Cardfree
Scottsdale, US · Founded 2012 · Delaware corporation
CardFree provides a mobile ordering, payment, and loyalty platform for restaurants, hotels, breweries, fuel and convenience stores, and consumer packaged goods brands. Its products include order-ahead, kiosks, pay-at-table, text-to-pay, drive-thru payments, and branded merchant apps that integrate with POS systems through a unified checkout and customer-insights layer.
FintechFoodTechSaaS
Founders & leadership
Cardfree was founded in 2012 by Jonathan Squire.
JS
Jonathan SquireFounder
DH
Diane HongExecutive
Board
JK
Jeffrey KatzBoard director
Reported raises · per SEC filings
Form D private placements$4M disclosed across 1 round · 2015
▶$4MraisedApr 2015 · 1 investors · OtherRule 506(b)
▶$4MraisedApr 2015 · 1 investors · Other
Rule 506(b)Officers, directors & promoters on the filing
- Jonathan SquireExecutive Officer, Director
- Jeffrey KatzDirector
- Diane HongExecutive Officer
- Offering amount
- $4M
- Amount sold
- $4M
- Minimum investment
- $1M
- First sale
- Apr 2015
- Incorporated
- Corporation, Delaware, 2012
- Federal exemptions
- 06b
Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.
Competitors · 9
by search overlapUber Eats551 shared keywordsEasiest way for consumers and businesses to order food from favorite local eateries
DoorDash501 shared keywordsDoorDash operates a restaurant delivery platform that connects customers with dining establishments across hundreds of cities in North America through a logistics network.
Grubhub403 shared keywordsChicago-based online food ordering and delivery platform, formerly NYSE-listed, now owned by Marc Lore's Wonder Group.
Toast387 shared keywordsToast provides a point-of-sale platform built for restaurants and food service businesses, handling high-volume operations, revenue tracking, and retail sales. The platform includes AI-driven analytics (Toast IQ) that connect data and workflows to help operators make decisions and manage margins.
Postmates300 shared keywords<UNKNOWN>
Eater242 shared keywordsEater is a food and dining media publication producing restaurant guides, maps, videos, and articles covering where to eat across cities in the US and beyond. It covers dining out, groceries and retail, and local food scenes for readers and diners.
Incentivio191 shared keywordsIncentivio offers a guest engagement platform for multi-unit restaurant brands, combining online ordering, loyalty programs, marketing automation, and analytics into one system. It helps operators capture first-party guest data, drive repeat visits, and measure loyalty ROI across locations, serving restaurant brands across North America.
Chowbus188 shared keywordsChowbus provides technology solutions designed for restaurants, with current focus on U.S.-based establishments.
Atly166 shared keywordsAtly is a location discovery app that helps people find restaurants, bars, and places to visit through personalized recommendations and user-generated tips. The consumer platform has been described as combining social community content with map-based navigation.
Companies competing with Cardfree for the same Google search keywords, organic and paid, via search-intersection analysis.
Frequently asked questions
- What does Cardfree do?
- CardFree provides a mobile ordering, payment, and loyalty platform for restaurants, hotels, breweries, fuel and convenience stores, and consumer packaged goods brands. Its products include order-ahead, kiosks, pay-at-table, text-to-pay, drive-thru payments, and branded merchant apps that integrate with POS systems through a unified checkout and customer-insights layer.
- Who founded Cardfree?
- Cardfree was founded by Jonathan Squire in 2012.
- How much funding has Cardfree raised?
- Cardfree has disclosed $4M raised across 1 round.
- Where is Cardfree headquartered?
- Cardfree is headquartered in Scottsdale, US.


