Apptimize
AcquiredYC S13San Francisco, US · Founded 2013 · Delaware corporation · 50 employees · 5 known investors
Apptimize provided a mobile A/B testing and feature-flag platform that let product teams experiment, roll out features, and optimize app experiences across mobile, web, and OTT. Acquired by Airship in 2019.
AI & Machine LearningDeveloper ToolsEnterprise SoftwareMarketing TechSaaSB2BUnited States of AmericaAmerica / CanadaPartly Remote
Founders & leadership· Y Combinator alumni (S13)
Apptimize was founded in 2013 by Nancy Hua.
Board
DT
NO
Neill OcchiogrossoBoard director
Investors · 5
Reported raises · per SEC filings
Form D private placements$12.4M disclosed across 1 round · 2016
▶$12.4MraisedAug 2016 · 8 investors · OtherRule 506(b)
▶$12.4MraisedAug 2016 · 8 investors · Other
Rule 506(b)Officers, directors & promoters on the filing
- Nancy HuaExecutive Officer
- Dafina TonchevaDirector
- Neill OcchiogrossoDirector
- Offering amount
- $12.4M
- Amount sold
- $12.4M
- First sale
- Jul 2016
- Incorporated
- Corporation, Delaware, 2013
- Federal exemptions
- 06b
Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.
Competitors · 8
by search overlap
Statsig10 shared keywordsStatsig provides a feature management and experimentation platform that enables teams to control software releases through gradual rollouts and A/B testing. The platform serves product and engineering teams building and shipping software applications.
Hyperbots5 shared keywordsHyperbots offers an agentic AI platform with finance-specific "co-pilots" that automate accounts payable and receivable tasks such as invoice processing, accruals, procurement, payments, sales tax verification, vendor management, collections, and cash application. The platform uses AI agents pre-trained on financial documents and integrates with ERPs like NetSuite, SAP S/4HANA, Sage, Microsoft Dynamics 365, and QuickBooks for finance and accounting teams.
DevCycle5 shared keywordsDevCycle is a feature management and flagging platform that helps software development teams control feature releases, run experiments, and deploy faster with reduced risk. The platform is designed for developers and engineering teams building applications.
Shyft5 shared keywords
Unleash5 shared keywordsUnleash provides feature management tools for developers to simplify software development and enable faster delivery of applications. Built as an open-source project, the platform helps developers streamline their workflows while maintaining privacy and scalability.
Optimizely5 shared keywordsOptimizely develops an AI-powered marketing operating system used by over 10,000 businesses to manage campaigns and conduct experiments. The platform serves marketing teams across enterprises globally.
AB Tasty4 shared keywordsAB Tasty offers a platform for web experimentation, A/B testing, feature management, and personalization to help businesses optimize digital experiences and conversions across channels. It serves marketing and product teams with experience optimization tools and strategic support.
Netezza4 shared keywordsIBM is a global technology company whose business spans enterprise software (including Red Hat, HashiCorp, and Confluent), IT infrastructure such as mainframes, servers, and storage, and IT consulting services. The company is also investing heavily in quantum computing and AI-based enterprise offerings, including its Lightwell open-source software security clearinghouse and the Anderon quantum wafer foundry.
Companies competing with Apptimize for the same Google search keywords, organic and paid, via search-intersection analysis.
In the news
Apptimize raises $12.4M for mobile optimization and iterationtechcrunch.com · Aug 2016Frequently asked questions
- What does Apptimize do?
- Apptimize provided a mobile A/B testing and feature-flag platform that let product teams experiment, roll out features, and optimize app experiences across mobile, web, and OTT. Acquired by Airship in 2019.
- Who founded Apptimize?
- Apptimize was founded by Nancy Hua in 2013.
- Who are Apptimize's investors?
- Apptimize's investors include Merus Capital, Y Combinator, Glynn Capital Management, Maverick Ventures, US Venture Partners.
- How much funding has Apptimize raised?
- Apptimize has disclosed $12.4M raised across 1 round.
- Where is Apptimize headquartered?
- Apptimize is headquartered in San Francisco, US.