Fundraising Fox

Tiff's Treats Holdings

Austin, US · Texas corporation

Tiff's Treats is a warm-cookie delivery company that bakes and delivers fresh cookies and related treats to consumers, offering ordering and delivery tracking through its app. It also sells gift options such as keepsake cookie tins.

Direct to ConsumerE-commerceFoodTech

Founders & leadership

LC
Leon ChenCo-founder
TC
Tiffany ChenCo-founder
KK
Kullen KiferExecutive

Board

LP
Laine PickrelBoard director
MJ
Michael JoyceBoard director
LL
Lew Little, Jr.Board director
MM
Mark MeltonBoard director
LV
Lee ValkenaarBoard director

Reported raises · per SEC filings

Form D private placements

$83.2M disclosed across 5 rounds · 2015–2021

▶$28.3MraisedDec 2021 · 90 investors · Retailing
Rule 506(b)
Officers, directors & promoters on the filing
  • Mark MeltonDirector
  • Michael JoyceDirector
  • Lee ValkenaarDirector
  • Kurt SomerholterDirector
  • Lincoln IsettaDirector
  • Tiffany Taylor ChenExecutive Officer, Director
  • Steven HicksDirector
  • Leon ChenExecutive Officer, Director
  • Kullen KiferExecutive Officer
  • Fouad BashourDirector
Offering amount
$100M
Amount sold
$28.3M
Minimum investment
$25K
First sale
Nov 2021
Incorporated
Corporation, Texas
Federal exemptions
06b
Full filing on SEC EDGAR ↗
▶$13.6MraisedAug 2020 · 49 investors · Retailing
Rule 506(b)
Officers, directors & promoters on the filing
  • Kullen KiferExecutive Officer
  • Lincoln IsettaDirector
  • Steven HicksDirector
  • Michael JoyceDirector
  • Leon ChenExecutive Officer, Director
  • Fouad BashourDirector
  • Laine PickrelDirector
  • Lee ValkenaarDirector
  • Tiffany Taylor ChenExecutive Officer, Director
  • Mark MeltonDirector
Offering amount
$15M
Amount sold
$13.6M
Minimum investment
$100K
First sale
Jun 2020
Incorporated
Corporation, Texas
Federal exemptions
06b
Full filing on SEC EDGAR ↗
▶$24.5MraisedNov 2017 · 47 investors · Retailing
Rule 506(b)
Officers, directors & promoters on the filing
  • Fouad BashourDirector
  • Lincoln IsettaDirector
  • Leon ChenExecutive Officer, Director
  • Steven HicksDirector
  • Mark MeltonDirector
  • Tiffany Taylor ChenExecutive Officer, Director
  • Michael JoyceDirector
  • Laine PickrelDirector
  • Lee ValkenaarDirector
  • Kullen KiferExecutive Officer
Offering amount
$25M
Amount sold
$24.5M
Minimum investment
$50K
Proceeds to insiders
$6M
Placement agents
NA
First sale
Nov 2017
Incorporated
Corporation, Texas
Federal exemptions
06b
Full filing on SEC EDGAR ↗
▶$11MraisedNov 2016 · 40 investors · Retailing
Rule 506(b)
Officers, directors & promoters on the filing
  • Lew Little, Jr.Director
  • Lee ValkenaarDirector
  • Kullen KiferExecutive Officer
  • Leon ChenExecutive Officer, Director
  • Tiffany Taylor ChenExecutive Officer, Director
  • Laine PickrelDirector
  • Michael JoyceDirector
  • Fouad BashourDirector
  • Mark MeltonDirector
Offering amount
$11M
Amount sold
$11M
Minimum investment
$50K
Proceeds to insiders
$2M
First sale
Oct 2016
Incorporated
Corporation, Texas
Federal exemptions
06b
Full filing on SEC EDGAR ↗
▶$5.7MraisedMay 2015 · 28 investors · Retailing
Rule 506(b)
Officers, directors & promoters on the filing
  • Kullen KiferExecutive Officer
  • Leon ChenExecutive Officer, Director
  • Laine PickrelDirector
  • Michael JoyceDirector
  • Lew Little, Jr.Director
  • Mark MeltonDirector
  • Lee ValkenaarDirector
  • Tiffany ChenExecutive Officer, Director
Offering amount
$8.2M
Amount sold
$5.7M
Minimum investment
$25K
Proceeds to insiders
$3.5M
First sale
Apr 2015
Incorporated
Corporation, Texas
Federal exemptions
06b
Full filing on SEC EDGAR ↗

Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.

Competitors · 10

by search overlap
Uber Eats1808 shared keywordsEasiest way for consumers and businesses to order food from favorite local eateries
DoorDash1708 shared keywordsDoorDash operates a restaurant delivery platform that connects customers with dining establishments across hundreds of cities in North America through a logistics network.
Postmates1168 shared keywords<UNKNOWN>
Grubhub1141 shared keywordsChicago-based online food ordering and delivery platform, formerly NYSE-listed, now owned by Marc Lore's Wonder Group.
INSOMNIA1053 shared keywordsInsomnia Cookies delivers warm cookies to customers until 3 AM daily. The company operates a direct-to-consumer delivery service in the food and beverage category.
Instacart901 shared keywordsInstacart operates a marketplace connecting grocery retailers with customers who order food and household items for same-day delivery or in-store pickup, serving millions of households across North America through partnerships with over 350 retailers.
Goldbelly728 shared keywordsGoldbelly is an online marketplace that ships iconic foods, meals, desserts, regional specialties, and gourmet food gifts from restaurants and local shops to customers across the United States. It connects consumers nationwide with well-known and local food makers for delivery straight to their door.
Nothing Bundt Cakes646 shared keywordsNothing Bundt Cakes sells Bundt cakes in various flavors for occasions such as birthdays, holidays, weddings, and other celebrations. It operates as a consumer bakery brand offering products for direct purchase.
Milk Bar636 shared keywordsMilk Bar is a bakery that makes desserts such as layer cakes, pies, truffles, and home baking mixes, and ships them nationwide across the United States. It sells directly to consumers for gifting, celebrations, and everyday treats.
Toast501 shared keywordsToast provides a restaurant management platform combining point-of-sale hardware (Flex POS, Toast Go 3 handheld) with software tools for online ordering, payroll, and other operations. It serves restaurants and restaurateurs across the food service industry.

Companies competing with Tiff's Treats Holdings for the same Google search keywords, organic and paid, via search-intersection analysis.

Frequently asked questions

What does Tiff's Treats Holdings do?
Tiff's Treats is a warm-cookie delivery company that bakes and delivers fresh cookies and related treats to consumers, offering ordering and delivery tracking through its app. It also sells gift options such as keepsake cookie tins.
Who founded Tiff's Treats Holdings?
Tiff's Treats Holdings was founded by Leon Chen, Tiffany Chen.
How much funding has Tiff's Treats Holdings raised?
Tiff's Treats Holdings has disclosed $83.2M raised across 5 rounds.
Where is Tiff's Treats Holdings headquartered?
Tiff's Treats Holdings is headquartered in Austin, US.