Whatnot
YC W20 ↗Los Angeles, US · Founded 2019 · Delaware corporation · 731 employees · 15 known investors
Whatnot is a live commerce marketplace that enables creators and entrepreneurs to build businesses by connecting with audiences through real-time streaming and shopping. The platform combines social interaction with commerce, allowing content creators to monetize their passion.
ConsumerCreator EconomyE-commerceMarketplacesSocialMarketplacein /whatnot-inc/@whatnotycombinator.com ↗
Founders & leadership· Y Combinator alumni (W20)
Investors · 15
Alkeon InnovationNew York
Andreessen HorowitzMenlo Park · $500K – $50Mvia Connie Chan · board
Backwards CapitalNew York
CapitalGSan Francisco · $50M – $100Mvia Laela Sturdy · board
Firebolt Ventures Management Company, LlcPalo Alto
GreycroftNew York · $500K – $10M
Scribble VenturesPortola Valley · $750K – $1.5M
Sequoia CapitalMenlo Park · $4.4M – $214M
Standard CapitalSan Franciscovia Dalton Caldwell · board
Tq Ventures LlcNew York
Wonder VenturesLos Angeles · $100K – $1.5M
Y CombinatorSan Francisco · $500K
avrareportedHillsborough
Operator PartnersreportedNew York
Twenty Two VenturesreportedPalo Alto · $50K – $250K
Reported raises · per SEC filings
Form D private placements▶$225MraisedOct 2025 · 8 investors · Other TechnologyRule 506(b)
▶$225MraisedOct 2025 · 8 investors · Other Technology
Rule 506(b)Officers, directors & promoters on the filing
- Grant LaFontaineExecutive Officer, Director, Promoter
- Dalton CaldwellDirector
- Logan HeadExecutive Officer, Director, Promoter
- Connie ChanDirector
- Laela SturdyDirector
- Offering amount
- $225M
- Amount sold
- $225M
- First sale
- Oct 2025
- Incorporated
- Corporation, Delaware
- Federal exemptions
- 06b
▶$262MraisedJan 2025 · 11 investors · Other TechnologyRule 506(b)
▶$262MraisedJan 2025 · 11 investors · Other Technology
Rule 506(b)Officers, directors & promoters on the filing
- Dalton CaldwellDirector
- Connie ChanDirector
- Grant LaFontaineExecutive Officer, Director, Promoter
- Logan HeadExecutive Officer, Director, Promoter
- Laela SturdyDirector
- Offering amount
- $265M
- Amount sold
- $262M
- First sale
- Dec 2024
- Incorporated
- Corporation, Delaware
- Federal exemptions
- 06b
▶$260MraisedJul 2022 · 5 investors · Other TechnologyRule 506(b)
▶$260MraisedJul 2022 · 5 investors · Other Technology
Rule 506(b)Officers, directors & promoters on the filing
- Grant LaFontaineExecutive Officer, Director
- Logan HeadExecutive Officer, Director
- Connie ChanDirector
- Anu HariharanDirector
- Laela SturdyDirector
- Offering amount
- $260M
- Amount sold
- $260M
- First sale
- Jul 2022
- Incorporated
- Corporation, Delaware, 2019
- Federal exemptions
- 06b
▶$141.1MraisedSep 2021 · 7 investors · Other TechnologyRule 506(b)
▶$141.1MraisedSep 2021 · 7 investors · Other Technology
Rule 506(b)Officers, directors & promoters on the filing
- Grant LaFontaineExecutive Officer, Director
- Connie ChanDirector
- Anu HariharanDirector
- Logan HeadExecutive Officer, Director
- Offering amount
- $150M
- Amount sold
- $141.1M
- First sale
- Aug 2021
- Incorporated
- Corporation, Delaware, 2019
- Federal exemptions
- 06b
▶$47MraisedMay 2021 · 2 investors · Other TechnologyRule 506(b)
▶$47MraisedMay 2021 · 2 investors · Other Technology
Rule 506(b)
Officers, directors & promoters on the filing
- Logan HeadDirector
- Grant LaFontaineExecutive Officer, Director
- Anu HariharanDirector
- Connie ChanDirector
- Offering amount
- $47.5M
- Amount sold
- $47M
- First sale
- May 2021
- Incorporated
- Corporation, Delaware, 2019
- Federal exemptions
- 06b
Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.
Acquisitions · 1
Early investors' stakes continue via these dealsShaped
Shaped is a relevance engine that powers personalized content feeds, hybrid search, and AI agent memory retrieval for real-time personalization applications. It serves product teams, developers, and AI applications requiring behavioral-based recommendations and contextual retrieval.
In the news
- LA’s New Defense Startup Comes Out Swinging - dot.LAdot.la · 2026
- Whatnot acquires Madrona-backed AI startup Shaped to boost live shopping recommendations – GeekWiregeekwire.com · 2026
- Whatnot acquires Shaped to power real-time live shopping recommendations | TechCrunchtechcrunch.com · 2026
- Whatnot is worth $11.5 billion—and its sellers just hit one billion orders | Fortunefortune.com · 2026
- Whatnot Lands $225M Series F, More Than Doubles Valuation to $11.5B Since Januarynews.crunchbase.com · 2025
- Whatnot Raises $225 Million as Investors Bet on Livestream Shoppingnytimes.com · 2025
- Whatnot co-founder Grant Lafontaine on his plans for 2023modernretail.co · 2023
- Livestream Shopping Stays Hot As Whatnot Valuation More Than Doubles To $3.7 Billionforbes.com · 2022