Where does Florian Heinemann work?

Florian Heinemann is Founder of Project A and Partner at Project A Ventures.

What companies did Florian Heinemann found?

Florian Heinemann founded Project A.

Where did Florian Heinemann go to school?

Florian Heinemann studied at WHU – Otto Beisheim School of Management (Master of Science (M.Sc.), Business Administration); RWTH Aachen University (Research Doctorate/Ph.D., Business Administration); HHL Leipzig Graduate School of Management (Research Doctorate/Ph.D., Business Administration).

Florian Heinemann

InvestorFounder

Partner at Project A Ventures · Founder at Project A

Berlin, Berlin, Germany

FoundedProject A

Find your path to Florian

812 people in our graph share verified history with Florian — schools, employers, funds. One of them is your warm intro.

Ian MarshunlockedFlorian: together at Rocket Internet (2012)

×2Florian: together at WHU – Otto Beisheim School of Management

Florian: together at Project A

×2Florian: together at Stellenbosch University

About

Florian Heinemann is a Founding and General Partner at Project A Ventures, a European early-stage venture capital firm with approximately USD 1.5 billion in assets under management that has backed over 120 companies since 2012, including Trade Republic, Sennder, and Catawiki. Prior to co-founding the firm, he was Managing Director at Rocket Internet from 2007 to 2012, and earlier co-founded JustBooks/AbeBooks and the marketplace antibodies-online.com; he has also invested in more than 80 startups as an angel investor and serves as a limited partner in over 50 venture funds. He holds a doctorate in innovation management and entrepreneurship from RWTH Aachen and a master's degree from WHU – Otto Beisheim School of Management, and sits on the supervisory boards of Körber, Fiege, Otto Group, and Holtzbrinck Publishing Group.

Contact· published on Florian's own website

f•••@project-a.vcreveal

Founder at Project A

Intro paths

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In turn, Florian can intro founders to Project A's investors below.

Project A's investors · 5

BLN CapitalBerlin · $55K – $550K checks Harmony PartnersNew York KfW CapitalFrankfurt am Main PeakAmsterdam · $275K – $4.4M checks Project A VenturesBerlin · $1.1M – $6.6M checks

Experience

Project AFounding Partnercurrent2012 — presentBerlin Area, Germany
kfzteile24 GmbHBoard Membercurrent2026 — presentBerlin
HomeToGoMember of Supervisory Boardcurrent2025 — presentBerlin, Germany
ResourclyBoard Membercurrent2025 — presentMannheim
HoltzbrinckMember of Supervisory Boardcurrent2024 — presentStuttgart
Trade RepublicBoard Membercurrent2019 — present
LIQIDBoard Membercurrent2021 — presentBerlin, Germany
AndercoreBoard Membercurrent2020 — presentBerlin
yoummdayBoard Membercurrent2022 — presentMünchen, Bayern, Deutschland
KörberMember of Supervisory Boardcurrent2020 — presentHamburg, Germany
FIEGEMember of Supervisory Boardcurrent2023 — presentMünster
LUQOM GROUPBoard Membercurrent2017 — presentFulda, Hesse, Germany
Onlineprinters GmbHBoard Membercurrent2016 — presentNeustadt a.d. Aisch
Oetker Digital GmbHMember of Digital Advisory Board2017 — 2025Berlin / Bielefeld
Electric GameboxBoard Member2019 — 2024
HenkelMember of Digital Advisory Board2018 — 2024Düsseldorf Area, Germany
Fressnapf Holding SEMember Of The Supervisory Board2022 — 2024Krefeld, Nordrhein-Westfalen, Deutschland
CrossEngageBoard Member2016 — 2024Berlin
PriceloopBoard Member2021 — 2024Berlin, Deutschland
AMAZDBoard Member2021 — 2023München, Bayern, Deutschland
SemasioBoard Member2013 — 2021Hamburg
EyeotaBoard Member2013 — 2021Singapore
WonderblyBoard Member2015 — 2021London, United Kingdom
kfzteile24 GmbHBoard Member2015 — 2019Berlin Area, Germany
WorldRemitBoard Observer2012 — 2019London, United Kingdom
ABOUT YOU Holding SEMember Of The Supervisory Board2015 — 2018Hamburg Area, Germany
Wine in Black GmbHBoard Member2012 — 2018Berlin Area, Germany
internetstoresBoard Member2012 — 2016Stuttgart Area, Germany
Rocket Internet GmbHManaging Director2007 — 2012
antibodies online GmbHCo-Founder2006Kreisfreie Stadt Aachen Area, Germany
Abebooks EuropeCo-Founder/Managing Director1999 — 2002Düsseldorf Area, Germany

Skills & more

Online AdvertisingStart-upsAffiliate MarketingE-commerceConversion OptimizationInnovation ManagementProduct DevelopmentSEMWeb AnalyticsDigital MarketingStrategyOnline Marketing

+12 more

Business StrategyCRMSEOEntrepreneurshipVenture CapitalInternet StrategyMarketingManagementBusiness DevelopmentBusiness IntelligenceCustomer Relationship Management (CRM)E-Commerce

From Florian's professional profile.

Colleagues at Project A Ventures

Aggy Galieva

Investor at Project A

Andreas Kühnke

Investor at Project A

Anton Grabovski

Investor at Project A

Co-founder & CEO at Project A Ventures

Christoph Heiland

Investor at Project A

Christoph Rösler

Partner at Project A

Network3

Bastian NominacherScout

Investor at Celonis

Frank ThelenScout

Founder and CEO at Freigeist Capital

Rolf SchroemgensScout

Founder, Brafe Space / Trivago at HyperNest

Investors connected to Florian in public investor directories — a warm-intro map.

Frequently asked questions

Who is Florian Heinemann?: Florian Heinemann is a Founding and General Partner at Project A Ventures, a European early-stage venture capital firm with approximately USD 1.5 billion in assets under management that has backed over 120 companies since 2012, including Trade Republic, Sennder, and Catawiki. Prior to co-founding the firm, he was Managing Director at Rocket Internet from 2007 to 2012, and earlier co-founded JustBooks/AbeBooks and the marketplace antibodies-online.com; he has also invested in more than 80 startups as an angel investor and serves as a limited partner in over 50 venture funds. He holds a doctorate in innovation management and entrepreneurship from RWTH Aachen and a master's degree from WHU – Otto Beisheim School of Management, and sits on the supervisory boards of Körber, Fiege, Otto Group, and Holtzbrinck Publishing Group.
Where does Florian Heinemann work?: Florian Heinemann is Founder of Project A and Partner at Project A Ventures.
What companies did Florian Heinemann found?: Florian Heinemann founded Project A.
Where did Florian Heinemann go to school?: Florian Heinemann studied at WHU – Otto Beisheim School of Management (Master of Science (M.Sc.), Business Administration); RWTH Aachen University (Research Doctorate/Ph.D., Business Administration); HHL Leipzig Graduate School of Management (Research Doctorate/Ph.D., Business Administration).