Who founded Aesthetic?

Aesthetic was founded by Nate Smith, Matthew Trost, Andrew Look in 2018.

Who are Aesthetic's investors?

Aesthetic's investors include Soma Capital, Y Combinator, A.Capital Ventures, Foundation Capital, Haystack, SignalFire, Twenty Two Ventures, VIEWPOINT VENTURES.

Where is Aesthetic headquartered?

Aesthetic is headquartered in New York City, US.

Aesthetic

YC S18

New York City, US · Founded 2018 · 4 employees · 8 known investors

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Aesthetic uses AI to generate images based on a user's personal visual style, producing results in seconds.

Also known as Plato Design, Inc. · Aesthetic (formerly Plato Design) · Plato Design · Plato Design, Aesthetic (formerly Plato Design)

AI & Machine Learning Developer Tools Enterprise Software Design AIUnited States of AmericaAmerica / CanadaFully Remote

Founders & leadership· Y Combinator alumni (S18)

Aesthetic was founded in 2018 by Nate Smith, Matthew Trost, and Andrew Look.

Nate Smith Co-founder · Chief Executive Officer2021–2023Nate Smith is a designer and investor who previously co-founded URX, which was acquired by Pinterest, and is currently founder and CEO of Superoot.

Matthew Trost Founder, CTO2020–2023Matthew Trost co-founded Haiku and later worked as a software engineer at Plato Design before transitioning to co-found Aesthetic.

Andrew Look CTO / Co-Founder2018–2023Andrew Look is an ML engineer who previously worked at Pinterest (2016–2018) and at URX, a mobile ad startup acquired by Pinterest in 2016. He is founder of Aesthetic, which uses AI to generate images based on personal visual style.

Sumon Sadhu Chief Revenue Officer2018–2020Executive Officer, Director at Atman Labs

James Lawrence TurnerSenior Software Engineer

John MilinovichCEO2018–2021

Investors · 8

Soma Capitallisted by Soma CapitalSacramento · $100K – $300K

How we know: somacap.com · Not right? Tell us

Y Combinatorlisted by Y CombinatorSan Francisco · $500K

How we know: the Y Combinator directory · open dataset · 5k.vc investor directory · Not right? Tell us

A.Capital VenturesreportedSan Francisco

How we know: a partner's Signal profile · Y Combinator's founder network · Not right? Tell us

Foundation CapitalreportedPalo Alto · $250K – $15M

How we know: Y Combinator's founder network · Not right? Tell us

HaystackreportedSan Francisco · $1M – $3M

How we know: funding news · Not right? Tell us

SignalFirereportedSan Francisco · $250K – $15M

How we know: funding news · Not right? Tell us

Twenty Two VenturesreportedPalo Alto · $50K – $250K

How we know: a partner's Signal profile · Not right? Tell us

VIEWPOINT VENTURESreportedNew York

How we know: funding news · Not right? Tell us

Founder mafia

2 people who came through Aesthetic went on to found or lead other companies.

Sumon SadhuCROFounded Snaptalent +2 Nate SmithCEOFounded URX

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Companies working in the same space as Aesthetic.

Legal entities · 1

corporate structure

Plato Design, Inc.

Frequently asked questions

What does Aesthetic do?: Aesthetic uses AI to generate images based on a user's personal visual style, producing results in seconds.
Who founded Aesthetic?: Aesthetic was founded by Nate Smith, Matthew Trost, Andrew Look in 2018.
Who are Aesthetic's investors?: Aesthetic's investors include Soma Capital, Y Combinator, A.Capital Ventures, Foundation Capital, Haystack, SignalFire, Twenty Two Ventures, VIEWPOINT VENTURES.
Where is Aesthetic headquartered?: Aesthetic is headquartered in New York City, US.