Where does Rico Farmer work?

Rico Farmer is at Diagram Capital.

What check size does Rico Farmer write?

Rico Farmer typically writes checks of $100K – $5M.

Where did Rico Farmer go to school?

Rico Farmer studied at University of Notre Dame (Marketing and Psychology).

Rico Farmer

Investor

Investor at Diagram Capital

Chicago, Illinois

Writes $100K – $5M checks · typically $1.5M

About

Rico Farmer is Senior Director of Brand Marketing at Zillow, where he leads brand strategy and marketing initiatives. His background includes brand marketing, product marketing, and campaign development across consumer and marketplace companies, as well as experience as an angel investor and startup advisor.

Experience

ZillowSenior Director, Brand Marketingcurrent2025 — present
ZillowSenior Director Integrated Marketingcurrent2024 — present
ZillowSenior Director Product Marketing2021 — 2024
ZillowDirector of Marketing2018 — 2021Seattle
Diagram CollectiveGeneral Partnercurrent2020 — present
GoogleCreative Lead and Senior Brand Marketing Manager | Consumer Apps2011 — 2018San Francisco Bay Area
GoogleAccount Executive2011
GoogleSenior Account Manager2007 — 2011
Cost Plus World MarketManagement Intern2006

Education

University of Notre DameMarketing and Psychology

Skills & more

Integrated Marketing5Cross-functional Team Leadership5Campaign Management3Brand Marketing4Digital Marketing14Social Media Marketing27Experiential Events4Marketing Strategy13Integrated Brand MarketingMarketing4Digital Strategy2Social Media10

+10 more

Product DevelopmentProduct MarketingGoogle AnalyticsWeb AnalyticsGoogle AdwordsCustomer ServiceOnline MarketingManagementMobile MarketingOnline Advertising

From Rico's professional profile.

Colleagues at Diagram Capital

Alec Sosnowski

Investor at Diagram Capital

Ben Clark

Investor at Diagram Capital

Joe Larkin

Investor at Diagram Capital

Joshua Steinberg

Managing Partner at Diagram Collective

Kevin Nothnagel

Investor at Diagram Capital

Matt Yalowitz

Investor at Diagram Capital

Nakul Patel

Managing Partner at Diagram Collective

Phil Mattia

Investor at Diagram Capital

Frequently asked questions

Who is Rico Farmer?: Rico Farmer is Senior Director of Brand Marketing at Zillow, where he leads brand strategy and marketing initiatives. His background includes brand marketing, product marketing, and campaign development across consumer and marketplace companies, as well as experience as an angel investor and startup advisor.
Where does Rico Farmer work?: Rico Farmer is at Diagram Capital.
What check size does Rico Farmer write?: Rico Farmer typically writes checks of $100K – $5M.
Where did Rico Farmer go to school?: Rico Farmer studied at University of Notre Dame (Marketing and Psychology).