/People

Alex Ortiz

Investor

Former Senior Associate at Sierra Ventures

San Francisco, California

Writes $10K – $50K checks · typically $20K

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About

Alex Ortiz is CEO and Principal Fractional CMO at Bright Growth, with prior marketing leadership roles at Salesforce, Tray.ai, and Sendoso. His background combines engineering, product, and go-to-market experience across MarTech, SalesTech, FinanceTech, and AI, and includes three company exits totaling $425M through private equity and M&A. He has more than eight years reporting to company boards, holds National Association of Corporate Directors certification, and has worked as a venture capital scout and investor.

Experience

  1. Bright GrowthCEO and Principal Fractional CMOcurrent2022 — presentSan Francisco Bay Area
  2. SendosoChief Marketing Officer2021 — 2022San Francisco, California, United States
  3. tray.ioVice President Marketing2017 — 2021San Francisco Bay Area
  4. QuanticMindVice President, Marketing2015 — 2016Redwood City
  5. Host Analytics, Inc.Head of Product Marketing2011 — 2014Redwood City, CA
  6. salesforce.comProduct Marketing and Management2008 — 2011
  7. Sierra VenturesSenior Associate2007 — 2008Menlo Park, CA
  8. Hummer Winblad Venture PartnersSummer Associate2006San Francisco, CA
  9. LinkShare CorporationProduct Development Manager2004 — 2005New York City, NY
  10. LinkShare CorporationAccount Manager2002 — 2004New York City, NY
  11. BtoB Factory - Santander Central HispanoProduct Manager2001 — 2002Madrid, Spain
  12. BtoB Factory VenturesVenture Capital Analyst2000 — 2001Madrid Area, Spain
  13. Keropa Cybercafe MadridCOO2000 — 2001Madrid, Spain
  14. Stanford Linear Accelerator CenterSummer Internship1998Menlo Park

Skills & more

SaaS81Enterprise Software14Salesforce.com18Software as a Service (SaaS)8Marketing8Leadership7Product Marketing63Demand Generation4B2B2Board of DirectorsNonprofit Board DevelopmentBoard Governance
+12 moreEducational LeadershipCEO SuccessionCorporate GovernanceEthics and ComplianceRisk OversightShareholder EngagementBusiness Advisory ServicesCoachingDeal SourcingFundraisingPitch BooksCloud Computing

Languages Spanish

  • NACD Directorship Certification® — NACD (National Association of Corporate Directors)

From Alex's professional profile.

Investments

Led

Introvoke

Per curated public sources.

Frequently asked questions

Who is Alex Ortiz?
Alex Ortiz is CEO and Principal Fractional CMO at Bright Growth, with prior marketing leadership roles at Salesforce, Tray.ai, and Sendoso. His background combines engineering, product, and go-to-market experience across MarTech, SalesTech, FinanceTech, and AI, and includes three company exits totaling $425M through private equity and M&A. He has more than eight years reporting to company boards, holds National Association of Corporate Directors certification, and has worked as a venture capital scout and investor.
What check size does Alex Ortiz write?
Alex Ortiz typically writes checks of $10K – $50K.
What companies has Alex Ortiz invested in?
Investments tracked here include Introvoke.
Where did Alex Ortiz go to school?
Alex Ortiz studied at University of California, Berkeley, Haas School of Business (MBA, Business Administration and Management); California Polytechnic State University-San Luis Obispo (B.S., Mechanical Engineering).
Does Alex Ortiz lead rounds?
Yes — Alex Ortiz has led 1 tracked investment.

Same school

Shared employers