/Companies

Betterment Holdings, Inc.

New York, US · Founded 2010 · Delaware corporation · 671 employees on LinkedIn · 22 known investors

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Betterment provides automated investment management and portfolio advisory services for individual investors, including retirement accounts and taxable accounts. The platform uses in-house experts to manage diversified portfolios across global markets with features like tax-loss harvesting and automatic rebalancing.

Founders & leadership

Betterment Holdings, Inc. was founded in 2010 by Jonathan Stein and Eli Broverman.

JSJonathan Stein
Jonathan SteinFounder and Board MemberJonathan Stein founded Betterment, where he served as CEO for 13 years and grew the company to over $50 billion in assets under management and one million customers. He has 20 years of leadership experience across finance, technology, consumer and B2B sectors, ranging from startups to public companies.
EBEli Broverman
Eli BrovermanFounderExecutive Officer at Treasury
JMJohn Mileham
John MilehamCTO
JS
Jon SteinFounder

Board

PCPeter Christodoulo
Peter ChristodouloDirector2015–2021Executive Officer at Francisco Partners
RO
Ryan O'SullivanBoard director
JJJohn Jarve
John JarveBoard directorPartner Emeritus at Menlo Ventures
RSRob Stavis
Rob StavisBoard MemberPartner at Bessemer Venture Partners
CM
Christian MitchellBoard director
PR
Philiip RieseBoard director
PR
Philip RieseBoard director

Investors · 22

Archer GrayreportedBoston

How we know: a partner's Signal profile · Not right? Tell us

TreasuryreportedNew York

How we know: press coverage · Not right? Tell us

Reported raises · per SEC filings

Form D private placements

$312M disclosed across 5 rounds · 2014–2021

▶$60MraisedOct 2021 · 22 investors · Other Technology
Rule 506(b)
Officers, directors & promoters on the filing
  • Donna WellsDirector
  • Peter ChristodouloDirector
  • Jonathan SteinExecutive Officer, Director
  • Rob StavisDirector
  • Peter LorimerExecutive Officer
  • Natalie TydemanDirector
  • Phillip RieseDirector
  • Shawn CarolanDirector
  • Sarah LevyExecutive Officer, Director
Offering amount
$60M
Amount sold
$60M
First sale
Sep 2021
Incorporated
Corporation, Delaware
Federal exemptions
06b
Full filing on SEC EDGAR ↗
▶$70MraisedSep 2017 · 13 investors · Other Technology
Rule 506(b)
Officers, directors & promoters on the filing
  • Peter ChristodouloDirector
  • Jonathan SteinExecutive Officer, Director
  • Eli BrovermanDirector
  • John ClendeningDirector
  • Chris BischoffDirector
  • John JarveDirector
  • Rob StavisDirector
  • Philip RieseDirector
Offering amount
$70M
Amount sold
$70M
First sale
Aug 2017
Incorporated
Corporation, Delaware
Federal exemptions
06b
Full filing on SEC EDGAR ↗
▶$92MraisedApr 2016 · 13 investors · Other Banking and Financial Services
Rule 506(b)
Officers, directors & promoters on the filing
  • Rob StavisDirector
  • John ClendeningDirector
  • Jonathan SteinExecutive Officer, Director
  • Philip RieseDirector
  • John JarveDirector
  • Chris BischoffDirector
  • Peter ChristodouloDirector
  • Eli BrovermanExecutive Officer, Director
Offering amount
$100M
Amount sold
$92M
First sale
Mar 2016
Incorporated
Corporation, Delaware
Federal exemptions
06b
Full filing on SEC EDGAR ↗
▶$60MraisedFeb 2015 · 10 investors · Other Banking and Financial Services
Rule 506(b)
Officers, directors & promoters on the filing
  • Peter ChristodouloDirector
  • Jonathan SteinExecutive Officer, Director
  • Eli BrovermanExecutive Officer, Director
  • Ryan O'SullivanDirector
  • John JarveDirector
  • Rob StavisDirector
  • Philip RieseDirector
Offering amount
$60M
Amount sold
$60M
First sale
Feb 2015
Incorporated
Corporation, Delaware
Federal exemptions
06b
Full filing on SEC EDGAR ↗
▶$30MraisedApr 2014 · 10 investors · Other Banking and Financial Services
Rule 506(b)
Officers, directors & promoters on the filing
  • John JarveDirector
  • Eli BrovermanExecutive Officer
  • Christian MitchellDirector
  • Ryan O'SullivanDirector
  • Jonathan SteinExecutive Officer, Director
  • Rob StavisDirector
  • Philiip RieseDirector
Offering amount
$32M
Amount sold
$30M
First sale
Apr 2014
Incorporated
Corporation, Delaware
Federal exemptions
06b
Full filing on SEC EDGAR ↗

Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.

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In the news

Frequently asked questions

What does Betterment Holdings, Inc. do?
Betterment provides automated investment management and portfolio advisory services for individual investors, including retirement accounts and taxable accounts. The platform uses in-house experts to manage diversified portfolios across global markets with features like tax-loss harvesting and automatic rebalancing.
Who founded Betterment Holdings, Inc.?
Betterment Holdings, Inc. was founded by Jonathan Stein, Eli Broverman in 2010.
Who are Betterment Holdings, Inc.'s investors?
Betterment Holdings, Inc.'s investors include Anthemis Venture, Bessemer Venture Partners, FJ Labs, Francisco Partners, Future Perfect Ventures, Globespan Capital Partners, Grand Ventures, ID8 Investments and 14 more.
How much funding has Betterment Holdings, Inc. raised?
Betterment Holdings, Inc. has disclosed $312M raised across 5 rounds.
Where is Betterment Holdings, Inc. headquartered?
Betterment Holdings, Inc. is headquartered in New York, US.