Wayfair
NYSE: WBoston, US Β· Public Β· 7 known investors
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Wayfair offers a product specialist service where technical experts provide specialized product knowledge and personalized recommendations to help shoppers make informed purchasing decisions.
Also known as CSN Stores Β· Wayfair Inc.
Founders & leadership
Investors Β· 7
Also in the syndicate Β· 3
Valuation Β· disclosed
Disclosed eventsSource: SEC prospectus filings, and round valuations the company or its investors disclosed β follow each entry's link for the claim.
Company profile
researched Aug 2026Wayfair Inc. is an American multinational e-commerce company headquartered at 4 Copley Place in Boston, Massachusetts, that sells furniture and home goods online. Formerly known as CSN Stores, it was founded in August 2002 by Niraj Shah and Steve Conine. The company offers roughly 14 million items from more than 11,000 global suppliers and operates five branded retail websites: the main Wayfair site, Joss & Main, AllModern, Birch Lane and Perigold; company materials also cite Wayfair Professional as part of the brand family. Product categories on the site include furniture, outdoor, bedding and bath, decor and pillows, rugs, lighting, home improvement, appliances, kitchen, baby and kids, organization, custom cabinetry and pet.
The business serves consumers in the United States, Canada, the United Kingdom, Ireland and Germany, and maintains locations in North America, Europe and China. Alongside its consumer sites, Wayfair launched Wayfair Supply in August 2012 as a single destination for business, government and institutional customers, and Battery Ventures notes the development of a B2B sales function calling on design and architecture firms. Wayfair also operates a retail media business that sells advertising and related tools to supplier partners on its platform.
For full-year 2025, sources report revenue of about $12.46-12.5 billion, operating income of $17 million, a net loss of $313 million, total assets of $3.44 billion, negative total equity of $2.78 billion, and approximately 12,000-12,800 employees.
Compiled by commissioned research from 8 cited public sources β announcements, filings, and press listed under research sources below.
Key figures
latest reportedCompany-reported or press-reported figures, each dated to when it was claimed β not independently audited.
Timeline Β· 13
launches, deals, and filingsThe store failed to generate profits and was further harmed by the COVID-19 pandemic; executives closed it while noting plans regarding physical retail.
Wayfair's first brick-and-mortar store offered personalized consultations with home design experts and in-store purchase or home delivery.
The Massachusetts Economic Assistance Coordinating Council approved a $31.4 million tax break in exchange for a pledge to add at least 3,000 jobs in Boston and 300 jobs at a new call center in Pittsfield.
$31.4M source β
Wayfair hosted its first Way Day sale; according to Edison Trends, sales quadrupled versus an average March day and unique buyers rose nearly 400%, while average order price was about flat ($276 vs $275).
A South Dakota lawsuit begun in 2017 seeking to force Wayfair to collect and remit state sales tax reached the U.S. Supreme Court, which held that states may tax purchases from out-of-state sellers without a physical presence in the taxing state.
Wayfair sold its Australian business to local online retailer Temple & Webster for an undisclosed amount; the brand was renamed Zizo and later absorbed into Temple & Webster.
Wayfair raised over $300 million in an initial public offering on the NYSE under the ticker symbol W.
$300M source β
Wayfair moved its headquarters to 4 Copley Place, about a block from its previous location, and opened two satellite offices nearby.
Equity financing led by funds and accounts managed by T. Rowe Price Associates, with a limited number of growth-focused mutual funds and a private investment from TripAdvisor CFO and Wayfair board member Julie M.B. Bradley; valued the company at more than $2 billion.
$157M source β
Wayfair acquired DwellStudio, a New York City-based design house and retailer focused on modern home and family furnishings.
A single destination for Wayfair's business, government and institutional customers.
The consolidated Wayfair.com storefront went live, unifying the company's 200+ niche websites (with Joss & Main and AllModern kept separate).
After rebranding from CSN Stores, the previously bootstrapped company raised $165 million from Battery Ventures, Great Hill Partners, HarbourVest Partners and Spark Capital to market the new brand and fund expansion.
$165M source β
Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.
βΈResearch sources Β· 8
primary sources listed
- Wayfairwayfair.com Β· web
8 public sources were cited for this profile; the first-party ones are listed here.
Frequently asked questions
- What does Wayfair do?
- Wayfair is a Boston-based, NYSE-listed e-commerce company selling furniture and home goods across five branded retail websites.
- Who founded Wayfair?
- Wayfair was founded by Niraj Shah.
- Who are Wayfair's investors?
- Wayfair's investors include Battery Ventures, ICONIQ, Counterview Capital, Spark Capital.
- Is Wayfair publicly traded?
- Yes β Wayfair trades on NYSE under the ticker W.
- Where is Wayfair headquartered?
- Wayfair is headquartered in Boston, US.

