Fundraising FoxNorth-East Family Office
Family officeHellerup · 15 people tracked
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Investment thesis
The family office exists to help its families preserve their material and ethical values for the benefit of future generations. Its regulated asset management arm follows a value-based, return-first investment strategy that does not focus on specific sustainability factors. Investment in publicly listed company shares is described as a minor area of activity, with private equity and venture activities also present through affiliated entities.
Source: firm website, verified Aug 3, 2026.
Team · 15 people
from the firm's websiteCo-owner of North-East Family Office and son of Winnie Liljeborg.
Chief Executive Officer at North-East Family Office.
Co-owner of North-East Family Office; one of the founders of the Pandora jewelry brand.
Chief Investment Officer at North-East Family Office.
Investment Manager for North-East Private Equity.
Portfolio Manager at North-East Family Office.
Head of Trading & Operations at North-East Family Office.
General Counsel and complaints contact for North-East Asset Management.
Head of Singapore Operations at North-East Family Office.
External press contact for North-East Family Office.
Head of Office Management & Service at North-East Family Office.
Head of IT at North-East Family Office.
CEO of North-East Venture and a portfolio manager within the group.
Medical Director at North-East Family Office.
Senior Advisor associated with North-East Private Equity.
Founder mafia
2 people who came through North-East Family Office went on to found or lead other companies.
What they invest in
from 1 of 1 portfolio companiesEnterprise Software ×1Fintech ×1HR Tech ×1SaaS ×1
HQs:United States×1
Investments · 1 tracked
founders shown can be your intro path
Human Interest provides a software platform for 401(k) retirement savings plans, designed to help small and mid-sized businesses offer affordable retirement benefits to their employees.
Enterprise SoftwareFintechHR TechSaaSSan Francisco, US
Roger Lee(CEO)inPaul Sawaya(CTO)inJeff Schneble(Chief Executive Officer)inTripp Faix(Executive Officer)inYoyo Zhou(Engineering Manager)Michael Shinn(Technical Recruiter)
Co-investorsAlumni VenturesBetter Tomorrow VenturesFundersClubGlynn Capital ManagementGreat Oaks Venture CapitalImmeasurable+35 more
Portfolio news
latest coverage across their companiesHuman Interest · clay.com · May 20, 2026
Frequently asked questions
- What sectors does North-East Family Office focus on?
- North-East Family Office focuses on Sector Agnostic.
- Where is North-East Family Office located?
- North-East Family Office is headquartered in Hellerup, DK.
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