Sleek
AcquiredYC S21Toronto, CA · Founded 2021 · 5 employees · 7 known investors
Find your way into Sleek
1,015 people in our graph share verified history with the Sleek team — schools, employers, funds. One of them is your warm intro.
Harley Finkelsteinunlockedknows Adam MacEachern · together at The C100 (overlapped)
knows the team · via The C100
knows the team · via Queen's University
×8knows the team · via Y Combinator
knows the team · via Universidad Carlos III de Madrid
Sleek provides AI agents that understand and interact with webpages to help users find and apply coupons, view cashback deals, and access product-level pricing information across millions of retailers. The platform serves digital commerce platforms, browser extensions, and app builders seeking to monetize through deal discovery and cashback rewards.
Also known as Avery · HeyAvery · TBA
AI & Machine LearningE-commerceEnterprise SoftwareMarketing TechArtificial IntelligenceMachine LearningCanadaAmerica / CanadaPartly Remote
Founders & leadership· Y Combinator alumni (S21)
Sleek was founded in 2021 by Adam MacEachern, Daniel Baum, and Palmer McCutcheon.
AM
Adam MacEachernin𝕏Co-Founder & CEO2021–2025He previously worked as a management consultant at Kearney.
DB
Daniel Baumin𝕏Co-Founder2021–2025Daniel Baum worked as a corporate lawyer at Bennett Jones LLP before co-founding Sleek, where he serves as Chief Operating Officer.
PM
Palmer McCutcheonin𝕏Co-Founder & CTO2021–2025Palmer McCutcheon worked as a software engineer at Microsoft before co-founding and serving as CTO of Sleek, which was sold to ZeroClick in September 2025. He now works in engineering at ZeroClick and Pie.
Investors · 7
Hyde Park Venture PartnersChicago · $500K – $3M
Olive Tree CapitalBoston
White Star CapitalLondon · $500K – $7M
Y CombinatorSan Francisco · $500K
Jungle VenturesreportedSingapore · $604K – $45M
SEEDS Capitalreported · 2 sourcesSingapore · $250K – $9M
Also in the syndicate · 1
MI8 Limited
Funding
SEC filings, press & company announcements$23M disclosed across 1 of 3 rounds · 2020–2025
- $23MSeries BJun 2025 · 2 sourcesSource ↗
- Undisclosed amountSeries ANov 2021Source ↗
- Undisclosed amountseed roundNov 2020
SEEDS Capital (lead), MI8 Limited
Source ↗
Source: company announcements and press reports — follow each round's link for the claim.
Competitors · 6
by search overlap
BigCommerce (NASDAQ:CMRC)9 shared keywordsBigCommerce is a cloud-based ecommerce platform that enables merchants and retailers to build and manage online stores. The company serves retailers of all sizes across 150+ countries.
Groupon, Inc.8 shared keywordsGroupon operates a marketplace connecting consumers with discounted deals from local and national merchants across restaurants, beauty services, travel, entertainment, and retail products.
Sleekflow8 shared keywordsSleekFlow provides an omnichannel inbox that connects shared email addresses (support@, sales@) alongside WhatsApp, SMS, and chat, with AI-assisted replies, two-way email sync, and automation for sales and support teams. It targets B2C brands managing customer communication across multiple channels in one platform.
Razorpay7 shared keywordsRazorpay provides payment processing APIs and financial services for online merchants, schools, and ecommerce businesses, offering payment acceptance, disbursement, current accounts, and working capital loans. The company serves businesses looking to accept and manage payments online with developer-friendly integration.
Stripe7 shared keywordsStripe provides financial infrastructure for businesses to accept payments, offer financial services, and implement custom revenue models across international markets in 135+ currencies.
Bolt6 shared keywordsBolt Financial is a San Francisco fintech providing merchants with one-click online checkout software.
Companies competing with Sleek for the same Google search keywords, organic and paid, via search-intersection analysis.
In the news
Frequently asked questions
- What does Sleek do?
- Sleek provides AI agents that understand and interact with webpages to help users find and apply coupons, view cashback deals, and access product-level pricing information across millions of retailers. The platform serves digital commerce platforms, browser extensions, and app builders seeking to monetize through deal discovery and cashback rewards.
- Who founded Sleek?
- Sleek was founded by Adam MacEachern, Daniel Baum, Palmer McCutcheon in 2021.
- Who are Sleek's investors?
- Sleek's investors include Hyde Park Venture Partners, Olive Tree Capital, White Star Capital, Y Combinator, Jungle Ventures, SEEDS Capital.
- How much funding has Sleek raised?
- Sleek has disclosed $23M raised across 1 of its 3 known rounds.
- Where is Sleek headquartered?
- Sleek is headquartered in Toronto, CA.