Joanne Bradford
InvestorObvious Champion at Obvious Ventures
San Francisco Bay Area
Writes $5K – $50K checks · typically $25K
Find your path to Joanne
245 people in our graph share verified history with Joanne — schools, employers, funds. One of them is your warm intro.
Paul FieldingunlockedJoanne: together at SoFi (2015–2018)
×7Joanne: together at Pinterest
×2Joanne: together at SoFi
Joanne: together at Super
About
Joanne Bradford is a technology, media, and financial services executive with more than 25 years of experience in high-growth companies. She was President of Honey, which she helped lead through its 2020 acquisition by PayPal, and previously served as COO and CMO of SoFi from 2015 to 2019, where new products including Invest, Money, and Mortgage were launched. Earlier she led revenue and marketing at Pinterest, Yahoo, and Microsoft, and holds a BA in Journalism from San Diego State University.
Experience
- UnwellPresident & Strategic Advisorcurrent2025 — presentLos Angeles, California, United States
- BabylistBoard Membercurrent2024 — present
- Wealth.comStrategic Advisorcurrent2022 — presentSan Francisco Bay Area
- The Female QuotientStrategic Advisorcurrent2023 — presentLos Angeles Metropolitan Area
- SuperBoard Member2021 — 2024Toronto, Ontario, Canada
- Kahoot!Board of Directors2021 — 2024
- HoneyPresident2019 — 2021Los Angeles, California
- SoFiChief Operating Officer & Chief Marketing Officer2015 — 2019San Francisco Bay Area
- PinterestHead of Global Partnerships2013 — 2015San Francisco, CA
- Demand MediaChief Revenue and Marketing Officer2010 — 2013
- YahooSenior Vice President - Revenue and Market Development2008 — 2010
- MicrosoftChief Revenue Officer2001 — 2008
- BusinessWeekVice President, Revenue and Marketing1989 — 2001
Skills & more
Marketing99Business Strategy51Sales Management50Management74Online Advertising69Sales41Strategic Partnerships76Digital Media60Marketing Communications20Advertising36Team Building16Social Media Marketing8
+8 more
Online MarketingSocial MediaLead GenerationDigital MarketingDigital StrategyIntegrated MarketingBusiness Model InnovationEmail MarketingFrom Joanne's professional profile.
Investments
Board seats
Cue HealthKahoot!Snap Commerce
Investor
Ellipsis HealthFirst®HoneyjarPalmettoScopioSpicewell
Sources: the firm's website · curated public sources.
Colleagues at Obvious Ventures
Amanda Denney
Marketing Director at Obvious Ventures
Amy Abernethy
Obvious Champion at Obvious Ventures
Amy Abernethy, MD
Obvious Champion at Obvious Ventures
Andrew Beebe
Managing Director at Obvious Ventures
Aneesh Chopra
Obvious Champion at Obvious Ventures
Anico Steffen
Senior Executive Assistant at Obvious Ventures
Brett Hurt
Obvious Champion at Obvious Ventures
Brian Hamilton
Obvious Champion at Obvious Ventures
Network3
Andreata MuforoScout
Partner at TLcom Capital
Andrew OgawaScout
Managing Partner and Founder at Quest Venture Partners
Cody NystromScout
Managing Director at SJF Ventures
Investors connected to Joanne in public investor directories — a warm-intro map.
Frequently asked questions
- Who is Joanne Bradford?
- Joanne Bradford is a technology, media, and financial services executive with more than 25 years of experience in high-growth companies. She was President of Honey, which she helped lead through its 2020 acquisition by PayPal, and previously served as COO and CMO of SoFi from 2015 to 2019, where new products including Invest, Money, and Mortgage were launched. Earlier she led revenue and marketing at Pinterest, Yahoo, and Microsoft, and holds a BA in Journalism from San Diego State University.
- Where does Joanne Bradford work?
- Joanne Bradford is Obvious Champion at Obvious Ventures.
- What check size does Joanne Bradford write?
- Joanne Bradford typically writes checks of $5K – $50K.
- What boards does Joanne Bradford sit on?
- Joanne Bradford holds tracked board seats at Cue Health, Kahoot!, Snap Commerce.
- What companies has Joanne Bradford invested in?
- Investments tracked here include Ellipsis Health, First®, Honeyjar, Palmetto, Scopio, Spicewell.
- Where did Joanne Bradford go to school?
- Joanne Bradford studied at San Diego State University (BS, Journalism/Advertising).
Same school
Also attended San Diego State University243
Lucas SchaubelInvestor at DN CapitalJohn GregerCPO & Portfolio Partner at Burda Principal InvestmentsAditya ReddyVice President at Sapphire VenturesEmily NorwoodManager, Marketing at Sapphire VenturesEmily StanfordInvestor at Notable CapitalMarienne CaroMarketing Lead at Qualcomm Ventures
+ 237 more
Shared employers
Also worked at Babylist9
Marc AverittCo-Founder, Managing Director at Okapi Venture CapitalSonya BrownGeneral Partner, Head of Growth Equity at Norwest Venture PartnersScott MitchellPartner at Norwest Venture PartnersGraciela ArangoAngelZassmin Montes de OcaFounder/CTO at Women Who CodeNatalie GordonDirector, Executive Officer at Baby List
+ 3 more
Also worked at Super15
Bill PescatelloInvestor at LightbankChris ArsenaultFounder and Partner at Inovia CapitalJack FraserPartner at BDC Venture CapitalMia MorissetPrincipal at Inovia CapitalYash PatelGeneral Partner at Titanium VenturesElodie DupuyFounding Partner at Full In Partners
+ 9 more
Also worked at Pinterest86
Sarah TavelVenture Partner at BenchmarkJeremy LevinePartner at Bessemer Venture PartnersBen SilbermannCo-founder of PinterestSomnathTechnology Partner and Chief Data Scientist at Clear VenturesKevin NiechenInvestment Team at 8VCAnthony SoohooVenture Partner at Copper Sky Capital
+ 80 more
Also worked at Demand Media13
Brian ReganManaging Director and Chief Financial Officer at Spectrum EquityRob KrolikGeneral Partner and CFO at Burst CapitalJulie HenleyManaging Partner at Entrada VenturesDeborah BentonFounder and Managing Partner at Willow Growth PartnersSteve SemelsbergerOperating Advisor at Elsewhere PartnersJustin NewtonAdvisor at Colle Capital Partners
+ 7 more