Direct to Consumer Startups

Better Being operates a portfolio of wellness and health brands offering vitamins, supplements, and personal care products derived from natural ingredients. The company manufactures its products in-house across a vertically integrated supply chain and serves consumers pursuing whole-body wellness.

1 investor

Cerveja Praya produces a Brazilian golden ale beer made with Sicilian lemon zest and coriander seeds, marketed as a natural, vegan, and refreshing beverage.

1 investor

Better Kombucha handcrafts organic, live-culture fermented kombucha tea in a range of year-round and seasonal fruit, herb, and spice flavors. The company brews and bottles its beverages in Birmingham, Alabama.

1 investor

Better Not Younger is a haircare brand offering science-based formulas for aging hair, addressing thinning, dryness, grays, and scalp changes. It targets women over 40 and positions itself around celebrating aging rather than reversing it.

1 investor

Better'n Peanut Butter makes a low-calorie peanut butter spread (100 calories per serving) sold in squeezable pouches for on-the-go use, smoothies, or spreading. The product uses a natural preservative so it does not require refrigeration after opening.

1 investor

Better Body Foods produces flour and ancient grain products for home cooks and bakers.

1 investor

Better Nature produces tempeh, a fermented soy-based protein product, for consumers seeking plant-based food alternatives. The company specializes in tempeh products made with minimal ingredients and positioned as sustainable, gluten-free options for home cooking.

1 investor

Betterware operates an online store in Mexico selling home goods and household products directly to consumers, with a registration-based shopping model.

1 investor

BevNomad is a beverage industry platform that supplies distributors and retailers with brands and programs including highly rated U.S. craft beers, spirits, and imports seeking entry into U.S. markets. It curates and brings a portfolio of beverage brands to market partners.

1 investor

Beyond Good sells organic vanilla powder and related food products sourced from Madagascar. The company focuses on direct-to-consumer retail of premium, sun-dried vanilla and other specialty ingredients.

1 investor

Bezel provides AI-powered software that generates photorealistic fashion product imagery and videos for e-commerce and marketing use. The platform enables fashion brands and creators to create on-model apparel photography without physical photoshoots.

1 investor

Bias makes premium Korean-style instant ramen featuring air-dried (not fried) noodles and premium toppings, sold direct to consumers. Its product line includes bold flavors such as the Apgu Red Chili, along with branded merchandise, with a stated Seoul-to-LA positioning.

1 investor

BIBBI Parfum is a fragrance brand selling perfumes online direct to consumers, shipping to the EU and UK. The company offers scents in sample, 30ml, and 100ml formats.

1 investor

Biena Snacks makes plant-based, crispy roasted edamame and chickpea snacks that are high in protein and fiber and made with avocado oil. The products are marketed to consumers seeking portable, less-processed alternatives to nuts and meat sticks.

1 investor

Big Bold Health makes nutrition products built around Himalayan Tartary Buckwheat (HTB), a polyphenol-rich pseudocereal, including flour, sprout powder, chews, and supplements aimed at immune support, longevity, and overall wellness. Its products are sold directly to consumers seeking functional foods and dietary supplements.

1 investor

Big Daddy Garden Company sells gardening tools and equipment for homeowners, including its Big Daddy Garden Caddy, a multi-function yard cart with a built-in hose, sprayer, water storage, seating, and kneeling pad, along with spades, trowels, and gloves. It is a direct-to-consumer retailer of garden products.

1 investor

Biggies Burger is a fast-food burger brand operated by parent company Beamer Food & Beverages, running company outlets and a franchise network across India. Founded in 2011, it sells burgers and related quick-service food and expanded through franchising starting in 2016.

1 investor

Big Heart Tea Co. sells organic herbal, matcha, green, black, and oolong teas made from whole ingredients and sourced directly from small farms, packaged in compostable PLA (Soilon) tea bags. It sells to consumers direct-to-consumer and offers wholesale to cafes and retailers, with shipping across the USA and Canada.

1 investor

Big Nose Kate is a whiskey brand that positions itself as a non-gendered whiskey for whiskey drinkers. It markets itself alongside established whiskey brands.

1 investor

Bikebug is an Australian e-commerce retailer selling cycling products including bikes, components, apparel, and accessories from leading brands. The company operates as a wholly Australian-owned business focused on competitive pricing and local customer support.

1 investor

Bikeroom is an e-commerce marketplace that sells pre-owned and new bicycles sourced directly from professional cycling teams, with a focus on World Tour team bikes that have been used in professional races and training. The company sources high-performance road and time trial bikes from major cycling brands, certifies them through mechanics, and offers them at discounted prices.

1 investor

Biktrix manufactures electric bicycles designed for urban commuting and recreational riding. The Swift CVT is an e-bike featuring a mid-drive motor, belt drive transmission, and removable frame geometry for versatile use.

1 investor

Biky makes lightweight children's bicycles designed to help kids transition from balancing to pedaling, featuring aluminum frames, hand brakes, and steering limiters. The Biky Air 14 is aimed at riders aged 3 to 5 years and is sold directly to consumers in the US.

1 investor

Billabong is a surf and beach lifestyle apparel brand that sells clothing and accessories directly to consumers through its online store, including a loyalty rewards program and member exclusives.

1 investor