Persana AI
AcquiredYC W23San Francisco, US · Founded 2023 · 2 employees · 2 known investors
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Aydin Senkutunlockedknows Rush Shahani · together at Shopify (overlapped)
×2knows the team · via Shopify
×4knows the team · via Stripe
knows the team · via Rox
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×2knows the team · via LinkedIn
Persana is a go-to-market platform that combines 100+ intent data sources, AI agents, and automation to help sales teams identify prospects, enrich lead lists, and personalize outreach at scale. The platform serves B2B sales and marketing teams seeking to automate prospecting, lead generation, and email sequencing workflows.
Also known as Outboundify · Persana · Perspectiva · ViralCopy
AI & Machine LearningEnterprise SoftwareSaaSSales TechGenerative AISalesAIUnited States of AmericaAmerica / Canada
Founders & leadership· Y Combinator alumni (W23)
Persana AI was founded in 2023 by Sriya Maram, Rush Shahani, and Sriya M.
SM
Sriya Maramin𝕏Co-Founder and CEO (acq)2023–2026She previously worked as a product manager at LinkedIn on customer data platforms and has prior experience building generative AI tools.
RS
Rush Shahaniin𝕏Co-Founder & CTO (acq)2023–2025He has spent five years working as an AI engineer with a focus on natural language processing, and previously held roles at LinkedIn, ElementAI (which was acquired), and Shopify.
Investors · 2
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Competitors · 6
by search overlap
Cognism499 shared keywordsCognism is a B2B sales intelligence platform that provides accurate, compliance-focused contact and company data for revenue and go-to-market teams. It focuses on serving sales teams selling into and across EMEA and European markets, with additional presence in the US.
Zendesk371 shared keywordsThis is Zendesk's internal belonging/diversity and inclusion program page, not a company profile page for an external company. It describes Zendesk's internal culture initiatives and leadership development programs.
DealHub347 shared keywordsDealHub provides a revenue platform that manages sales engagement touchpoints to improve buyer experience and sales team efficiency.
Close337 shared keywordsClose is a CRM platform that provides sales software for businesses, emphasizing communication features and automated data entry to improve sales representative productivity.
Pipedrive300 shared keywordsPipedrive is a cloud-based customer relationship management (CRM) platform designed for small and medium-sized businesses to manage sales pipelines, track leads, and automate sales processes. The platform provides visual sales funnel management, email marketing integration, customer tracking, and reporting tools to help sales teams close more deals efficiently.
Corporatefinanceinstitute232 shared keywordsCorporate Finance Institute offers an online specialization program teaching finance professionals how to integrate environmental, social, and governance (ESG) factors into financial analysis, valuation, and investment decision-making. The program covers ESG frameworks, sustainability integration, greenhouse gas accounting, and climate risk management across eight core courses.
Companies competing with Persana AI for the same Google search keywords, organic and paid, via search-intersection analysis.
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Frequently asked questions
- What does Persana AI do?
- Persana is a go-to-market platform that combines 100+ intent data sources, AI agents, and automation to help sales teams identify prospects, enrich lead lists, and personalize outreach at scale. The platform serves B2B sales and marketing teams seeking to automate prospecting, lead generation, and email sequencing workflows.
- Who founded Persana AI?
- Persana AI was founded by Sriya Maram, Rush Shahani, Sriya M in 2023.
- Who are Persana AI's investors?
- Persana AI's investors include Y Combinator, Race Capital.
- Where is Persana AI headquartered?
- Persana AI is headquartered in San Francisco, US.