Rover
12 known investors
Rover Group operates online community marketplaces connecting pet owners with vetted pet care providers including sitters, dog walkers, groomers, and trainers across North America, Europe, and Australia. The platform serves the pet care industry through brands including Rover, Cat in a Flat, and Mad Paws, offering personalized services with trust and safety features.
ConsumerMarketplaces
Founders & leadership
PK
Philip KimmeyCofounder30 Under 30 2018
AE
Aaron EasterlyFounder
BT
Brent TurnerCEO
Investors · 12
408 VenturesPalo Alto
Criteria Venture TechBarcelona · $550K – $5.5M
Cross Creek AdvisorsSalt Lake City
CrunchFundvia Michael Arrington · inferred
FoundryBoulder · $250K – $15M
K2 GlobalSingapore
Madrona Venture GroupSeattle · $2M – $10M
Menlo VenturesSan Francisco · $1M – $20Mvia Venky Ganesan · led
OMERS VenturesToronto · $5M – $25M
Spectrum EquityBoston · $25M – $250M
Tuesday CapitalSan Francisco
Ensemble VCreportedAustin
Competitors · 3
by search overlap
Chewy163210 shared keywordsChewy is an online retailer for pet products and prescription medications, offering an Autoship subscription service and a pharmacy where licensed pharmacists coordinate with veterinarians to fill pet prescriptions. It serves pet owners with home delivery of pet supplies and medications.
Wagwalking115691 shared keywordsWag! is a marketplace that connects pet owners with local pet caregivers for services including dog walking, drop-in visits, pet sitting, and boarding. The platform vets caregivers through background checks and provides real-time updates and communication tools for pet owners to monitor their pets during service.
Vcahospitals76477 shared keywordsVCA Animal Hospitals operates a network of veterinary clinics offering pet exams, preventive care, specialty and emergency services, and CareClub preventive health care membership plans for dog and cat owners. It also provides parasite prevention, dental checks, vaccinations, and specialty consultations across participating US locations.
Companies competing with Rover for the same Google search keywords, organic and paid, via search-intersection analysis.
In the news
Frequently asked questions
- What does Rover do?
- Rover Group operates online community marketplaces connecting pet owners with vetted pet care providers including sitters, dog walkers, groomers, and trainers across North America, Europe, and Australia. The platform serves the pet care industry through brands including Rover, Cat in a Flat, and Mad Paws, offering personalized services with trust and safety features.
- Who founded Rover?
- Rover was founded by Philip Kimmey, Aaron Easterly.
- Who are Rover's investors?
- Rover's investors include 408 Ventures, Criteria Venture Tech, Cross Creek Advisors, CrunchFund, Foundry, K2 Global, Madrona Venture Group, Menlo Ventures and 4 more.