/People

Isabella Orduz

Former Investor at Marathon Ventures

Bogota, Colombia

Writes $100K – $5M checks · typically $1.5M

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You →Sara · together at Marathon Ventures (2022) →Isabella

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About

Isabella Orduz is CEO and Co-Founder of Puras Duras, a platform that helps women experts structure and monetize their knowledge while positioning them as trusted authorities. She previously worked as an early team member at Rappi, where she led product management and data analytics initiatives, and later transitioned into venture capital, where she sourced deals and advised founders on fundraising across Latin America. She is also an angel investor.

Experience

  1. Puras DurasCEO & Co-Foundercurrent2024 — present
  2. Puras DurasCo-Founder2022 — 2024
  3. ExtendealInvestorcurrent2023 — present
  4. Self-employedFundraising Consultant2022 — 2024
  5. LatitudAngel Investor Fellow2023 — 2024
  6. BeziStartup Mentor2022 — 2023
  7. Marathon VenturesPrincipal2022Latam
  8. Marathon VenturesInvestor2021 — 2022Latam
  9. Marathon VenturesAssociate2021Bogota,D.C., Capital District, Colombia
  10. RappiProduct Lead2019 — 2021Bogota,D.C., Capital District, Colombia
  11. RappiProduct Owner2018 — 2019Colombia
  12. RappiEarly Employee & Project Manager2016 — 2017Bogotá D.C. Area, Colombia

Skills & more

Liderazgo7Leadership3PostgreSQL18Amplitude15Microsoft Excel15Facebook Analytics5Microsoft PowerPoint7Microsoft Word6Looker (Software)2Periscope Data2Business Strategy4Análisis de datos5
+5 moreAdministración y dirección de empresasInvestigación y desarrolloVentasProject ManagementSplit

Languages Español · Inglés · Portuguese

  • IB (International Baccalaureate)

From Isabella's professional profile.

Frequently asked questions

Who is Isabella Orduz?
Isabella Orduz is CEO and Co-Founder of Puras Duras, a platform that helps women experts structure and monetize their knowledge while positioning them as trusted authorities. She previously worked as an early team member at Rappi, where she led product management and data analytics initiatives, and later transitioned into venture capital, where she sourced deals and advised founders on fundraising across Latin America. She is also an angel investor.
What check size does Isabella Orduz write?
Isabella Orduz typically writes checks of $100K – $5M.
Where did Isabella Orduz go to school?
Isabella Orduz studied at CESA (Bachelor of Business Administration (B.B.A.), Managment General); Kansai Gaidai University (Asian Studies Program - Exchange Japan); Marymount Bogotá (Bachelor's degree).

Same school

Shared employers