/People

Serena Williams

Investor

Managing Partner at Serena Ventures

Jupiter, FL

Writes $100K – $500K checks · typically $250K

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About

After a tennis career that included 23 Grand Slam singles titles, Serena Williams formalized years of angel investing by raising a $111 million debut fund for Serena Ventures in 2022. The firm, whose day-to-day operations are led alongside partner Beth Ferreira, has backed more than 85 early-stage companies including Esusu and the women's basketball league Unrivaled, with an emphasis on founders overlooked by traditional venture. She has said the majority of her portfolio founders are women or people of color.

Likely email· guessed from name + firm domain, not firm-published

Invests in

ConsumerCrypto & Web3FintechHealthtechImpact & Social Good

Beyond investing

Founded
Serena Williams founded Serena Ventures in 2014, initially as a vehicle for her personal angel investments before it evolved into a venture firm.
More
Serena Ventures announced a $111 million debut fund in 2022 focused on companies led by women and people of color. By 2024, the Serena Ventures portfolio included over 80 companies across various stages and sectors.

From published sources — common ground for a warm intro.

Investments

Investor

AndelaBitskiBrandlessCalicoCoinbaseDaily HarvestEsusuEvery MotherFiveableFlockjayFloravereFoodyGobbleHalpHappy VikingHello AliceHoneyloveHUEDImpossible FoodsInvisible UniverseJuno MedicalKaratKliqLet’s Do ThisLifeforceLillii RNBLittle SpoonLOLALolliMahmeeMasterClassMayvennMidi HealthmobliMyroNeighborhood GoodsNoomNude BarreOLLYOpenSponsorshipOursPachamaParfaitPropelPropel, Inc.Rockets of AwesomeSetterSharesShoppingGivessimbaSoLo FundsSpringStearsStickerboxTealThe SpringHill CompanyThe WingTMRW SportsTonalWileWondermindZipline

Per curated public sources.

Books by Serena Williams

Podcasts & interviews

featuring Serena Williams

Serena Williams invested her own money for eight years. She ...

theventure · tiktok.com

@serenawilliams on making history owning a stake in an NFL ...

Earn Your Leisure · instagram.com

Serena Williams on life after tennis, backing founders, and what ...

Rapid Response

How Serena Williams Wins in Business

Paycom · facebook.com

How Serena Williams Closes Deals for Her VC Fund Serena Ventures

The Information

How Serena Williams Wants to Conquer Wall Street | The Deal

Bloomberg Originals

1 more appearances

Colleagues at Serena Ventures

Network5

Investors connected to Serena in public investor directories — a warm-intro map.

Frequently asked questions

Who is Serena Williams?
After a tennis career that included 23 Grand Slam singles titles, Serena Williams formalized years of angel investing by raising a $111 million debut fund for Serena Ventures in 2022. The firm, whose day-to-day operations are led alongside partner Beth Ferreira, has backed more than 85 early-stage companies including Esusu and the women's basketball league Unrivaled, with an emphasis on founders overlooked by traditional venture. She has said the majority of her portfolio founders are women or people of color.
Where does Serena Williams work?
Serena Williams is Managing Partner at Serena Ventures.
What does Serena Williams invest in?
Serena Williams invests in Consumer, Crypto & Web3, Fintech, Healthtech, Impact & Social Good.
What check size does Serena Williams write?
Serena Williams typically writes checks of $100K – $500K.
What companies has Serena Williams invested in?
Investments tracked here include Andela, Bitski, Brandless, Calico, Coinbase, Daily Harvest, Esusu, Every Mother, Fiveable, Flockjay, Floravere, Foody, and 50 more.
What podcasts and interviews feature Serena Williams?
Tracked appearances include "Serena Williams invested her own money for eight years. She ...", "@serenawilliams on making history owning a stake in an NFL ...", "Serena Williams on life after tennis, backing founders, and what ...", and 4 more.

About this profile. Compiled from public sources — Serena Ventures's own website, press coverage and public professional profiles — and summarised by Fundraising Fox; every fact is kept with where it came from. Spotted an error, or would rather not be listed? Email privacy@fundraisingfox.com · How we build profiles · Your rights