SEB Alliance
Corporate VCÉcully · Seed–Series B
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Investment thesis
SEB Alliance is Groupe SEB's corporate venture vehicle, formed to identify and invest in emerging companies offering disruptive technologies and/or new business models. Its target sectors align with Groupe SEB's strategic innovation priorities, focusing on opportunities with mass-consumer applications across three main domains, so portfolio companies can access the group's know-how and resources. Investment amounts range from seed financing (around EUR 300k) to expansion capital (around EUR 3.0M). The firm typically takes minority stakes alongside other professional or institutional investors, backing ambitious companies led by strong teams that aim to become future international market leaders.
Source: firm website, verified Sep 27, 2026.
What they invest in
from 6 of 8 portfolio companiesHardware ×4Consumer ×3AI & Machine Learning ×2IoT ×2Advanced Manufacturing ×1AgTech ×1Circular Economy ×1Cleantech ×1
HQs:France×2
Investments · 8 tracked
founders shown can be your intro pathSalsify offers an Intelligent Product Experience Management (PXM) platform that turns product data into product content and experiences across physical, digital, and AI-driven "agentic" retail channels.
AI & Machine LearningRetail TechSaaS
Co-investorsCathay InnovationPartech VenturesSerenaHighland EuropeIndex VenturesSerena Capital
Aryballe operates an ISO 7 cleanroom manufacturing facility for sensor production, enabling chemical functionalization and testing at scale with up to 1 million sensors per year capacity.
Advanced ManufacturingAI & Machine LearningDeep TechHardwareIoTGrenoble, FR
Co-investorsAsahi Kasei Corporate Venture CapitalHCVCInnovacomSamsung Venture Investment Corporation
Chefclub creates recipe cookbooks and kitchen utensils designed for children, along with cooking content and recipe ideas shared across its platforms.
ConsumerFoodTechMedia & Entertainment
Co-investorsAglae VenturesKima VenturesKorelya Capital
Click & Grow makes self-watering indoor smart gardens and pre-seeded plant pods that let consumers grow herbs and vegetables at home with minimal effort.
AgTechConsumerHardware
Mattias Lepp(Founder)in
Co-investorsIngka InvestmentsMetaplanetSpecialist VCSpring CapitalTrind Ventures
Kolibree makes a smart toothbrush system for children that combines a connected brush with an augmented reality app featuring game worlds and brushing coaching, with a one-time purchase model alongside optional premium subscription content.
ConsumerDigital HealthGamingHardwareIoT
Co-investorsWind VentureInnovacomSOSV
Other
Tracked investments with no reachable website or further public details — typically companies that wound down, renamed, or were absorbed.
AngellEthera
Exits · 1
1 acquisitionsAlkemicsacq. by Salsify
Portfolio news
latest coverage across their companiesClick & Grow · clickandgrow.com · Apr 28, 2026
Frequently asked questions
- How many investments has SEB Alliance made?
- SEB Alliance has 8 tracked investments, 1 of which have exited.
- What stage does SEB Alliance invest at?
- SEB Alliance invests at the Seed, Series A, Series B stages.
- What is SEB Alliance's typical check size?
- SEB Alliance typically writes checks of $330K – $3.3M.
- What sectors does SEB Alliance focus on?
- SEB Alliance focuses on AgTech, Circular Economy, Consumer, FoodTech, Hardware, IoT, Mobility & Transportation.
- Where is SEB Alliance located?
- SEB Alliance is headquartered in Écully, FR.
- Does SEB Alliance lead rounds?
- SEB Alliance typically participates in rounds rather than leading them.
- Who does SEB Alliance co-invest with?
- SEB Alliance most often shares deals with Aglae Ventures, FJ Labs, Kima Ventures, among 8 tracked co-investors.
Media · Podcasts & interviews
from their channelGroupe SEB au cœur de l'industrie
Groupe SEB
Groupe SEB at the heart of the industry
Groupe SEB
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