Fundraising FoxOrder Groove
New York, US · Delaware corporation · 8 known investors
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Ordergroove provides subscription infrastructure for enterprise commerce, letting brands integrate once and manage subscriptions across storefronts, retail, voice, and AI agent channels. Its platform offers agent-native APIs (MCP layer, GraphQL, webhooks), pre-built agents, and A/B testing tools to grow subscription revenue and retention.
Founders & leadership
GA
Greg AlvoCEO and FounderGreg Alvo founded Ordergroove, a subscription commerce platform serving enterprise brands, bootstrapping the company from initial capital into a market-leading provider. He has built and scaled the company and its team from inception while serving as CEO.
OS
Ofir ShalomExecutive
Board
DS
SB
Scott BoothBoard director
MK
Mark KressBoard director
Investors · 8
Allegro Venture Partnerslisted by Allegro Venture Partners
How we know: Allegro Venture Partners's portfolio page · Not right? Tell us
Bee Partnerslisted by Bee PartnersLafayette · $300K – $500K
How we know: Bee Partners's portfolio page · Not right? Tell us
Lerer Hippeaulisted by Lerer HippeauNew York · $500K – $2M
How we know: lererhippeau.com · Not right? Tell us
Level Equitylisted by Level EquityNew York · $30M
How we know: Level Equity's portfolio page · Not right? Tell us
Funding
SEC filings, press & company announcements$124.7M disclosed across 2 rounds · 2016–2022
- $100MraisedNov 2022 · 4 sourcesSource ↗
▶$24.7MraisedMay 2017 · 188 investors · Other TechnologyRule 506(b)
▶$24.7MraisedMay 2017 · 188 investors · Other Technology
Rule 506(b)Officers, directors & promoters on the filing
- Paul FredrichExecutive Officer
- Ofir ShalomExecutive Officer
- Brendan McGovernExecutive Officer
- David StrasserDirector
- Erin RuckerExecutive Officer
- Scott BoothDirector
- Greg AlvoExecutive Officer, Director
- Mark KressDirector
- Offering amount
- $24.7M
- Amount sold
- $24.7M
- Minimum investment
- $1
- Sales commissions
- $2.5M
- Proceeds to insiders
- $1.3M
- Placement agents
- National Securities Corporation
- First sale
- May 2016
- Incorporated
- Corporation, Delaware
- Federal exemptions
- 06b
Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.
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In the news
Frequently asked questions
- What does Order Groove do?
- Ordergroove provides subscription infrastructure for enterprise commerce, letting brands integrate once and manage subscriptions across storefronts, retail, voice, and AI agent channels. Its platform offers agent-native APIs (MCP layer, GraphQL, webhooks), pre-built agents, and A/B testing tools to grow subscription revenue and retention.
- Who founded Order Groove?
- Order Groove was founded by Greg Alvo.
- Who are Order Groove's investors?
- Order Groove's investors include Allegro Venture Partners, Bee Partners, Lerer Hippeau, Level Equity, LFX Venture Partners, SWaN & Legend Venture Partners, Upstage Ventures, Western Technology Investment.
- How much funding has Order Groove raised?
- Order Groove has disclosed $124.7M raised across 2 rounds.
- Where is Order Groove headquartered?
- Order Groove is headquartered in New York, US.