Direct to Consumer Startups

ANINA makes shelf-stable, ready-in-minutes meal bowls made with upcycled vegetables, offering globally-inspired flavors that are high in fiber and a source of protein. The consumer packaged food brand sells its meals directly to consumers online.

1 investor

Little Moon Bakehouse (formerly Annie's T Cakes) is an Asian American and woman-owned bakery that makes handmade vegan versions of classic Asian pastries, such as mooncakes and almond cookies, using sustainable ingredients. It sells directly to consumers with nationwide shipping and is based in Oakland, California.

1 investor

Antelope offers EMS (electrical muscle stimulation) training apparel, including a suit made of shirt, shorts, and a booster paired with a free app with over 40 workout programs. The company sells and rents this fitness equipment to consumers, with options to buy or rent for a minimum of three months.

1 investor

Antevorta Labs makes intimate wellness products for women, including an intimate wash formulated with Yin-5 Renew, a proprietary herbal complex based on Traditional Chinese Medicine. Its products target vaginal dryness and irritation, including symptoms related to menopause.

1 investor

Apologue Cocktail Co. produces liqueurs and ready-to-serve bottled cocktails made from natural, non-GMO ingredients, and operates Hoste Pilsen, a combined production facility, event venue, and gathering space. Its brands include Apologue Liqueurs and Hoste Cocktails, which sells products like the Gold Fashioned, The Martini, and Mezcal Negroni.

1 investor

Appalachian Botanical produces lavender distilled to emphasize aromatic terpenes for relaxation and wellness uses, along with a line of beard and scalp care products. It also offers Due South personal care essentials such as deodorants, cleansers, and anti-chafe products formulated without harsh chemicals or synthetic fragrances.

1 investor

Appbrew is a mobile app builder that converts Shopify stores into customizable native mobile applications for direct-to-consumer brands. The platform focuses on performance optimization, personalization, and conversion rate improvement through features like native integrations, app analytics, and marketing campaign management.

1 investor

Appbrew offers a mobile app builder that converts Shopify stores into customizable native iOS/Android apps, with features for personalization, analytics, push notifications, and campaign management. It targets direct-to-consumer (DTC) e-commerce brands aiming to improve conversions, average order value, and customer retention.

1 investor

Applecrumby is an e-commerce brand selling organic and natural products. The company offers an e-gift card option for customers to gift to others.

1 investor

Apply Stickers sells stickers online and collaborates with artists and brands to create and personalize sticker products. It operates as a direct-to-consumer ecommerce store shipping domestically and internationally.

1 investor

Apricot Beauty sells a facial cleansing gel for deep-pore cleansing that removes impurities and prepares the skin for use with silicone pads or cotton patches. The company offers beauty and skincare products to consumers, with shipping within Germany.

1 investor

Apriwell offers a bundle of digestive and wellness supplements including a fiber complex, probiotic capsules, and a vein-support formula; the company targets health-conscious consumers seeking preventive nutrition products.

1 investor

Aquatein produces a protein-infused water beverage designed as a convenient protein consumption option for fitness-focused consumers in India.

1 investor

Aquis makes hair-drying tools built with technical fabrics and its proprietary AQUITEX hairtech, aimed at consumers seeking gentler hair care. The products are marketed as reducing hair damage compared with traditional drying methods.

1 investor

AR500 Armor manufactures body armor and tactical equipment including plate carriers and protective gear for military, law enforcement, and civilian use.

1 investor

Arctic Fox Supply makes outdoor and adventure apparel marketed to active, mobile consumers. The company positions its garments as responsibly produced.

1 investor

ArcticFX Graphics designs and sells custom snowmobile wraps (sledwraps) for riders, athletes, and brands in the snowmobile industry. It offers an online design tool, the SledWrapR Design Studio, that lets customers customize wrap colors and place logos in real time before purchasing.

1 investor

Arctic Power Berries makes wild berry powders sourced from Finnish Lapland, offering real berries in a compact, long-shelf-life powder form. The consumer food brand sells its products to health-focused customers, with early roots in the UK market.

1 investor

ardee designs and produces apparel and home goods—including UPF50+ t-shirts, hoodies, dresses, towels, bed sheets, and pillow covers—using small-batch, slow-fashion methods with an emphasis on comfort and craftsmanship. The company also helps emerging designers and small fashion entrepreneurs design, manufacture, and launch their own brands from Bermuda.

1 investor

Arena sells swimwear, swim racing suits, training gear, and accessories for competitive swimmers, triathletes, and open-water athletes, along with beach, running, and gym apparel. Products are marketed to swimmers and athletes across performance, training, and recreational use.

1 investor

Arena Flowers is an online florist retailer that sells flowers and gift cards for flower arrangements.

1 investor

Tto designs footwear that combines technical performance with aesthetic design.

1 investor

Ario provides marketing teams access to shoppers' cross-retailer purchase data, enabling personalized offers and competitive campaign strategies informed by what customers actually buy at competitors. The platform connects to purchase accounts to reveal buying patterns across multiple retailers, supporting customer targeting and loyalty optimization.

1 investor

Nova Nutrition manufactures ready-to-drink sodas sold through direct-to-consumer e-commerce in Germany. The company offers beverages in single-serve cans with a focus on the German market.

1 investor