Deed is a corporate social responsibility platform unifying employee giving, volunteering, ERGs, and grantmaking, now part of Bonterra.

Deed was founded by Deevee Kashi, Aske Ertmann, Steve Liu in 2016.

Who are Deed's investors?

Deed's investors include 2.12 Angels, DG Daiwa Ventures, Earlybird Venture Capital, PruVen Capital Partners, SquareOne, Y Combinator, ACE & Company, Bek Ventures and 3 more.

Where is Deed headquartered?

Deed is headquartered in New York City, US.

Deed

AcquiredYC S21

New York City, US · Founded 2016 · 40 employees · 11 known investors

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Bonterra Deed is a platform that unifies employee giving, volunteering, grantmaking, and corporate social responsibility initiatives for organizations. The software serves enterprise companies and their CSR teams to manage global impact programs, employee engagement, and measure social impact outcomes.

Also known as Go Deed Inc. · Bonterra Deed · Deed Engage

Enterprise Software HR Tech Impact & Social Good SaaS B2B EnterpriseUnited States of AmericaAmerica / CanadaPartly Remote

Founders & leadership· Y Combinator alumni (S21)

Deed was founded in 2016 by Deevee Kashi, Aske Ertmann, and Steve Liu.

Deevee Kashi Cofounder & CEO2016–2026Deevee Kashi spent over a decade in hospitality leadership, including early roles managing a brand that generated significant revenue, before transitioning to work in volunteer engagement and social impact.

Aske Ertmann Co-founder & CTOAske Ertmann has over 15 years of experience architecting and building applications for mid-market and enterprise organizations. He was previously a partner at a web agency and release manager for Neos CMS.

Steve Liu Co-Founder & COOSteve Liu held roles spanning 17 years at financial services firms including Merrill Lynch, Lehman Brothers, and Jefferies, where he worked on product development and market expansion. He founded a boutique investment bank following the 2008 financial crisis and holds a master's degree in Management Science and Engineering and a bachelor's degree in Economics from Stanford University.

Chad Haertling

Steven LiuFounder

Pamela Jes ReilTalent Acquisition

Zuzana VelikaRecruiterformer

Barış GümüştaşVice President of Engineeringformer

Abhischek Thottakara

Investors · 11

2.12 Angelslisted by 2.12 AngelsTiburon · $100K

How we know: 2.12 Angels's portfolio page · Y Combinator's founder network · Not right? Tell us

DG Daiwa Ventureslisted by DG Daiwa VenturesTokyo

How we know: DG Daiwa Ventures's portfolio page · Y Combinator's founder network · Not right? Tell us

Earlybird Venture Capitallisted by Earlybird Venture CapitalBerlin · $540K – $12M

How we know: Earlybird Venture Capital's portfolio page · open dataset · 5k.vc investor directory · Not right? Tell us

PruVen Capital Partnerslisted by PruVen Capital PartnersLos Altos · $100K – $10M

How we know: techcrunch.com · the VCSheet dataset · Y Combinator's founder network · Not right? Tell us

SquareOnelisted by SquareOneBerlin · $378K – $3.8M

How we know: techcrunch.com · the VCSheet dataset · open dataset · 5k.vc investor directory · Y Combinator's founder network · Not right? Tell us

Y Combinatorlisted by Y CombinatorSan Francisco · $500K

How we know: the Y Combinator directory · techcrunch.com · open dataset · 5k.vc investor directory · Not right? Tell us

ACE & CompanyreportedGenevavia Sherif El Halwagy · inferred

How we know: the VCSheet dataset · Y Combinator's founder network · Not right? Tell us

Bek VenturesreportedNew York

How we know: techcrunch.com · Y Combinator's founder network · Not right? Tell us

Discovery CapitalreportedSouth Norwalk

How we know: Y Combinator's founder network · Not right? Tell us

New Forgereported

How we know: Y Combinator's founder network · Not right? Tell us

WndrCoreportedRedwood City · $100K – $10M

How we know: techcrunch.com · Y Combinator's founder network · Not right? Tell us

Funding

SEC filings, press & company announcements

Undisclosed amountSeries ADec 2021
Earlybird (lead), Paua Ventures, PruVen Capital, Wndrco, Y Combinator
Source ↗

Source: company announcements and press reports — follow each round's link for the claim.

Company profile

researched Aug 2026

Deed, operating as Bonterra Deed, is a corporate social responsibility (CSR) software platform that brings employee giving, volunteering, grantmaking, employee resource groups (ERGs), and related social impact programs together in a single system. The platform is organized into three packages: Deed Engage for employee-facing giving, volunteering, gamification and ERG/community features; Deed Grants for configurable corporate grantmaking workflows, approvals and centralized reporting; and Deed 360, which combines both into one integrated view of impact.

Functional areas include donations and corporate matching, volunteering, grants management, employee communities/ERGs, and "Actions" for community impact initiatives. The platform provides self-serve data management tools, real-time dashboards and built-in reporting intended to let CSR teams track engagement, analyze giving and volunteering trends, and report social return on investment. AI capabilities are marketed under the ImpactAI suite and "Que" skills, covering grant scoring, applicant matching, smart forms, matching-gift review, AI-assisted campaign creation and personalized recommendations for employees.

Business model

Deed sells CSR and employee engagement software to organizations, with a publicly listed pricing page and demo request process; it is now delivered as part of Bonterra's corporate social responsibility product line.

Traction

The company reports a 2x increase in employee participation among organizations that switched to Deed, and cites customers including Ripple, Instacart and Kyndryl reporting participation increases of 40% to 3x compared with prior platforms.

