/Companies

Vita Coco

New York, US · 4 known investors

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Vita Coco is a beverage brand built around coconuts, selling coconut water, coconut juice, coconut milk, and flavored coconut-based drinks directly to consumers. Its product line targets everyday hydration, sports, and nutrition markets, with an emphasis on sourcing from coconut farming communities.

Founders & leadership

MKMichael Kirban
Michael KirbanCo-founderMichael Kirban is co-founder and executive chairman of Vita Coco Company, a publicly traded beverage firm founded in 2004 that owns Runa and produces PWR Lift and Ever & Ever. He established the Vita Coco Project in 2014, a community development initiative supporting coconut farming regions through farming innovation, education, and small business scaling.
IL
Ira LiranCo-founder
MRMartin Roper
Martin RoperExecutiveMartin Roper served as CEO of The Boston Beer Company for seventeen years, overseeing brand development including Twisted Tea and Angry Orchard Cider, and holds an MBA from Harvard University. He is current CEO of The Vita Coco Company and has served as a director at Lumber Liquidators.
CB
Corey BakerExecutive
JB
Jonathan BurthExecutive
CV
Charles van EsExecutive
KS
Kenneth SadowskyNamed on SEC filing
JZ
John ZupoNamed on SEC filing

Board

EM
Eric MelloulBoard director
FD
Frederic De MeviusBoard director
AF
Aishetu Fatima DozieBoard director
JM
Jane MorreauBoard director

Investors · 4

Reported raises · per SEC filings

Form D private placements

$200.9M disclosed across 2 rounds · 2014–2026

▶$35MraisedAug 2026 · 5 investors · Manufacturing
Rule 506(b)
Officers, directors & promoters on the filing
  • Michael KirbanDirector
  • Martin RoperExecutive Officer, Director
  • Corey BakerExecutive Officer
  • Jonathan BurthExecutive Officer
  • Charles van EsExecutive Officer
  • Aishetu Fatima DozieDirector
  • Ira LiranDirector
  • Eric MelloulDirector
  • Jane MorreauDirector
  • Kenneth SadowskyDirector
  • John ZupoDirector
  • Shelley BroaderDirector
  • Jane PriorExecutive Officer
Offering amount
$135M
Amount sold
$35M
First sale
Jul 2026
Incorporated
Corporation, Delaware
Federal exemptions
06b
Full filing on SEC EDGAR ↗
▶$165.9MraisedJul 2014 · 2 investors · Other
Rule 506(b)
Officers, directors & promoters on the filing
  • Ira LiranDirector
  • Eric MelloulDirector
  • Michael KirbanExecutive Officer, Director
  • Kenneth SadowskyDirector
  • Frederic De MeviusDirector
Offering amount
$165.9M
Amount sold
$165.9M
Minimum investment
$7.5M
Finders' fees
$2.3M
First sale
Jul 2014
Incorporated
Corporation, Delaware
Federal exemptions
06b
Full filing on SEC EDGAR ↗

Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.

In the news

Frequently asked questions

What does Vita Coco do?
Vita Coco is a beverage brand built around coconuts, selling coconut water, coconut juice, coconut milk, and flavored coconut-based drinks directly to consumers. Its product line targets everyday hydration, sports, and nutrition markets, with an emphasis on sourcing from coconut farming communities.
Who founded Vita Coco?
Vita Coco was founded by Michael Kirban, Ira Liran.
Who are Vita Coco's investors?
Vita Coco's investors include Vedra Partners, Verlinvest, BlackRock, SEI Ventures.
How much funding has Vita Coco raised?
Vita Coco has disclosed $200.9M raised across 2 rounds.
Where is Vita Coco headquartered?
Vita Coco is headquartered in New York, US.