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Bruce Cleveland

Investor

General Partner at Wildcat Technology Partners · Board director at Amplero · Board director at Splice Machine

San Mateo, California

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Ask James Cho to introduce you to Bruce

You →James · together at Parlay Finance (2024–2026) →Bruce

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About

Bruce Cleveland is Chief Executive Officer at Traction Gap Partners and author of "Traversing the Traction Gap" and "Market Engineering." He held executive positions at Oracle, Apple, Siebel Systems, and C3 AI, where he contributed to the development of the CRM category and led C3 AI to a public listing on the New York Stock Exchange. As a venture investor, Cleveland was an early backer of Marketo, C3 AI, Doximity, and Vlocity, with portfolio companies achieving over $10 billion in realized value.

Board director at Amplero

Intro paths

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In turn, Bruce can intro founders to Amplero's investors below.

Amplero's investors · 5

GreycroftNew York · $100K – $5M checks · since 2017Seven Peaks VenturesBend · since 2017TFX CapitalFort Mill · $250K – $750K checks · since 2016Trilogy Equity PartnersSeattle · $2M – $6M checks · since 2016Wildcat Venture PartnersSan Mateo · $500K – $6M checks · since 2016

Board director at Splice Machine

Intro paths

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In turn, Bruce can intro founders to Splice Machine's investors below.

Splice Machine's investors · 8

Accenture VenturesSan Francisco · since 2019Cheyenne VenturesWoodside · since 2019Correlation VenturesSan Francisco · $100K – $4M checksGreatPoint VenturesSan Francisco · $250K – $20M checks · since 2019Mohr Davidow VenturesSan Mateo · $200K – $4M checks · since 2014Salesforce VenturesSan Francisco · $5M – $50M checksU.S. Air Forcesince 2019Wildcat Venture PartnersSan Mateo · $500K – $6M checks · since 2014

Co-founders at Splice Machine

MZMonte Zweben
Monte ZwebenExecutive Officer, Director

Experience

  1. Traction Gap PartnersChief Executive Officercurrent2023 — presentBend, Oregon, United States
  2. Innovation AlgebraAdvisorcurrent2024 — present
  3. Parlay FinanceAdvisorcurrent2024 — present
  4. C3 AIChief Marketing Officer2019 — 2021San Francisco Bay Area
  5. Wildcat Venture PartnersFounding Partner2016 — 2019San Francisco Bay Area
  6. InterWest PartnersGeneral Partner2006 — 2015San Francisco Bay Area
  7. Siebel SystemsSenior Vice President & GM - Alliances, Marketing, & Products1996 — 2006
  8. Apple ComputerSenior Director, Engineering1992 — 1996
  9. OracleSenior Director, Unix Product Line Marketing1985 — 1989

Skills & more

Management41Leadership19Strategy63Mergers & Acquisitions (M&A)Corporate GovernanceStrategic Marketing Management4Digital Marketing3Corporate Venture Capital2Entrepreneurship DevelopmentMarketing OperationsChannel PartnersSoftware Development1
+12 moreBusiness-to-Business (B2B)Early-Stage StartupsMarketing StrategyBoard LevelCloud ComputingProduct ManagementAnalyticsVenture CapitalSolution SellingBusiness IntelligenceStart-upsSaaS

From Bruce's professional profile.

Deals · 2

AmpleroBoard seat

via Wildcat Venture Partners · filed Jul 2016 · $8.1M raise

Splice MachineBoard seat

via Wildcat Venture Partners · filed Nov 2015 · $23M raise

Attribution from SEC filings, press coverage, and firm rosters.

Colleagues at Wildcat Technology Partners

Bryan Stolle
General Partner at Wildcat Technology Partners
Katherine Barr
General Partner at Wildcat Technology Partners
William Ericson
General Partner at Wildcat Technology Partners

Network6

Chemi PeresScout
Co-Founder and Head of the Investment Committee at Takwin Ventures
Liam RatcliffeScout
General Partner at New Leaf Venture Partners
Salil DeshpandeScout
General Partner at Uncorrelated Ventures
Bryan Stolle
Managing Director at Wildcat Venture Partners
Gary Little
Operating Partner at Canvas Ventures
Nathaniel Krasnoff
Associate at Wildcat Venture Partners

Investors connected to Bruce in public investor directories — a warm-intro map.

Frequently asked questions

Who is Bruce Cleveland?
Bruce Cleveland is Chief Executive Officer at Traction Gap Partners and author of "Traversing the Traction Gap" and "Market Engineering." He held executive positions at Oracle, Apple, Siebel Systems, and C3 AI, where he contributed to the development of the CRM category and led C3 AI to a public listing on the New York Stock Exchange. As a venture investor, Cleveland was an early backer of Marketo, C3 AI, Doximity, and Vlocity, with portfolio companies achieving over $10 billion in realized value.
Where does Bruce Cleveland work?
Bruce Cleveland is General Partner at Wildcat Technology Partners and Board director at Amplero and Board director at Splice Machine.
What boards does Bruce Cleveland sit on?
Bruce Cleveland holds tracked board seats at Amplero, Splice Machine.
Where did Bruce Cleveland go to school?
Bruce Cleveland studied at United States Military Academy at West Point; California State University-Sacramento.

Same school

Shared employers