/People

Mario Araujo

Investor

Operator - Product-Led Growth at BADideas.fund

Barcelona, Catalonia, Spain

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About

Built product-led growth from zero at OutSystems and tripled ARR at Softr in a single year.

Experience

  1. FlosumHead of Product Growthcurrent2026 — presentUnited Kingdom
  2. ProductLedProduct Growth (Advisory)current2025 — presentCanada
  3. PenpotHead of Product Growth2024 — 2026Madrid
  4. Self-employedInterim VP of Product Growth & Advisor2023 — 2024Andorra
  5. SoftrHead of Product Growth2022 — 2023Andorra
  6. OutSystemsSenior Director, Product & Growth2019 — 2022Lisbon Area, Portugal
  7. OutSystemsSenior Director, Product & Ecosystem2016 — 2018
  8. OutSystemsProduct Manager2013 — 2016Lisbon Area, Portugal
  9. OutSystemsTechnical Training Manager2009 — 2013Lisbon Area, Portugal
  10. OutSystemsOutSystems Developer2005 — 2009Lisbon, Portugal
  11. Siemens S.A.Software Engineer2004 — 2005
  12. UbicuosSoftware Engineer2001 — 2004

Skills & more

Team ScalingPLG TransformationNo-Code Development PlatformsFunnel OptimizationPLGRetentionPLGRapid Revenue GrowthProduct LeadershipProduct GrowthMonetizationExperimentation
+12 moreData AnalysisCross-functional Team LeadershipBusiness StrategyAgile MethodologiesSoftware DevelopmentTeam LeadershipManagementTrainingSoftware EngineeringWeb ApplicationsMobile ApplicationsUser Experience

Languages English · Portuguese

From Mario's professional profile.

Colleagues at BADideas.fund

Frequently asked questions

Who is Mario Araujo?
Built product-led growth from zero at OutSystems and tripled ARR at Softr in a single year.
Where does Mario Araujo work?
Mario Araujo is Operator - Product-Led Growth at BADideas.fund.
Where did Mario Araujo go to school?
Mario Araujo studied at Reforge Growth Series 2019; Nova School of Business and Economics (Effective Leadership and Advanced Negotiation Programs, Business Administration and Management); Universidade do Minho (MsC, Software Engineering).

Same school

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