When
Chicago, US · Founded 2020 · 28 employees on LinkedIn · 10 known investors
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When provides post-employment health coverage support, guiding departing employees, retirees, and dependents to COBRA alternatives such as ACA plans through an AI-powered plan navigator and concierge service. It serves enterprise employers, benefits brokers, and channel partners (TPAs, PEOs, ASOs, COBRA administrators) to reduce COBRA costs and offboarding administrative burden.
Founders & leadership
When was founded in 2020 by Andy Hamilton and Dan Wertheimer.


Investors · 10
How we know: 7wire Ventures's portfolio page · Not right? Tell us
How we know: av.vc · Not right? Tell us
How we know: B Capital Group's portfolio page · the VCSheet dataset · Not right? Tell us
How we know: Corewell Health Ventures's portfolio page · Not right? Tell us
How we know: Mairs & Power VC's portfolio page · Not right? Tell us
Founder mafia
2 people who came through When went on to found or lead other companies.
In the news
Frequently asked questions
- What does When do?
- When provides post-employment health coverage support, guiding departing employees, retirees, and dependents to COBRA alternatives such as ACA plans through an AI-powered plan navigator and concierge service. It serves enterprise employers, benefits brokers, and channel partners (TPAs, PEOs, ASOs, COBRA administrators) to reduce COBRA costs and offboarding administrative burden.
- Who founded When?
- When was founded by Andy Hamilton, Dan Wertheimer in 2020.
- Who are When's investors?
- When's investors include 7wire Ventures, Alumni Ventures, B Capital Group, B4 Capital, Chicago Early Growth Ventures (CEGV), Corewell Health Ventures, Joyance Partners, Mairs & Power VC and 2 more.
- Where is When headquartered?
- When is headquartered in Chicago, US.



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