▸Full profile — market position, technology, go-to-market, geography, history

Market position

Positioned as an enterprise CSR and employee engagement platform; the company states it is used by 33% of the Fortune 100 and nine of the top 10 US financial institutions, and combines employee engagement with grantmaking capabilities described as productized from more than 25 years of enterprise grantmaking experience.

Combines employee-facing giving, volunteering and ERG engagement with enterprise grantmaking in one unified impact view, emphasizing mobile-first participation design, gamification, AI-driven automation, and configurable grant workflows intended to launch in weeks rather than months.

Technology

A mobile-first, cloud-based CSR platform with gamification (badges, certificates, leaderboards), multi-language and multi-currency support, real-time dashboards and reporting, and AI features (ImpactAI, Que skills) applied to grant scoring, applicant matching, smart forms, matching gift review and campaign creation.

Go-to-market

Direct enterprise sales through demo requests and published pricing, supported by customer testimonials and case examples, and distributed through Bonterra's CSR solution portfolio.

Enterprise organizations and their CSR, social impact and grants teams, including large global employers; the site cites customers such as Ripple, Instacart, Kyndryl and o9 Solutions.

Geography

Supports global programs with more than 19 languages, 37+ currencies, local payment options, and access to nonprofits across 170+ countries.

History

Deed's employee engagement product, Deed Engage, joined Bonterra and the company now operates under the Bonterra Deed brand within Bonterra's social good ecosystem, with the stated intent of retaining the existing employee engagement product while adding Bonterra's grantmaking and network resources.

Compiled by commissioned research from 1 cited public sources — announcements, filings, and press listed under research sources below.

Key figures

latest reported

Countries with nonprofit accessJan 2025170

Currencies supportedJan 202537 currencies

HeadcountAug 202697

Increase in employee participation reported by organizations that switched to DeJan 20252x

Languages supportedJan 202519 languages

Share of Fortune 100 using DeedJan 202533%

Company-reported or press-reported figures, each dated to when it was claimed — not independently audited.

Related companies · 10

BonterraBonterra provides software and data infrastructure for nonprofits, foundations, governments, and corporations to manage fundraising, grantmaking, case management, and donor relationships. The platform serves mission-driven organizations seeking to coordinate social good efforts and leverage data insights to maximize charitable impact.

IcePanelIcePanel is a collaborative diagramming and modeling tool for software architecture that enables teams to create and maintain a single source of truth for their system designs. The platform supports C4 models and allows architects to design systems with version control, feedback, and dynamic multi-perspective views.

BenevityBenevity operates an AI-native corporate social responsibility platform that unifies employee giving, volunteering, grants management, employee resource groups, challenges and impact reporting in one system. It serves large enterprises running purpose and social impact programs, with global fund disbursement, nonprofit validation and compliance across 200+ countries.

TrébolTrebol provides an AI-powered back-office automation platform that processes and extracts data from documents, verifies information against public registries, and integrates results directly into enterprise systems. The platform serves financial institutions, lending companies, and businesses requiring KYC/AML compliance and document verification across Latin America.

GooderaGoodera sources and manages volunteering activities for corporate team events, connecting 400+ companies with a network of 50,000+ nonprofits to facilitate in-person or remote team experiences focused on community impact.

AlgunaAlguna provides quote-to-cash automation software for revenue teams, connecting CRM, billing, contracts, and collections on a single platform. The tool enables pricing experiments, handles revenue recognition compliance, and supports hybrid go-to-market models with real-time data synchronization.

GroundswellGroundswell is a CSR (corporate social responsibility) platform that provides employees with tax-advantaged personal giving accounts, volunteer program management, and employee assistance funds integrated into a single workplace experience. The platform serves HR leaders and enterprises seeking to improve employee retention and engagement through social impact and purpose-driven work.

SnapdocsSnapdocs automates the digital mortgage closing process by connecting lending, settlement, and secondary market teams. The company serves mortgage lenders, servicers, and settlement professionals with AI-powered technology for managing notary selection, document processing, and closing coordination.

SubmittableSubmittable is a platform for managing grant applications and fund disbursement, serving nonprofits, foundations, and government agencies that administer grants and programs.

GivebutterGivebutter offers all-in-one fundraising software for nonprofits, including donation forms, events, auctions, a built-in donor CRM, and marketing tools across email, text, and direct mail. It charges 0% platform fees and provides a Givebutter Wallet that earns 2.5% APY on funds raised.

Companies working in the same space as Deed.

Timeline · 1

launches, deals, and filings

Jan 2025

Deed Engage becomes part of Bonterra

Deed joined the Bonterra Network, with Deed Engage integrated into Bonterra's Corporate Social Responsibility solutions and the platform rebranded as Bonterra Deed.

source ↗

Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.

Legal entities · 1

corporate structure

Go Deed Inc.

In the news

Deed raises $10M for its workplace giving platform – TechCrunchtechcrunch.com · Dec 2021

Deed pulls your employer’s charity and volunteer program into Slack to keep it front of mind – TechCrunchtechcrunch.com · Aug 2021

▸Research sources · 1

primary sources listed

Deedjoindeed.com · web

1 public sources were cited for this profile; the first-party ones are listed here.

Frequently asked questions

What does Deed do?: Deed is a corporate social responsibility platform unifying employee giving, volunteering, ERGs, and grantmaking, now part of Bonterra.
Who founded Deed?: Deed was founded by Deevee Kashi, Aske Ertmann, Steve Liu in 2016.
Who are Deed's investors?: Deed's investors include 2.12 Angels, DG Daiwa Ventures, Earlybird Venture Capital, PruVen Capital Partners, SquareOne, Y Combinator, ACE & Company, Bek Ventures and 3 more.
Where is Deed headquartered?: Deed is headquartered in New York City, US.