Fundraising Fox

Relay Commerce

Atlanta, US · Founded 2021 · Delaware corporation · 46 employees on LinkedIn · 4 known investors

Relay Commerce provides software solutions for e-commerce merchants to help them scale and manage their operations. The platform serves online retailers and merchants in the competitive e-commerce industry.

Founders & leadership

RH
Ricardo HindsExecutive
AS
Austin Simon
GB
Greg Burstein
WJ
Will Jones
TR
Tom Russell
DC
Daniel Canton
SO
Shannon O'Boyle
HW
Harry Willis
EA
Eric Autry
MC
Muriel Cirimele
JG
Joe Guzik

Board

CLCassie Lancellotti-Young
Cassie Lancellotti-Youngin𝕏Board directorGeneral Partner at Primary Venture Partners

Investors · 4

Reported raises · per SEC filings

Form D private placements

$5M disclosed across 1 round · 2025

$5MraisedFeb 2025 · 55 investors · Other Technology
Rule 506(b)
Officers, directors & promoters on the filing
  • Ricardo HindsExecutive Officer, Director
  • Cassie Lancellotti-YoungDirector
Offering amount
$5M
Amount sold
$5M
First sale
Feb 2025
Incorporated
Corporation, Delaware, 2021
Federal exemptions
06b
Full filing on SEC EDGAR ↗

Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.

Competitors · 6

by search overlap
Omnisend60 shared keywordsOmnisend is a marketing automation platform that provides email, SMS, and push notification campaigns for ecommerce brands. It offers features including AI-powered copy generation, workflow automation, audience segmentation, and integrations with other marketing tools.
Smartrmail54 shared keywordsSmartrMail provides email marketing software that integrates with online stores' data to help merchants create and send email campaigns. The product targets ecommerce store owners aiming to drive sales through email.
Klaviyo, Inc.44 shared keywordsKlaviyo is an AI-powered CRM platform for B2C brands that integrates customer data, marketing automation, customer service, and analytics in a unified solution. The platform helps brands of all sizes understand and engage with customers to drive revenue and build lasting relationships.
Tidio36 shared keywordsTidio is a customer service platform combining a help desk with Lyro, an AI agent that automates support conversations and can be trained on verified data sources. It targets small and medium businesses looking to scale customer support while keeping responses reliable and on-brand.
Relay Payments35 shared keywordsRelay Payments operates a digital payment network for the transportation and logistics industry, providing fast and secure electronic payments for parties involved in freight and delivery transactions.
Relay34 shared keywordsRelay offers a cloud-based platform that unifies communications for frontline and deskless teams, providing real-time location tracking, emergency alerts, and operational insights for team leaders. It targets industries with frontline workers, such as hospitality, focusing on team communication, worker safety, and productivity.

Companies competing with Relay Commerce for the same Google search keywords, organic and paid, via search-intersection analysis.

Frequently asked questions

What does Relay Commerce do?
Relay Commerce provides software solutions for e-commerce merchants to help them scale and manage their operations. The platform serves online retailers and merchants in the competitive e-commerce industry.
Who are Relay Commerce's investors?
Relay Commerce's investors include AlleyCorp, Primary Venture Partners, Twelve Below, Alley Robotics Ventures.
How much funding has Relay Commerce raised?
Relay Commerce has disclosed $5M raised across 1 round.
Where is Relay Commerce headquartered?
Relay Commerce is headquartered in Atlanta, US.