Consumer Products Startups

Scout develops portable molecular diagnostic testing devices that deliver lab-grade accuracy in under 30 minutes for point-of-care use. The platform enables healthcare providers to test and treat patients in real-time without requiring lab infrastructure or specialized training.

7 investors

FREY makes premium laundry and clothing care products, including detergents and household items designed with environmentally safer formulations. The company sells direct to consumers and runs a "Wash for Wash" philanthropic program that washes clothing for people in need for each bottle purchased.

3 investors

EGO is a personal context layer and "AI passport" that stores a user's preferences, history, relationships, and identity so it travels across the AI apps and assistants they use, letting people avoid reintroducing themselves each time. It offers privacy controls over what each application can see and includes an optional public profile page (at ego.ist/i/you) for sharing interests and links.

2 investors

Liv Labs develops pelvic floor fitness products, including the Pippa® Resistance Spring, designed to improve pelvic floor strength for women. The company serves women seeking accessible, affordable pelvic health solutions outside traditional physical therapy.

2 investors

Dex is an AI-powered workspace assistant that ingests operational data across a user's tools and integrations, organizing it into structured context and a knowledge base. It automates tasks, generates insights, and proactively maintains information while users work across their browser and connected applications.

2 investors

AesculaTech designs custom smart materials with adaptive responses to stimuli for biomedical, commercial, and industrial applications. Its materials can be tailored for biocompatibility and strength, with an initial focus on ophthalmic treatment of dry eye disease.

1 investor

A platform for creating and sharing mini-apps and games built by community developers, featuring AI-powered features like video generation and image scoring alongside casual gaming experiences.

1 investor

MailTime builds a mobile email client that presents emails in a conversational, text-message-style interface, along with an AI feature for drafting and proofreading emails. It targets individual consumers looking for a faster way to handle email on mobile.

1 investor

MarkIt develops AI agents that integrate into trade compliance workflows to help suppliers, brokers, and manufacturers with tasks like product classification, customs audit preparation, and record management.

1 investor

ORO AI operates an open benchmark and evaluation platform for shopping agents, where developers submit agents that independent validators test against daily-changing tasks, with results feeding back as training data. It serves builders of agentic commerce systems.

1 investor

Rhem Labs develops connected hardware and a data platform to support in-home care for aging parents, serving older adults and their families.

1 investor

Stratify provides continuous user research and usability testing for UX teams, enabling scalable user interviews to validate designs and inform product decisions. The platform helps product and design teams gather feedback on prototypes, wireframes, and user flows throughout the design process.

1 investor