Fundraising FoxSturgeon Capital
Venture capitalLondon · Pre-Seed–Series A · 6 people tracked
Also known as Sturgeon Capital Gfm Ltd · Sugef UK Holdings 2
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Investment thesis
Sturgeon Capital focuses on investing in founding teams building transformative businesses across emerging markets.
Source: firm website, verified Aug 3, 2026.
Team · 6 people
from curated & public directories
Saad Hasan is Principal and South Asia Lead at Sturgeon Capital, a firm with over $300 million in assets under management that invests in technology companies operating in and for frontier markets. He focuses on fintech and embedded finance, B2B supply chain and logistics, and physical AI, with portfolio companies including Abhi, Smartlane, DealCart, and Zip24. His work includes backing founders across South Asia, particularly in Pakistan.
Robin Butler is a Partner at Sturgeon Capital, a London-headquartered investment firm focused on emerging markets that manages over $300m in assets across private equity and venture capital strategies. He leads the firm's venture capital team, investing in early-stage companies in Emerging Asia. Sturgeon Capital's investors include the IFC, SBI Holdings, and Chevron.
CIO of Nodem, previously at Cambridge Associates; the firm was founded on his expertise in serving sophisticated family offices and underwriting complex multi-asset portfolios.
What they invest in
from 6 of 7 portfolio companiesSaaS ×4Fintech ×3E-commerce ×2HR Tech ×2Marketplaces ×2Media & Entertainment ×2AdTech ×1Enterprise Software ×1
HQs:United States×3Pakistan×1Uzbekistan×1Vietnam×1
Investments · 7 tracked
founders shown can be your intro pathBy year:2025 · 32024 · 14 dated
ABHI creates financial products designed for consumers in Pakistan.
FintechHR TechSaaSKarachi, PK
Omair Ansari(Founder)inAli Ladhubhai(Founder)inOmair Ansari Ali Ladhubhai(Founder)
Co-investorsY CombinatorAlter GlobalAmaana CapitalBOD TECH CO.Capria VenturesD4 Ventures+29 more
Xoilac TV is a Vietnamese website that streams live football matches for free, covering domestic and international leagues along with other sports.
E-commerceFintechMarketplacesMedia & Entertainment
Ammar Naveed(Founder)inHaider Raza(Founder)inFazel RehmaninSyed RazaTanzila Asim ZafarinUsman Dealcart
Co-investors500 GlobalAmaana CapitalFatima Gobi VenturesGobi PartnersShorooq PartnersCathay Innovation+4 more
Farel rebuilds airline operations software as a single API-first platform covering inventory, reservations, check-in, and revenue management.
Enterprise SoftwareSaaSTravel & HospitalitySan Francisco, US
Askhat Omarov(Founder/CEO)in
Co-investorsY CombinatorAndros15 VenturesBloomberg BetaJosh HannahMOST VenturesSNR VC
GIF/media platform that grew to 200 million monthly active users and was acquired by Snap.
Mountain View, US
Dan McEleney(Founder)Richard R. Rabbat(Executive Officer, Director)Jeff Harris(Founder)Richard Rabbat(Founder)
BoardErnestine Fu(Director)
Co-investors500 Emerging EuropeAlsop Louie PartnersEdmonton UnlimitedLong Venture PartnersPartech VenturesGreat Oaks Venture Capital+4 more
Kikliko operates KLIPY, a service that lets digital platforms integrate a library of GIFs, memes, stickers, and clips with embedded programmatic ads to increase user engagement and generate ad revenue.
AdTechGamingMedia & EntertainmentSaaSSocialSan Francisco, US
Co-investorsPresto Ventures
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PeopleForce is an HRMS platform that enables companies to manage employee goals, performance reviews, recruitment, leave requests, and development plans through customizable workflows and automated processes.
Future of WorkHR TechSaaS
Andrew Cetinic(Founder)in
Co-investorsChicago VenturesDniproRLC VenturesStartup Funding Clubu.ventures
Uzum operates an integrated digital ecosystem for Uzbekistan combining an online marketplace, express delivery from cafes and shops, digital and traditional banking, BNPL/instalment payments, a car buying-and-selling platform with online loan approval, and an all-in-one app for entrepreneurs.
E-commerceFintechMarketplaces
Jamoliddin Dadajonov(Founder)inRoman Lavrentev(Founder)inNikolay Seleznev(Founder)inDjasur Djumaev(Founder)Roman Lavrentyev(Founder)
Co-investorsAxevil CapitalFinSight VenturesTencent Holdings
Portfolio news
latest coverage across their companies
Gfycat · altss.com · Aug 10, 2026
Uzum · fintech.global · Mar 10, 2026
Principals & officers · per Companies House
what is this? ⓘDirector · British · since 2026
Evren Ucok — 25–50% of shares, 25–50% of voting rights
Kiyan Zandiyeh — 25–50% of shares, 25–50% of voting rights
Frequently asked questions
- How many investments has Sturgeon Capital made?
- Sturgeon Capital has 7 tracked investments, 1 of which have exited, including 3 dated in the last 24 months.
- What stage does Sturgeon Capital invest at?
- Sturgeon Capital invests at the Pre-Seed, Seed, Series A stages.
- What is Sturgeon Capital's typical check size?
- Sturgeon Capital typically writes checks of $500K – $2M.
- What sectors does Sturgeon Capital focus on?
- Sturgeon Capital focuses on AgTech, E-commerce, EdTech, Energy, Enterprise Software, Fintech, Medical Devices, Retail Tech, SaaS.
- Where is Sturgeon Capital located?
- Sturgeon Capital is headquartered in London, GB.
Media · Podcasts & interviews
featuring the teamEp. 14 - State of Emerging Markets with Robin Butler, Partner at Sturgeon Capital
Big Sky Capital VC · Robin Butler
#29 | Robin Butler, Sturgeon Capital: Venture Capital Strategies in Emerging Markets
nFactorial Podcast · Robin Butler
Robin Butler- Sturgeon Capital- speaks to NICL
NICL SolveTogether · Robin Butler
Startup Talks Ep. 49 | Robin Butler | Sturgeon Capital | Venture Capital | Startup Investment
Startup Talks · Robin Butler
Images
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