Consumer Startups

Musubisu is a direct-operation funeral company (no intermediary brokers) offering funeral planning and services with itemized transparent pricing across Tokyo and three neighboring prefectures. It partners with over 1,220 ceremony halls, provides plans ranging from single-day family funerals to general funerals, and publishes actual funeral case studies on social media.

1 investor

Bloomee (ブルーミー) is a flower subscription service that delivers small, seasonal bouquets of fresh market flowers to customers' mailboxes on a recurring basis, with plans by bouquet size and a guidebook plus flower-nutrient included. It targets Japanese consumers and runs sustainability initiatives with flower markets and growers to reduce waste and support the domestic flower industry.

1 investor

MUSCAT GROUP (formerly Rice Curry) is a Japanese company operating SNS/social media marketing support, community media, SaaS, and consumer beauty brands, running several subsidiaries across marketing and product lines. Listed publicly in June 2024, it groups businesses in social media marketing, media production, and cosmetics/oral care brands.

1 investor

4MEEE operates a Japanese online media site aimed at women, publishing content across fashion, beauty, relationships, food, and lifestyle categories. The company is a media business based in Tokyo.

1 investor

MIKI HOUSE is a Japanese childrenswear brand that designs and sells clothing, shoes, underwear, skincare, and accessories for babies and children, along with picture books and maternity-related products. It operates an online store and produces items through domestic factories, and also runs childcare experience spaces and an online parenting community.

1 investor

NEWT is a travel app that allows users to book hotels and package tours domestically and internationally. The company operates as a digital travel agency serving consumers seeking overseas and domestic travel options in Asia, Europe, Oceania, and Africa.

1 investor

Neiwai is a direct-to-consumer intimate apparel brand that manufactures seamless bras with adaptive fit technology designed for comfort and invisible wear under clothing.

1 investor

A food company that sells grilled and fried meat skewers, seafood, and specialty items like tofu and sausages, likely a casual dining or food service brand operating in China.

1 investor

HotMaxx (好特卖) operates a chain of discount retail stores in China that sell surplus and near-expiry branded goods—including snacks, beverages, instant foods, household products, and baby items—at deeply reduced prices. Founded in 2020, it uses professional buyers to source discounted inventory globally, helping brands clear stock while offering low prices to Chinese consumers, with over 800 stores across more than 100 cities.

1 investor

孝芳堂 (Kohodo) produces premium ginger syrup concentrate made from Kochi ginger and Setouchi lemon, designed for restaurants and consumers seeking sophisticated non-alcoholic beverage experiences. The syrup is diluted with carbonated water, hot water, or milk to create premium ginger ale, hot ginger, or ginger lattes.

1 investor

Endolphin is a Japanese WEBTOON production studio that creates digital comic content using a studio-based, division-of-labor model. It recruits creators to produce works under stable workflows and compensation, aiming to distribute its content globally.

1 investor

Bambu Lab (拓竹) designs and sells consumer 3D printers and printing materials such as its PLA filament, distributing through its own retail stores and Sam's Club locations in China. The company positions itself in the desktop 3D printing hardware category.

1 investor

Ctrip is an online travel booking platform offering reservations for hotels (over 1.7 million properties across 200+ countries), flights (nearly 2 million global routes), tour packages, and dining deals, with 24/7 customer support. It serves travelers and provides transparent pricing with no extra fees for cancellations or changes.

1 investor

I-ne is a beauty company that develops and sells consumer beauty and personal care products under a "Social Beauty Innovators" philosophy focused on customer experiences. It operates in the beauty industry with an emphasis on combining business and sustainability strategies.

1 investor

Nature Innovation Group operates iKasa, an umbrella-sharing service in Japan aimed at reducing single-use plastic umbrella consumption by letting people rent umbrellas affordably and conveniently. The service targets everyday commuters seeking to stay dry on rainy days without buying disposable umbrellas.

1 investor

AViC is a digital marketing company that provides marketing consulting and services for enterprise clients. The company operates multiple subsidiaries in advertising and media technology sectors.

1 investor

CaSy is a household services platform that connects customers with vetted staff members offering cleaning, organization, and cooking services. The company operates in Japan and serves households seeking outsourced domestic help.

1 investor

CRISP, Inc. operates the custom salad restaurant chain "CRISP SALAD WORKS" and builds a technology-driven "connected restaurant" model for the food service industry in Japan.

1 investor

D'Arts develops and operates "Hatchpot VR," a service that provides an environment for creators and companies to produce and distribute VR content, aiming to lower the barrier to entry into the VR industry. The company focuses on VR entertainment experiences for individual users.

1 investor

Finn creates a persistent digital space for users through character, gaming, and software products. The company aims to deliver characters to 10 million users by 2029 and build a lasting place for people to return to.

1 investor

Gunosy is a Japanese internet company that develops information and content delivery services designed to match relevant information to individual users. Through subsidiaries it also operates game-related web services (Game8), entertainment payment services, and investment/incubation businesses.

1 investor

IMCF invests in new value creation and builds brands, using the internet to deliver next-generation Japan-originated global brands to people worldwide.

1 investor

INFORICH operates a mobile battery sharing service called CHARGESPOT across multiple countries in Asia, Europe, and Australia, alongside other sharing economy platforms including CheerSPOT for fan engagement and SPOTJOBS for gig workers. The company is listed on the Tokyo Stock Exchange Growth Market.

1 investor

Kyash is a Japanese mobile payment app that lets users load funds into their balance from bank accounts, credit or debit cards, Pay-easy, and dedicated deposit accounts, with no deposit fees and options for scheduled or automatic top-ups. The app supports real-time spending in stores and online, along with money transfers and withdrawals for verified accounts.

1 investor