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Rob Hunter

Founder

Founder/CEO at HigherMe

Toronto, Ontario

Writes $200K – $300K checks · typically $250K

FoundedHigherMe · YC

Find your path to Rob

355 people in our graph share verified history with Rob — schools, employers, funds. One of them is your warm intro.

ØysteinunlockedRob: together at Ivey Business School at Western University (2014–2015)
×10Rob: together at Babson F.W. Olin Graduate School of Business
Rob: together at Ivey Business School at Western University

About

Rob Hunter is co-founder and CEO of Franchise Foundry, an AI operating system for franchising. He previously founded and sold HigherMe, an HR technology platform for the restaurant industry, and co-founded Reset Button/Lexria, which addressed student debt solutions. Hunter's background includes operating seven Marble Slab ice cream franchise locations and studying entrepreneurship at Babson College; he currently teaches at the Richard Ivey School of Business at the University of Western Ontario.

Founder/CEO at HigherMeYC W15

Intro paths

YC

Rob went through Y Combinator (Winter 2015) — any YC alum in your network can reach them through the YC community.

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In turn, Rob can intro founders to HigherMe's investors below.

HigherMe's investors · 6

Costella KirschMenlo Park · since 2014Forefront VentureSeattle · since 2014FundersClubSan Francisco · $250K – $5M checks · since 2014TSVCSilicon Valley · $1M checks · since 2014Walnut Venture AssociatesWellesley · since 2014Y CombinatorSan Francisco · $500K checks · since 2015

Co-founders at HigherMe

JCJef Chedeville
Jef ChedevilleFounder/CTO

Experience

  1. Franchise FoundryCo-Founder & CEOcurrent2026 — presentGreater Toronto Area, Canada
  2. Ivey Business School at Western UniversityFacultycurrent2022 — present
  3. Speaker VenturesGeneral Partner2023 — 2025
  4. HigherMeChairman2019 — 2025Greater Toronto Area, Canada
  5. HigherMeFounder & CEO2014 — 2019Greater Toronto Area, Canada
  6. LexriaCEO & Co-Founder2019 — 2021Greater Toronto Area, Canada
  7. Wentworth Institute of TechnologyAdjunct Professor2014 — 2017
  8. MobeeData Scientist2013 — 2014Boston, MA
  9. Marble Slab CreameryOwner / Operator / Franchisee2007 — 2014Greater Kitchener-Cambridge-Waterloo Metropolitan Area
  10. Exclusive RentalsRental Agent2011 — 2013London, Ontario
  11. Golden Boy TapesOwner / Operator1999 — 2007Simcoe, Ontario

Skills & more

Social Media30Event Planning5Marketing15Sales22Business Development5Public Speaking11Marketing Strategy11New Business Development6Program Management9Entrepreneurship74Business Analysis2Analytics3
+9 moreLeadershipStart-upsBusiness StrategyMicrosoft ExcelManagementStrategic PlanningHiringStartup DevelopmentHiring Practices

From Rob's professional profile.

Frequently asked questions

Who is Rob Hunter?
Rob Hunter is co-founder and CEO of Franchise Foundry, an AI operating system for franchising. He previously founded and sold HigherMe, an HR technology platform for the restaurant industry, and co-founded Reset Button/Lexria, which addressed student debt solutions. Hunter's background includes operating seven Marble Slab ice cream franchise locations and studying entrepreneurship at Babson College; he currently teaches at the Richard Ivey School of Business at the University of Western Ontario.
Where does Rob Hunter work?
Rob Hunter is Founder/CEO of HigherMe.
What check size does Rob Hunter write?
Rob Hunter typically writes checks of $200K – $300K.
What companies did Rob Hunter found?
Rob Hunter founded HigherMe.
Where did Rob Hunter go to school?
Rob Hunter studied at Babson F.W. Olin Graduate School of Business (Master of Business Administration (MBA), Entrepreneurship/Entrepreneurial Studies); Ivey Business School at Western University (HBA, Entrepreneurship).

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