tvScientific
Founded 2020 · 115 employees on LinkedIn · 8 known investors
tvScientific offers a connected TV (CTV) advertising platform with real-time reporting that integrates with Google Analytics to track traffic, conversions, and return on investment from CTV ad campaigns. It is aimed at advertisers and marketers seeking to measure outcomes across their digital channels.
Founders & leadership
tvScientific was founded in 2020 by Jason Fairchild and David Koye.
JF
Jason FairchildinCo-Founder and CEOJason Fairchild is the co-founder and CEO of tvScientific, an Idealab company offering a connected TV advertising platform with measurement and attribution, which was acquired by Pinterest. He previously co-founded OpenX, where he served as CRO and led global business development and sales, and held earlier executive and business development roles at GoTo.com/Overture, Claria, and EarthLink, along with board and advisory positions and numerous patents in ad technology.
DK
David KoyeinCo-Founder and CPOHe previously held executive roles at traditional media companies, where he worked on digital revenue strategies.
Investors · 8
NewRoad Capital Partners, LLCBentonville · $5M – $25M
Norwest Venture PartnersMenlo Park · $10M – $30M
Progress VenturesBoston
Second Alpha PartnersNew York
Unanimous CapitalMenlo Park
Aperiam VenturesreportedAllendale · $200K – $2M
S4S VenturesreportedNew York
Also in the syndicate · 1
Roku
Funding
SEC filings, press & company announcements$25.5M disclosed across 1 round · 2025
- $25.5MSeries BFeb 2025 · 3 sources
NewRoad Capital Partners (lead), Norwest Venture Partners, Progress Ventures, Roku, S4S Ventures, Second Alpha Partners
Source ↗
Source: company announcements and press reports — follow each round's link for the claim.
Founder mafia
2 people who came through tvScientific went on to found or lead other companies.
Competitors · 6
by search overlap
MNTN716 shared keywordsMNTN provides self-serve software for connected TV advertising that enables brands to run television ads and measure performance across conversions, revenue, and site visits. The platform targets companies seeking simplified TV ad management comparable to search and social advertising.
Vibe493 shared keywordsVibe provides streaming TV (OTT/CTV) advertising software that lets performance marketers create, target, optimize, and measure ad campaigns across 500+ channels. It serves businesses of all sizes with AI optimization, audience targeting, creative tools, and integrations with platforms like Klaviyo, Shopify, and Google Analytics.
AppsFlyer454 shared keywordsAppsFlyer provides a marketing measurement and attribution platform that collects validated, fraud-filtered signals across app, web, CTV, PC, and console to feed AI-driven marketing decisions. It offers deep linking, real-time fraud protection, and cross-platform data infrastructure for brands running performance marketing.
Ispot Tv383 shared keywordsiSpot is an advertising technology platform that provides TV ad analytics and intelligence for media companies and advertisers.
Simulmedia374 shared keywordsSimulmedia is an AI-powered TV advertising platform and managed services provider that helps advertisers and agencies plan, buy, and optimize campaigns across linear TV, streaming, and gaming. The company serves brands and advertising agencies seeking data-driven, efficient TV media buying with precision audience targeting.
Stackadapt371 shared keywordsStackAdapt is a programmatic advertising and marketing platform that lets agencies and brands plan, execute, and analyze campaigns across channels including native, display, connected TV, video, audio, in-game, digital out-of-home, and email. The platform uses machine learning for audience targeting, optimization, and creative selection.
Companies competing with tvScientific for the same Google search keywords, organic and paid, via search-intersection analysis.
In the news
From Ad Tech to Senegal: tvScientific Executive Heeds the Call to Build Schools Abroad – Beet.TVbeet.tv · Aug 2026Frequently asked questions
- What does tvScientific do?
- tvScientific offers a connected TV (CTV) advertising platform with real-time reporting that integrates with Google Analytics to track traffic, conversions, and return on investment from CTV ad campaigns. It is aimed at advertisers and marketers seeking to measure outcomes across their digital channels.
- Who founded tvScientific?
- tvScientific was founded by Jason Fairchild, David Koye in 2020.
- Who are tvScientific's investors?
- tvScientific's investors include NewRoad Capital Partners, LLC, Norwest Venture Partners, Progress Ventures, Second Alpha Partners, Unanimous Capital, Aperiam Ventures, S4S Ventures.
- How much funding has tvScientific raised?
- tvScientific has disclosed $25.5M raised across 1 round.