Rally
YC W22New York City, US · Founded 2021 · 35 employees · Hiring · 4 known investors
Rally is a user research CRM platform that enables teams to scale research operations, manage access control, and collaborate across departments while securing customer insights and data. It integrates with tools like Salesforce and Snowflake and caters to product managers, designers, marketers, and research operations professionals.
Also known as Rally UXR
Developer ToolsEnterprise SoftwareMarketing TechSaaSB2BDesign ToolsUnited States of AmericaAmerica / CanadaFully Remote
Founders & leadership· Y Combinator alumni (W22)
Rally was founded in 2021 by Oren Friedman and Alec Robins.
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Oren FriedmaninCo-Founder & CEOOren Friedman is founder and CEO of Rally UXR, a user research operations platform that helps teams manage research data and collaborate across departments.
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Alec Robinsin𝕏Co-Founder & CTOPreviously he served as Tech Lead at Facebook and HubSpot, and studied Computer Science at Vanderbilt University.
Investors · 4
Funding
SEC filings, press & company announcements$11M disclosed across 1 of 2 rounds · 2024–2025
- $11MraisedJun 2025 · 2 sources
Canapi Ventures (lead)
Source ↗ - Undisclosed amountSeed roundApr 2024
Stage 2 Capital (lead), TIA Ventures, Y Combinator
Source ↗
Source: company announcements and press reports — follow each round's link for the claim.
Competitors · 8
by search overlapUser Interviews49 shared keywordsUser Interviews provides a research platform with tools for managing panels, teams, and studies, including participant databases, permissions, reports, and governance features. It serves enterprise research and research operations teams running user research at scale.
Aeluros46 shared keywordsConsumer online privacy and security solutions; acquired by Opera and later Symantec.
Great Question30 shared keywordsGreat Question is a UX research platform that combines participant recruitment, study management, mixed-method research capabilities, and AI-powered analysis in a single system. It serves product managers, designers, UX researchers, and research operations teams across startups and enterprises seeking to consolidate fragmented research workflows.
UserTesting29 shared keywordsUserTesting provides a human insight platform that helps Product, Marketing, Digital, and CX teams at enterprises collect and analyze real human feedback to validate decisions and improve customer experiences. The platform combines participant networks, AI-driven insights, and expert services to enable organizations to understand customer reactions and behavior.
Atlassian28 shared keywordsAtlassian offers a teamwork platform combining project planning, knowledge management, and AI orchestration tools for teams and their AI agents. Its products help organizations plan, execute, and deliver work at scale.
Maze26 shared keywordsMaze provides a research-grade AI platform that helps teams conduct customer research and gather user insights. The platform is used by over 60,000 teams to understand customer behavior and inform product decisions.
rallybus_21 shared keywordsRally is a crowdpowered travel service that matches riders heading to the same event or destination and provides chartered luxury buses for the round trip. Users can join preset trips or create and share their own, with rides operated through local charter bus company partners across North America.
Looppanel20 shared keywordsLooppanel offers an AI-enabled platform for analyzing customer research and feedback, helping teams organize interviews and surface insights faster. It serves product and UX research teams, including enterprise organizations.
Companies competing with Rally for the same Google search keywords, organic and paid, via search-intersection analysis.
In the news
Frequently asked questions
- What does Rally do?
- Rally is a user research CRM platform that enables teams to scale research operations, manage access control, and collaborate across departments while securing customer insights and data. It integrates with tools like Salesforce and Snowflake and caters to product managers, designers, marketers, and research operations professionals.
- Who founded Rally?
- Rally was founded by Oren Friedman, Alec Robins in 2021.
- Who are Rally's investors?
- Rally's investors include Stage 2 Capital, TIA Ventures, Y Combinator, Canapi Ventures.
- How much funding has Rally raised?
- Rally has disclosed $11M raised across 1 of its 2 known rounds.
- Where is Rally headquartered?
- Rally is headquartered in New York City, US.