Wellness & Fitness Startups

family.cards offers a card-based smartphone alternative for seniors that enables digital participation via the television, including video calls between TV and mobile phones, personalized photo and video albums, and entertainment services. The system uses a TV box with camera, a wireless card reader, and physical cards, developed with care and occupational therapy experts for elderly users.

1 investor

GenerationAll is a nonprofit organization addressing the generational impact of trauma, specifically sexual violence, using a systems-change approach with trauma-informed experts. It runs community programs such as "Healing Generations in Utah," a free program for survivors and their families focused on early detection and intervention of Adverse Childhood Experiences.

1 investor

Generosity Water is a sustainable water technology company that developed proprietary alkalization, treatment, and filtration technology to convert any water source into bioavailable drinking water and provide refillable, plastic-free hydration access. It is moving from water treatment into "water intelligence," offering consumers hydration tracking and metrics while supporting a social mission of safe water access for communities in need.

1 investor

GenPride is a 501(c)(3) nonprofit organization that provides programs and services supporting the well-being and belonging of older LGBTQIA+ adults in Seattle and King County. It operates a community center in Seattle's Capitol Hill neighborhood inside Pride Place, an LGBTQ+ affirming senior housing hub.

1 investor

Gentle Beast offers on-demand, personalized dog and puppy training through an app, giving owners tailored training plans, age-based developmental guidance, and unlimited messaging access to certified trainers and behavior experts. It also sells training kits and toys and runs a program providing free training access to rescue and shelter organizations.

1 investor

Gentle manufactures a personalized neurotech headband that delivers safe, non-invasive neurostimulation to help users manage anxiety, improve focus, and enhance sleep quality. The device is paired with a mobile app that learns from user sessions and personalizes protocols for mental health and wellness.

1 investor

Gently Soap is a bar soap brand formulated with medicinal plants and botanicals grown by U.S. farmers, designed for people with sensitive skin conditions like eczema. The company prioritizes plastic-free, natural skincare products and sustainability.

1 investor

Georganics makes natural oral care products, including hydroxyapatite and coconut oil–based toothpastes offered with or without fluoride for adults and children. Its range focuses on minimal-ingredient formulations.

1 investor

Get Baseline offers genetic-based guidance to help individuals understand and improve their vitality and health potential.

1 investor

GetHarley is a telehealth platform that connects individuals with aesthetic doctors, dermatologists, and plastic surgeons for online skin consultations and personalised skincare plans. Practitioners recommend medical-grade and prescription skincare products, which are delivered to the customer's door, addressing concerns such as acne, pigmentation, and ageing.

1 investor

Lora is a free astrology app that generates a personalized birth chart from a user's date, place, and optional time of birth, and provides ongoing daily readings based on current planetary positions. It targets individuals interested in spirituality, self-discovery, and astrology.

1 investor

Oliva is a workplace platform offering therapy, individual and group coaching, and manager support for companies, delivered through a flexible allocation model. It serves employees, managers, and HR teams, and provides aggregated, anonymized insights to identify common challenges and skill gaps.

1 investor

Peeq Pro makes eyelid and facial cleansers, warm/cooling compress masks, peptide creams, and a Waiva electric cleansing device for daily eyelid hygiene and dry-eye care. Founded by optometrists, it sells its skincare products direct-to-consumer to patients and doctors.

1 investor

Geyser sells steam room accessories including seating solutions, essential oils, covers, and protective mats for residential home installations. The company serves homeowners looking to enhance their personal wellness and spa spaces.

1 investor

Gini Advanced Care Hospital is a multi-specialty hospital in Mohali, Punjab serving the Chandigarh tri-city region, offering outcomes-focused care across endocrinology, orthopedics, pulmonology, urology, gynecology, gastroenterology, and critical care. The hospital specializes in diabetes reversal, advanced biologics, stem cell therapy, robotic-assisted joint replacement, and personalized treatment protocols.

1 investor

Glam and Go is a Dutch webshop selling beauty and personal-care devices and products, including a high-frequency skincare wand, hair wax sticks, facial ice rollers, make-up pens and acne patches. It targets consumers looking for skincare and hair styling tools, offering same-day shipping within the Netherlands.

1 investor

1 investor

Glimmer connects individuals with expertly-matched therapists and provides ongoing care support, including free monthly check-ins, a personal care concierge, and care technology with check-in surveys, self-growth activities, and improvement tracking. It operates in the mental health and therapy services space for consumers seeking therapy.

1 investor

Glorify makes a smart ring paired with a mobile app that lets Christian users capture sermons, prayers, and reflections by voice, receive prayer reminders and personalized Bible verses, and track wellness signals like stress and heart rate. The ring also transcribes recordings into a faith journal and sends vibration alerts when a loved one reaches out or shows sustained stress.

1 investor

Glossbird develops games designed to improve player wellbeing, focusing on mental and physical health outcomes. The studio prioritizes underrepresented audiences including women, seniors, BIPOC, and LGBTQ+ players through a player-centric development process.

1 investor

Glow provides a suite of mobile applications for women's health tracking, including ovulation prediction, pregnancy monitoring, and baby health management. The platform serves women and families seeking to track fertility, prenatal health, and child development, and generates revenue through premium subscriptions and health product sales.

1 investor

Glowbar operates skincare studios offering customized 30-minute expert facials on a membership or per-treatment basis, and sells its own line of skincare products such as cleansers and spot treatments for at-home routines. It serves individual consumers seeking regular professional facial care, with over 25 studios.

1 investor

Glowery is a skincare brand focused on simplifying skincare routines and supporting skin barrier health. It positions itself as a consumer beauty and personal care company built around understanding skin's actual needs rather than adding more steps.

1 investor

Grounding Wellness sells grounding bed sheets made from organic cotton with integrated grounding fibers, marketed for sleep and wellness. The consumer product line includes classic, cooling, and sateen sheet sets sold direct to consumers.

1 investor