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Ava Johnson

Investor

Head of Marketing at ADP Ventures

Ridgewood, New Jersey

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About

Ava Johnson is head of marketing for ADP Ventures, the corporate venture capital and incubation arm of ADP, where she works on go-to-market strategy, positioning, and execution across investments and portfolio growth. She previously served as head of marketing strategy for ADP Employee Financial Services, leading the Wisely rebrand and a digital-first strategy, and has held marketing leadership roles at Citi, JPMorgan Chase, American Express, Deloitte, and Mastercard. She holds a Bachelor of Science from John Jay College of Criminal Justice and a master's degree from New York University.

Experience

  1. ADPSenior Director, Head of ADP Ventures GTM & Operationscurrent2023 — presentNew York City Metropolitan Area
  2. ADPSenior Director, Head of Marketing Strategy2019 — 2023Roseland, NJ
  3. JPMorgan Chase & Co.Vice President, B2B Product Marketing2016 — 2019New York City Metropolitan Area
  4. American ExpressMarketing Director, Customer Lifecycle Marketing2013 — 2016New York City Metropolitan Area
  5. Deloitte ConsultingFinancial Services Strategy & Operations - Consulting2011 — 2012New York City Metropolitan Area
  6. Blaze MobileVice President Marketing2010Berkeley, California
  7. MasterCardVice President, B2B Product Marketing2005 — 2009Purchase, New York
  8. Merrill LynchVice President, Product Activation & Usage Marketing2003 — 2005Plainsboro, New Jersey, United States

Skills & more

P2PMarketing Strategy20Go-to-Market StrategyB2C MarketingB2B7Integrated Marketing2Multi-Channel MarketingDemand GenerationCustomer Acquisition1Customer EngagementCustomer RetentionProduct Marketing32
+11 moreSegmentationDigital MarketingCross-functional Team LeadershipLead GenerationBrand ManagementBrand DevelopmentCustomer Relationship Management (CRM)Relationship ManagementEstablishing Strategic PartnershipsManagementStrategy

From Ava's professional profile.

Colleagues at ADP Ventures

Abhi Chaki
Sr. Director, Investments & Strategic Partnerships at ADP Ventures
Amaury Peltier
Head of Incubator Strategy & Crypto at ADP Ventures
Aru Raavi
Director, Partnerships at ADP Ventures
Beto Dias
Sr. Director, Product Development at ADP Ventures
Hashim Ibrahim
Director, Strategic Partnerships at ADP Ventures
Isabel Izquierdo
VP, Partnerships at ADP Ventures
Jeremiah Johnson
Senior Lead Product Manager at ADP Ventures
Lucia Manzo
Director, Product Marketing at ADP Ventures

Frequently asked questions

Who is Ava Johnson?
Ava Johnson is head of marketing for ADP Ventures, the corporate venture capital and incubation arm of ADP, where she works on go-to-market strategy, positioning, and execution across investments and portfolio growth. She previously served as head of marketing strategy for ADP Employee Financial Services, leading the Wisely rebrand and a digital-first strategy, and has held marketing leadership roles at Citi, JPMorgan Chase, American Express, Deloitte, and Mastercard. She holds a Bachelor of Science from John Jay College of Criminal Justice and a master's degree from New York University.
Where does Ava Johnson work?
Ava Johnson is Head of Marketing at ADP Ventures.
Where did Ava Johnson go to school?
Ava Johnson studied at New York University (MPA, Management / Marketing); John Jay College (CUNY) (BS, Corrections Administration / Sociology); New york unversity (Masters of public administration).

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