Direct to Consumer Startups

Highball Cocktails makes alcohol-free, low-calorie cocktails hand-crafted in small batches in the UK using natural ingredients, free from artificial sweeteners and preservatives, and suitable for vegan and gluten-free diets. The consumer beverage brand offers ready-made non-alcoholic versions of classic cocktails for social occasions and at-home drinking.

1 investor

Highly Liquid is a direct-to-consumer apparel brand selling fantasy and medieval-themed intimate wear and clothing made with materials like organic cotton and silk.

1 investor

HIGHR produces an organic glossing lip oil that blends natural oils and butters as alternatives to silicone and petroleum-based ingredients, packaged in recyclable glass and made in the USA. The product line serves consumers seeking natural beauty products with sustainable packaging.

1 investor

Hilma sells doctor-formulated, clinically backed natural supplements focused on digestive and gut health, including products for gas, bloating, constipation, heartburn, and fiber intake, as well as sleep, immune, and allergy support. Its over-the-counter remedies are sold direct-to-consumer, on Amazon, and in retail stores.

1 investor

Himshakti sells Himalayan pantry and specialty food products such as fig jam, turmeric, rajma, amaranth seeds, and a rhododendron turmeric latte, sourced from the Himalayan region. It operates as a direct-to-consumer online store for Himalayan food staples.

1 investor

Himalayan Pet Supply makes The Original Himalayan Dog Chew, a hard, digestible, long-lasting cheese chew for dogs crafted using a traditional Nepali technique. The company sells pet chew products and offers a store locator for retail availability.

1 investor

HINEMOS is a Japanese sake (nihonshu) brand that sells bestselling sake products through online retail as well as its own directly operated stores and pop-up shops. It positions its offerings around concepts tied to times of day, targeting consumers in Japan.

1 investor

HiOLI is a Japanese craft sweets company that makes additive-free ice cream, butter sweets, and dairy products using ingredients sourced directly from dairy and vegetable farmers, operating brands such as HiO ICE CREAM, Butters, 山ノチーズ, and MILKSTAR. It emphasizes sustainable production by turning dairy by-products like nonfat milk into value-added products.

1 investor

HipDot is a cosmetics brand offering clean, vegan, and cruelty-free makeup products. The company has joined the Loungefly family.

1 investor

A sushi restaurant chain that makes fresh sushi rolls, poke bowls, and specialty items daily using responsibly sourced seafood, available at grocery stores and airports.

1 investor

Hiveshine is a coffee roaster based in Texas that produces and sells dark roast coffee beans, with a portion of proceeds directed to pollinator conservation efforts.

1 investor

HIX sells minoxidil-based hair growth products for male-pattern baldness, offered at lower prices through generic medications and direct online sales without advertising. The company provides post-purchase support through a mobile app to accompany topical minoxidil treatment.

1 investor

HO KARAN produces an interior room spray infused with hemp terpenes and Breton sea air designed to detoxify and purify indoor spaces. The product is vegan and made from natural ingredients.

1 investor

Hodo makes plant-based foods, particularly artisan tofu and other plant-derived products, using fresh organic ingredients sourced from North American farms. The company serves both home cooks and professional chefs, with products available in major retail stores and restaurants.

1 investor

Hofkellerei is the winery of the Princely House of Liechtenstein, producing estate wines including Pinot Noir, Riesling, Grüner Veltliner, rosé, Zweigelt, and sparkling wine from vineyards in Liechtenstein and Austria. It sells wine online and offers tastings at its estates in Vaduz and Wilfersdorf and at the Torkel restaurant and vinotheque in Vienna.

1 investor

Holme Beauty is a clean, inclusive cosmetics brand offering makeup products and educational masterclasses for women. Founded by makeup artist Hilary Holmes, it also sells themed collections such as the Abundant Brow range.

1 investor

Holy Grail Steak Co. is an online retailer that sells high-end and rare beef, including A5 Kobe and Wagyu from Japan, Hokkaido Snow Beef, and premium steaks and burger patties. It ships these products directly to consumers via a delivery service.

1 investor

Homecourt sells fine-fragrance home care and cleaning products, including dish soaps, surface cleaners, and scented sets made with custom-crafted scents, non-toxic vegan formulas, and recycled packaging. Its consumer products are positioned as elevated everyday essentials for the home.

1 investor

Home Essentials is an Indian retailer of functional, affordable home decor and furnishing products, selling online and through exclusive brand stores. Founded in early 2024 by two brothers, it offers items across categories like living room and bedroom decor for households across India.

1 investor

Homefectionery is an online food retailer that sells meal boxes and daily menu items. The company serves customers in Bangladesh with date-specific standard diet menu subscriptions.

1 investor

Homesick sells scented candles with customizable packaging, including the Let's Toast Candle featuring fruity and champagne-inspired fragrance notes. The company operates in the direct-to-consumer home goods market.

1 investor

Honeoye Remedies develops all-natural skin care products for over-the-counter cosmetic use, leveraging pharmaceutical development expertise from its parent company Arcum Therapeutics. The product line emphasizes laboratory-tested natural ingredients as alternatives to traditional skincare formulations.

1 investor

The Honest Kitchen makes human-grade pet food for dogs and cats, marketed directly to pet owners. Its products are positioned as safe, nutritious, and made to standards suitable for human consumption.

1 investor

Honey Blowout is a direct-to-consumer hair care brand that sells branded hair products including the Honey Blowout and Melt product lines.

1 investor