Find your path to Sandrine
179 people in our graph share verified history with Sandrine — schools, employers, funds. One of them is your warm intro.
Cyril EbersweilerunlockedSandrine: together at adidas (2003)
Sandrine: together at Sciences Po
×7Sandrine: together at Université Paris-Sorbonne
×2Sandrine: together at Université Lumière Lyon 2
About
Sandrine Zerbib is the founder of ZW Conseil, where she advises brands on entering or expanding in the Chinese market and supports Chinese companies expanding into Europe. She spent 13 years launching and growing Adidas in China, founded the Shanghai-based firm Full Jet in 2013, and served as President of Baozun Brand Management after Baozun acquired Full Jet in 2021. She co-authored the 2022 book Dragon Tactics with Aldo Spaanjaars and works with luxury brands, business students, and business schools on topics related to China.
Experience
- ZW ConseilFoundercurrent2024 — present
- Lazare Consulting LLCSenior Advisorcurrent2024 — presentParis, New York, United States
- DunodAuthorcurrent2022 — present
- BIS PublishersAuthorcurrent2022 — presentShanghai, China
- Pictet Premium Brands FundMember of the Advisory Boardcurrent2008 — presentGeneva, Geneva, Switzerland
- Baozun Inc.Présidente de Baozun Brand Management (BBM)2022 — 2024Shanghai, China
- Full JetFounder & Chairwoman2013 — 2022Shanghai City, China
- adidasPresident adidas Greater China1994 — 2007
Skills & more
LuxuryE-Commerce1Business Development13Retail24China Business Development10Marketing Strategy24Digital Marketing6Strategy58Entrepreneurship30Marketing23Footwear19Apparel19
+12 more
Brand ManagementBrand DevelopmentFashionSponsorshipStart-upsSports MarketingMerchandisingWholesaleAdvertisingLeadershipNegotiationPublic RelationsFrom Sandrine's professional profile.
Colleagues at WelinderShi Capital
Andy Howell
Principal Advisor at WelinderShi Capital
Curt Shi
General Partner, Co-Founder at WelinderShi Capital
Curt Shi
Founding Partner at ProDigital Future Fund
Eric Gu
Advisor at WelinderShi Capital
Felipe Cusnir
Advisor at WelinderShi Capital
Greger Hagelin
Advisor at WelinderShi Capital
James Kieckhafer
Advisor at WelinderShi Capital
Josh Halpern
Advisor at WelinderShi Capital
Frequently asked questions
- Who is Sandrine Zerbib?
- Sandrine Zerbib is the founder of ZW Conseil, where she advises brands on entering or expanding in the Chinese market and supports Chinese companies expanding into Europe. She spent 13 years launching and growing Adidas in China, founded the Shanghai-based firm Full Jet in 2013, and served as President of Baozun Brand Management after Baozun acquired Full Jet in 2021. She co-authored the 2022 book Dragon Tactics with Aldo Spaanjaars and works with luxury brands, business students, and business schools on topics related to China.
- Where does Sandrine Zerbib work?
- Sandrine Zerbib is Advisor at WelinderShi Capital.
- Where did Sandrine Zerbib go to school?
- Sandrine Zerbib studied at Sciences Po (Economics, finance and business); Université Paris-Sorbonne (Agrégation, English); Université Lumière Lyon 2 (Master's degree, English).
Same school
Also attended Sciences Po332
Martin MignotInvestor at Index VenturesSandra SchwarzerInvestor at Index VenturesSofia DolfeInvestor at Index VenturesErica DelamareInvestor at DaphniFrançois VéronGeneral Partner at Newfund CapitalHenri DeshaysGeneral Partner at Newfund Capital
+ 326 more
Also attended Université Paris-Sorbonne79
René KuijtenInvestor at LSP (Life Sciences Partners)Florence LiaigreInvestor at MedicxiEric HippeauManaging Partner at Lerer HippeauBrett KrauseManaging Director at TRANSCENDMirja HitzemannScaleup Success Manager at Partech VenturesKevin BernalSenior Associate at Mighty Capital
+ 73 more
Also attended Université Lumière Lyon 228
Miranda GuerreroExecutive Assistant at Sapphire VenturesCéline DornierContent Executive at IPR.VCMathieu ViallardFounding Partner at Axeleo CapitalAlex GerbaudInvestment Director at InnovacomFlora Velle-BonvouloirInvestment Director at Citizen CapitalMarc LewdenPartner - COO at Atlantic Vantage Point
+ 22 more
Shared employers
Also worked at Dunod3
Also worked at Baozun Inc.1
Also worked at adidas46
Cyril EbersweilerGeneral Partner at SOSVBas JongtienLegal Counsel at DOB EquityLucas PaulInvestment Team at RedstoneFlorian BreinerOperating Partner, Growth at FoodLabsRayouf AlhumedhiDesigner-in-Residence at Outliers VCDan BulteelMarketing executive for companies such as WPP, adidas, TikTok/ByteDance, & Build A Rocket Boy at XRC
+ 40 more









































