Top Tier Lessons
Founded 2023 Β· 20 employees on LinkedIn Β· 3 known investors
Top Tier Lessons is a booking platform that connects youth athletes with college athletes for sports lessons, camps, and clinics across various sports. It lets users select a sport, coach, venue, and time, then pay online, and partners with organizations like park districts and volleyball academies to host athlete-led youth clinics in the United States.
Also known as TTL
Investors Β· 3
Funding
SEC filings, press & company announcements- Undisclosed amountPre-Seed RoundSep 2024Source β
Source: company announcements and press reports β follow each round's link for the claim.
Company profile
researched Aug 2026Top Tier Lessons operates an online platform that matches parents seeking sports instruction for their children with current college student-athletes who work as coaches. Users select a sport and coach, choose a partnered venue (or suggest their own), pick a time up to a month in advance, and pay through the site's checkout. The company states it handles venue, marketing, scheduling, payment and safety for each lesson, and that coaches are vetted, trained and verified. Sports listed include swimming, soccer, basketball, tennis, baseball, softball, volleyball, lacrosse, football, track and field, and field hockey. Instruction is tiered by age group β for swimming, for example, elementary-age sessions emphasize water safety and early technique, middle-school sessions focus on fundamentals and all four strokes, and high-school sessions cover advanced technique and race strategy, with accelerated learn-to-swim options for older beginners.
Alongside one-on-one lessons, Top Tier Lessons organizes camps and clinics led by Division I athletes, often in partnership with local organizations such as park districts and volleyball academies. It also runs a college recruiting mentorship product in which high school athletes book one-hour video calls with current Division I athletes, receive a pre-call questionnaire, and discuss recruiting, sport-specific guidance and collegiate athletic life; the sessions are held over Google Meet. Listed mentors span sports including soccer, tennis, track and field, football, baseball, softball, basketball, swimming, lacrosse, rowing and dance, and represent schools such as Northwestern, DePaul, Saint Louis University, Georgia Tech, Villanova, Ohio State, the University of Cincinnati, the University of Minnesota, IU-Indy and Lake Forest College. The company also sells gift cards for lessons.
Founding story
Founder Cara Bognar grew up as a swimmer in South Carolina, the oldest of five children, and was inspired by older athletes who returned to her swim club in the summer. She went on to become a college swimmer and team captain at the University of Illinois, and started Top Tier Lessons so children could receive similar mentorship from local college athletes while giving athletes with demanding schedules flexible, fulfilling work.
Business model
The platform intermediates between parents booking lessons and college-athlete coaches, taking bookings and payment online while managing venues, scheduling, marketing and safety vetting. It also runs paid clinics and camps with partner venues and organizations, sells gift cards, and offers paid one-hour recruiting mentorship calls with college athletes.
Revenue is generated through online paid bookings for lessons, camps and clinics, gift card purchases, and bookable one-hour recruiting mentorship calls.
Traction
Following its launch in Champaign, the company reported hosting multiple clinics and facilitating over 200 lessons on the platform, raising thousands of dollars for local sports teams through clinics in Champaign, Paxton and Chicago. One listed coach had coached 28 lessons and one parent had booked 7 lessons. A free University of Illinois swim clinic drew more than 100 swimmers, families and fans, and the Stanford volleyball clinic trained more than 30 athletes.
Latest developments
Recent activity includes an announced partnership with the Champaign Park District for a series of all-skills clinics for 3rd-8th graders featuring University of Illinois student-athletes, the Stanford Volleyball Hitting & Setting Clinic with Academy Volleyball on May 16, 2026, and a two-day co-ed lacrosse clinic in Cincinnati on June 6-7, 2026. The company also markets a college recruiting mentorship offering with Division I athlete mentors across multiple sports and universities.
βΈFull profile β market position, technology, go-to-market, geography, history
Market position
An early-stage youth sports marketplace focused on college-athlete instructors, operating around university communities in the Midwest with additional clinic activity in California and Ohio; company overview data lists it as an education-sector company at pre-seed stage with 2-10 employees.
Coaches are current college athletes, many at Division I programs, positioned as mentors and role models in the same sport and position as the student; the company centralizes venue, scheduling, payment and safety vetting so parents and athlete-coaches do not have to arrange logistics, and athletes set their own weekly availability.
