Heroes
White Bear Lake, US · Founded 2020 · 181 employees on LinkedIn · 20 known investors
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A commerce company that sells and expands consumer products across Amazon, direct-to-consumer channels, and retail stores, managing customer touchpoints and international expansion. It helps brands reach shoppers on global marketplaces and in physical stores.
Founders & leadership
Heroes was founded in 2020 by Riccardo Bruni and Alessio Bruni.
Investors · 20
How we know: DIP Capital's portfolio page · Not right? Tell us
How we know: Feld Ventures's portfolio page · Not right? Tell us
How we know: techcrunch.com · Not right? Tell us
How we know: Upper90's portfolio page · the VCSheet dataset · Not right? Tell us
How we know: finance.yahoo.com · Not right? Tell us
How we know: finance.yahoo.com · Not right? Tell us
How we know: finance.yahoo.com · Not right? Tell us
Also in the syndicate · 1
Funding
SEC filings, press & company announcements$100K disclosed across 1 of 3 rounds · 2021–2026
- $100KSeed RoundMay 2026Source ↗
- Undisclosed amountstrategic roundMay 2022
Defiance Capital (lead), Mechanism Capital (lead), Three Arrows Capital (lead), Kosmos Ventures, Petrock Capital, Shima Capital, Sino Global Capital
Source ↗
Source: company announcements and press reports — follow each round's link for the claim.
In the news
Frequently asked questions
- What does Heroes do?
- A commerce company that sells and expands consumer products across Amazon, direct-to-consumer channels, and retail stores, managing customer touchpoints and international expansion. It helps brands reach shoppers on global marketplaces and in physical stores.
- Who founded Heroes?
- Heroes was founded by Riccardo Bruni, Alessio Bruni in 2020.
- Who are Heroes's investors?
- Heroes's investors include alphabet angels, D4 Ventures, DIP Capital, Feld Ventures, Fuel Ventures, Perivoli Innovations, PROOF, Raptor Group and 11 more.
- How much funding has Heroes raised?
- Heroes has disclosed $100K raised across 1 of its 3 known rounds.
- Where is Heroes headquartered?
- Heroes is headquartered in White Bear Lake, US.




