Dataro

Dataro provides predictive AI software for nonprofit fundraising teams. The product sits as a decision layer on top of an organization's CRM, converting stored donor history into ranked actions covering which supporters to focus on, which to engage immediately, and what step to take next. Outputs are pushed back into the systems fundraising teams already use, and the platform is applied across direct mail and telemarketing, digital marketing, monthly giving, midlevel giving, and major and planned giving programs.

Capabilities described by the company include donor propensity predictions, targeted audience building with exclusions and audience-size guidance, personalized content, reporting and benchmarks, and prospect research through ProspectAI, an agentic prospect research tool for identifying new individual and organizational prospects worth outreach. Dataro also publishes free resources for fundraisers, including an A/B test randomizer, a mid- and major-donor pipeline calculator, a donor retention impact calculator, a recurring giving benchmark report drawn from 202 nonprofit organizations, 8 million recurring givers and 250 million donations, and downloadable planning guides.

Press coverage describes Dataro as an AI-driven fundraising intelligence platform supporting acquisition, retention and stewardship by identifying high-leverage opportunities and prioritizing supporters. The company markets a "Dataro 3.0" release and states it works with more than 300 nonprofits across over 20 countries.

Founding story

Dataro was launched in 2017 in Australia via the FuelID accelerator in Sydney by co-founders Tim Paris (CEO), David Lyndon (CTO) and Chris Paver (COO).

Business model

Dataro sells a software platform to nonprofit fundraising organizations, integrating with their existing CRM systems and delivering donor scores, audiences and recommended actions back into those workflows.

Traction

Dataro reports working with more than 300 nonprofit organizations across more than 20 countries. Published customer outcomes include a 161% revenue increase from a targeted appeal audience at Bristol & Weston, $489,612 raised by the Baker Institute with 8,000 fewer mail packs and a $40 higher average gift, and 531 additional monthly donors retained at Greenpeace through churn-risk outreach.

Latest developments

In February 2026 Dataro announced a $14.28 million Series A led by Blueprint Equity, to be used for expansion across product, customer success, sales and marketing and continued investment in AI-native workflows. The company appointed Salvatore Salpietro as chief growth officer, along with Nic Miller as head of marketing, Cecelia Poplin as head of customer success and Neil Harkins as head of sales, and added Jay Love to its advisory board. Its website promotes a Dataro 3.0 release with associated launch events.