Direct to Consumer Startups

Jerome Baker Designs produces premium functional glass art and smoking accessories handcrafted using borosilicate glass. The company serves cannabis consumers and art collectors globally, with products distributed across North America, Europe, and Australia.

1 investor

Jeuneora develops marine collagen supplements, sleep and hormone-support formulations, and skincare products designed for women at different life stages. The company sells wellness and beauty products directly to consumers, with a focus on ingredients backed by scientific evidence.

1 investor

Jewelbox is a jewellery brand that designs and sells lab-grown diamond jewellery, positioning its pieces as conflict-free and sustainably produced. It sells directly to consumers, offering certified diamonds along with services like buyback, exchange, and returns.

1 investor

JewelScent makes coconut soy candles and handmade bath bombs that each contain a hidden piece of jewelry, which buyers can appraise for retail value. The company also runs an Independent Reseller program for people to buy wholesale and sell its products at events and fairs.

1 investor

Jewlr is an online retailer of personalized jewelry, offering customizable pieces for direct-to-consumer purchase through its e-commerce site.

1 investor

Jiant makes a hard tea beverage brewed from real tea and real fruit, positioned as a lower-sugar alternative to sweeter, artificially flavored hard teas. It is a consumer alcoholic drink brand sold directly to consumers.

1 investor

Jimmy Fairly sells prescription eyeglasses and eyewear for women and men directly to consumers. It offers collections of glasses through its online store.

1 investor

Jingle is a mobile app that connects consumers with nearby artisanal food vendors, restaurants, and service providers (bike repair, car wash, manicures) through location-based push notifications, enabling direct delivery without intermediaries.

1 investor

John Henric is a menswear brand offering apparel and accessories including outerwear, knitwear, shirts, trousers, shoes, and accessories, sold direct to consumers online and through physical stores.

1 investor

Johnny Was is a women's lifestyle apparel brand offering bohemian-style clothing, signature prints, resort and swimwear, dresses, kimonos, shoes, and leather bags. It sells vintage-inspired, artisan-crafted fashion for women and is based in Southern California.

1 investor

JOHRH is an online retailer specializing in abayas and niqabs, traditional Islamic women's garments, offered in various fabrics and styles. The company serves customers seeking modest fashion wear.

1 investor

Jolly Mama is a French brand of nutritional supplements and food products dedicated to maternity, covering fertility, pregnancy, breastfeeding, and postpartum stages. Products such as multivitamins, DHA supplements, and snacks are formulated with experts, manufactured mainly in France, and sold direct-to-consumer via one-time purchase or subscription.

1 investor

JOLYN is a direct-to-consumer apparel company that designs and sells performance swimwear, activewear, and accessories for swimmers, surfers, and athletes. The company uses sustainable materials including recycled fabrics made from plastic bottles and fishing nets.

1 investor

Jonas Paul Eyewear designs eyeglasses for children, offering durable and fashionable frames for kids. Through its "Buy Sight, Give Sight" program, the company donates glasses, funding, and eye care support to children in need worldwide with frame purchases.

1 investor

Jones Soda develops, produces, and distributes premium and alternative beverages including craft sodas, modern sodas under the Pop Jones brand, and adult beverages under the Mary Jones and Spike Jones brands, selling primarily through independent distributors and direct retail channels in the United States and Canada. The company outsources manufacturing to third-party contractors and markets its products through grocery stores, convenience stores, fountain service in restaurants, and e-commerce, with brand differentiation centered on consumer-submitted photography and flavor innovation.

1 investor

Jordan's Skinny Mixes produces sugar-free flavoring syrups and beverage enhancers for consumers seeking low-calorie drink options. The company offers a range of products including cocktail mixers, coffee syrups, water enhancers, and sauces.

1 investor

Journi is a mobile-first company that uses AI to automatically organize photos from a phone's camera roll or Google Photos into designed photo books, prints, calendars, and cards. It serves consumers who want to turn digital memories into printed keepsakes, with local production in Europe, the UK, the US, and Australia using FSC-certified materials.

1 investor

Joydays makes cookies and snack treats formulated with higher fiber and protein and less sugar, sold to families as better-for-you versions of classic flavors. Its products are available nationwide at Whole Foods Market.

1 investor

Joyfull Bakery makes and sells Parmesan Crisps and other baked goods made from all-natural, high-quality ingredients for retail distribution. The company is part of the Raison D'etre Bakery family, which began as a local Bay Area bakery in 1994.

1 investor

Juan Valdez sells instant freeze-dried Colombian coffee in resealable doypack packaging for retail consumers in Chile. The product is made from 100% Colombian coffee beans with micromilled particles designed to dissolve in water or milk.

1 investor

Judydoll offers color cosmetics, including a long-wearing lipstick line with rose PDRN collagen essence and gemstone-inspired soft-tint shades designed for lasting color and shine.

1 investor

Jug produces canned reverse-osmosis drinking water in Canada, sold to consumers through online ordering. The product is marketed as fresh, Canadian-made canned water available on demand.

1 investor

Juice Press sells organic smoothies, protein bowls, soups, and grocery products, including ready-to-blend DIY smoothie and bowl kits available by subscription. It operates retail stores and delivery in New York City with nationwide frozen shipping, serving direct-to-consumer health-food shoppers.

1 investor

Juicefast sells vetted wellness and nutrition products — such as pressed juices and ready-to-eat meals — crafted by certified nutritionists and dietitians, built around a framework of nutrition, movement, sleep, and mind & spirit. The company uses a global buying team, health experts, and AI trend analysis to source products, and relies on customer testing before items go live.

1 investor