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Accoil Analytics

Founded 2023 · 7 employees on LinkedIn · 2 known investors

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Accoil is a customer engagement analytics platform for B2B SaaS teams, providing account-level engagement scores, activation insights, and signals that show which accounts are at risk, ready to grow, or stuck in onboarding. It targets post-sales and go-to-market teams (customer success, product, support, sales, and marketing) with priced-per-Monthly-Active-Account guidance rather than dashboards.

Founders & leadership

Accoil Analytics was founded in 2023 by Kate Caldecott, Peter Preston, and Simon Herd.

KCKate Caldecott
Kate CaldecottCOO & Co-FounderKate Caldecott co-founded ThinkTilt, a retention signal system for B2B SaaS that achieved sub-3% churn before the company's acquisition by Atlassian in 2021; she subsequently worked on partner and engagement programs at Atlassian. She is now co-founder and COO of Accoil, a customer engagement analytics platform for B2B SaaS go-to-market teams.
PPPeter Preston
Peter PrestonCo-CEO & Co-FounderPeter Preston co-founded Accoil after building a retention signal system at ThinkTilt, which was acquired by Atlassian in 2021. He works on customer engagement analytics for B2B SaaS companies, focusing on account-level insights and retention signals.
SHSimon Herd
Simon HerdCo-CEO & Co-FounderSimon Herd is co-founder and co-CEO of Accoil, a customer engagement analytics platform for B2B SaaS teams. He previously served as principal product manager at Atlassian, where he worked on Jira integration, and co-founded ThinkTilt, which was acquired by Atlassian in 2021; he also founded SmartyGrants, a grants management platform, in 2009.

Investors · 2

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Frequently asked questions

What does Accoil Analytics do?
Accoil is a customer engagement analytics platform for B2B SaaS teams, providing account-level engagement scores, activation insights, and signals that show which accounts are at risk, ready to grow, or stuck in onboarding. It targets post-sales and go-to-market teams (customer success, product, support, sales, and marketing) with priced-per-Monthly-Active-Account guidance rather than dashboards.
Who founded Accoil Analytics?
Accoil Analytics was founded by Kate Caldecott, Peter Preston, Simon Herd in 2023.
Who are Accoil Analytics's investors?
Accoil Analytics's investors include Atlassian Ventures, QIC Ventures.