Upshift Capital
Venture capitalSan Francisco · Seed · 2 people tracked
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Investment thesis
Upshift Capital was founded by operators who have advised and invested in more than 50 high-growth companies. The firm applies hands-on experience in scaling operations, optimizing sales engines, and building go-to-market teams to support startups. It typically invests at the seed stage, concentrating on SaaS and marketplace businesses, and positions itself as a partner focused on accelerating growth and customer acquisition.
Source: firm website, verified Oct 2, 2026.
Team · 2 people
from the firm's websiteCo-founded the home improvement marketplace Calfinder, where he grew sales from zero to over $40 million through bootstrapping.
A strategist and operations executive with over 17 years of experience scaling technology companies.
What they invest in
from 5 of 6 portfolio companiesEnterprise Software ×3Fintech ×3SaaS ×3AI & Machine Learning ×2Consumer ×2AdTech ×1B2B Marketplaces ×1HR Tech ×1
HQs:United States×3Canada×2
Investments · 6 tracked
founders shown can be your intro pathPinterest operates a visual discovery platform where users save and browse images organised into boards, used heavily for shopping, recipes and design.
San Francisco, US
Evan Sharp(Founder)Ben Silbermann(Founder)inPaul Sciarra(Founder)Mike Yang(Executive Officer)Natalie Fair(Executive Officer)inBill Ready(Chief Executive Officer)in
Co-investors3Spoke CapitalA.Capital VenturesA*Acequia Capital (AceCap)Allied Venture PartnersAmakor+64 more
Bulk MRO operates a fintech and supply chain platform for global trade, providing procurement, sales, and financing solutions for long-tail industrial MRO products and bulk commodities such as agriculture, petroleum, and chemical goods.
B2B MarketplacesEnterprise SoftwareFintechLogistics & Supply ChainSaaSNew York City, US
Devang Shah(Founder)inGaurang Shah(Director)inCharles Lorenceau(Director)Sergio Pereira(CTO)
Co-investorsFJ LabsRebright PartnersY CombinatorBain Capital VenturesDream IncubatorRefactor Capital+11 more
Fiix provides on-demand auto repair services, sending mechanics to customers' homes or offices for work such as battery, brake, engine, suspension, and tire repairs.
ConsumerMarketplacesMobility & TransportationToronto, CA
Arif Bhanji(CEO \u0026 President)inKhallil Mangalji(CTO)inZain Manji(COO)in
Co-investorsY CombinatorAltaIR CapitalBuildGroupBurst CapitalGarage CapitalHappy Street Ventures+4 more
Humi offers a single platform combining payroll, HR, and health benefits for small and medium-sized businesses in Canada.
AI & Machine LearningEnterprise SoftwareFintechHR TechSaaSToronto, CA
Kevin Kliman(CEO)inMatt Loszak(CTO)inDrew MillingtoninSimon Bourgeois(Co-Chief Executive Officer)inKevin Langlois(Vice President Engineering)Karyn Xiong(Recruiter)
Co-investors500 Global7BC Venture CapitalAmplify.LAChartline Capital PartnersFundersClubGarage Capital+23 more
StumbleUpon is a social networking platform that enables users to discover and share web content with others who share similar interests, and offers advertising and marketing services for businesses.
AdTechConsumerMedia & EntertainmentSocial
Co-investorsAugust CapitalHarlan Capital PartnersWestern Technology InvestmentAccelDag VenturesFirst Round Capital+1 more
Tesorio offers a cash flow performance platform that uses artificial intelligence to help CFOs and finance teams manage, predict, and collect cash.
AI & Machine LearningEnterprise SoftwareFintechSaaSSan Francisco, US
Carlos Vega(CEO)inFabio Fleitas(Founder)inCarlos R. Vega(Founder)Chase DeHan(Lead Data Scientist)Peter Hadlaw(ML Engineer)Mari Ventura(Special Projects)
Co-investorsBAMCAPCarao VenturesFirst Round CapitalFloodgateFundersClubKube VC+16 more
Exits · 3
1 IPOs · 2 acquisitions · showing 2Portfolio news
latest coverage across their companies
StumbleUpon · howtogeek.com · Jun 29, 2026
Humi · trysignalbase.com · Mar 24, 2026
Frequently asked questions
- How many investments has Upshift Capital made?
- Upshift Capital has 6 tracked investments, 3 of which have exited.
- What stage does Upshift Capital invest at?
- Upshift Capital invests at the Seed stage.
- What sectors does Upshift Capital focus on?
- Upshift Capital focuses on Consumer, Enterprise Software, Marketplaces, SaaS.
- Where is Upshift Capital located?
- Upshift Capital is headquartered in San Francisco, US.
- Who does Upshift Capital co-invest with?
- Upshift Capital most often shares deals with August Capital, Harlan Capital Partners, Western Technology Investment, among 3 tracked co-investors.
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