen.

APAustin Petersen
Austin PetersenFounderHe previously worked in business development and software engineering roles and studied mathematics and Mandarin Chinese at Brigham Young University.
RHRobert Hinckley
Robert HinckleyFounderHe previously co-ran a custom software consulting company and holds a degree in Computer Science from Brigham Young University.
ASAlexander Steffen
Alexander SteffenFounderAlexander Steffen is co-CTO at Lovage Labs, where he oversees software development and design for mobile and cloud products. He previously studied electrical engineering and electro-holography at Brigham Young University and co-founded a software consulting firm, OmniTech, with Robert Hinckley.
BC
Boyd Christiansen

Investors · 9

Related companies · 5

TwineTwine is an AI-powered unified inbox platform that captures calls, texts, emails, and web forms in one place and provides instant automated responses for business inquiries. It serves service-based businesses and small business owners who need lead capture and response automation.
TryNearbyTryNearby is a subscription platform that pairs local restaurants with nearby content creators who visit, film, and post reviews to social platforms like TikTok and Instagram, using AI agents to handle matching, booking, and creator communication. It serves local businesses in Southern California seeking to build a steady stream of social content and improve their discoverability.
OwnLocalOwnLocal provides software that helps local media companies enable their advertiser customers to run digital advertising campaigns. The platform integrates with existing sales workflows at newspapers, radio stations, and TV broadcasters to facilitate online marketing for small businesses.
Boom AIBoom is an AI customer service platform that automates customer interactions across collections, retention, onboarding, and sales. The system conducts natural conversations across SMS, email, WhatsApp, and voice channels to handle customer engagement tasks typically requiring a full team.
FlexWashFlexWash provides point-of-sale and customer relationship management software for car wash operators, combining membership management, sales tracking, and customer data tools in a single platform. The software serves independent and chain car wash businesses across North America.

Companies working in the same space as Lovage.

Legal entities · 1

corporate structure
Lovage Labs Inc.

In the news

Frequently asked questions

What does Lovage do?
Lovage automatically generates and posts social media content about open appointment slots for beauty professionals, helping them convert availability into client bookings using AI-generated designs.
Who founded Lovage?
Lovage was founded by Austin Petersen, Robert Hinckley, Alexander Steffen in 2020.
Who are Lovage's investors?
Lovage's investors include Campus Founders Fund, Y Combinator, Amino Capital, Convoi Ventures, D Global Ventures, Foresite Capital, Peterson Venture Partners, Phoenix Fund and 1 more.
Where is Lovage headquartered?
Lovage is headquartered in Orem, US.