Technology
A web platform for browsing coaches by sport, booking lessons at partnered or user-suggested venues up to a month in advance, and completing secure payment checkout, plus gift card purchase, newsletter signup with reCAPTCHA protection, and video-call-based recruiting mentorship sessions run over Google Meet. Platform maintenance and website development are handled by in-house team members.
Go-to-market
Direct-to-consumer online booking supported by social media (Facebook, Instagram, TikTok), an email newsletter, word-of-mouth in local parent communities, and partnerships with venues and community organizations such as the Champaign Park District and Academy Volleyball that host athlete-led clinics; free clinics with college programs also serve as outreach.
Parents of youth athletes from elementary through high school age (clinics have been run for ages 7-14, 3rd-8th grade and ages 13+), high school athletes navigating college recruiting, and, on the supply side, current college student-athletes seeking flexible coaching work.
Geography
United States, with social media listing Urbana-Champaign, Illinois. Lessons are offered in areas surrounding the University of Illinois, DePaul, Loyola and Northwestern; clinics have been held in Champaign, Paxton and Chicago (Illinois), Redwood City and Burlingame (California), Cincinnati, Ohio, and at the NRH Centre.
History
The team first formed at the University of Illinois and Top Tier Lessons officially launched in Champaign in April with University of Illinois athletes, starting from a few ideas and a spreadsheet. It went on to host clinics in Champaign, Paxton and Chicago and expanded lesson coverage to areas surrounding the University of Illinois, DePaul, Loyola and Northwestern. Later clinics documented on the company blog include a swim technique clinic at the NRH Centre with a University of North Texas swimmer, a free youth swim clinic with the University of Illinois swim team at the ARC Pool, a Stanford volleyball hitting and setting clinic with Academy Volleyball in the Bay Area (May 2026), a lacrosse clinic in Cincinnati led by an Austin Peay State University midfielder (June 2026), and an announced series of all-skills clinics with University of Illinois student-athletes in partnership with the Champaign Park District.
Compiled by commissioned research from 8 cited public sources β announcements, filings, and press listed under research sources below.
Key figures
latest reportedCompany-reported or press-reported figures, each dated to when it was claimed β not independently audited.
Timeline Β· 8
launches, deals, and filingsA two-day co-ed lacrosse clinic on June 6-7, 2026 at the Wyoming Ohio Recreation Center Turf Fields for youth athletes ages 7-14, led by Kearston Jackson, a midfielder at Austin Peay State University.
Co-hosted with Academy Volleyball at Academy HQ in Redwood City and Academy North in Burlingame, California; more than 30 athletes trained with Stanford University Division I players Julia Blyashov and Logan Parks in two hours of position-specific hitting and setting instruction.
In addition to the University of Illinois area, lessons are offered in surrounding areas of DePaul, Loyola and Northwestern.
Following the Illini dual meet against Iowa and Nebraska at the ARC Pool, the Illinois program hosted a free youth swimming clinic attended by more than 100 swimmers, families and fans, with instruction from the Illinois swimming team.
A two-hour swim technique clinic for athletes ages 13 and up led by Vivian Anderson, a Division I swimmer at the University of North Texas.
Top Tier Lessons announced a partnership with the Champaign Park District to deliver a series of all-skills youth clinics for 3rd-8th graders featuring current University of Illinois student-athletes.
The company offers bookable one-hour video mentorship calls with current Division I college athletes covering the college recruiting process, including a pre-call questionnaire and sessions held over Google Meet.
The company announced it had raised $520,000, to be used to broaden its coaching network, enhance training programs, develop online resources and support outreach initiatives.
$520K source β
Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.
In the news
βΈResearch sources Β· 8
primary sources listed
- Top Tier Lessonstoptierlessons.com Β· web
8 public sources were cited for this profile; the first-party ones are listed here.
Frequently asked questions
- What does Top Tier Lessons do?
- Booking platform connecting youth athletes with college-athlete coaches for sports lessons, clinics and recruiting mentorship.
- Who are Top Tier Lessons's investors?
- Top Tier Lessons's investors include Illinois Ventures, Mu Ventures, M25.
